The document proposes three marketing strategies to test new chip flavors: 1) Hold mini launches offering free samples of new flavors and tracking which is most popular, comparing sales to conventional flavors. 2) Target kids by organizing recreational activities where new flavors are sampled for free. 3) Introduce new packaging styles and sizes priced differently, then analyze resulting sales data. The goal is to predict how new flavors may sell in the actual market before a full product launch.