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Examples of the Windows 8 ad options available from the Microsoft Advertising SDK
 

Examples of the Windows 8 ad options available from the Microsoft Advertising SDK

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This presentation provides a few tips and explains to software developers what the ad options are when using the Microsoft Advertising SDK from http://adsinapps.microsoft.com/

This presentation provides a few tips and explains to software developers what the ad options are when using the Microsoft Advertising SDK from http://adsinapps.microsoft.com/

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    Examples of the Windows 8 ad options available from the Microsoft Advertising SDK Examples of the Windows 8 ad options available from the Microsoft Advertising SDK Presentation Transcript

    • Examples of the Windows 8ad options available fromthe Microsoft Advertising SDKBRIAN GROTH@BRIANGROTHJUNE 2013
    • About developing with the MicrosoftAdvertising SDK for Windows 8 apps• This presentation provides a few tips and explains to software developers what the adoptions are when using the Microsoft Advertising SDK fromhttp://adsinapps.microsoft.com/• The SDK provides 17 AdUnitID numbers to test out the ad options for the developer tospecify within the app. However, pubCenter only provides 7 variations, which arelimited to the size of the ad.• pubCenter is the service a developer needs to register with to be able to display ads in their Windows 8application via the Microsoft Advertising SDK. See http://pubCenter.Microsoft.com• This is all by design. The SDK provides these modes so the developer can test for themand ensure the app behaves properly given all the different types of ads that mightappear in the app when served up by the Microsoft ad exchange
    • Three things to know about the adsThe three things The different possibilitiesSize: You, the developer, needs tospecify the size of the ad that willappear in your application7 options: 160x600, 250x125, 250x250, 292x60, 300x250,500x130, 728x90These are all controlled with the AdUnitID numberprovided by pubCenter that the developer uses in theAdControl objectContent: This is what the advertiser (ortheir agency) puts together thatappears in the ad4 types: An image, video, text, or image plus textActions: This is what happens when auser clicks on the ad, which is alsodefined by the advertiser4 actions: A web page or app opens, a full screen imageopens with a back button to get back to your app, a fullscreen video opens with a back button, or an imageopens with hotspots like the Bing homepage
    • Real Ads-in-Apps Examples The following screenshots include real advertisements alongwith text explaining the ads and tips for the developer No, the application is not live in the Windows Store – if it everwill be, since it probably violates criteria that specifies that anapplication needs to do more than display ads
    • Additional Resources Overview and examples of ads-in-apps: http://advertising.microsoft.com/en-us/windows-8-ads-in-apps Get started with the Microsoft Advertising SDK: http://adsinapps.microsoft.com/ Microsoft Advertising SDK Documentation: http://msdn.microsoft.com/en-us/library/hh506371(v=msads.10).aspx A great guide to read before submitting your app to the Windows Store:http://blogs.telerik.com/michaelcrump/posts/13-02-04/submitting-your-app-to-the-windows-store-and-avoiding-common-submission-errors If any of this was helpful, please let me know at http://twitter.com/BrianGroth