3. The Market
I created a survey to be completed by
the general public to reveal who my
target audience would be for the
magazine that would be created and
sold/given to others for use of
entertainment.
4. The results.
Based on the results from the survey a
large majority chose their favourite
Interests which came to this:
Percentage
120%
100%
80%
60%
40%
20%
0%
Percentage
5. The Audience
The smaller details showed that the
audience was mostly Male with a job
and used to buy magazines.
Employed
100%
50%
0%
Yes
Gender
No
80%
100%
60%
40%
50%
20%
0%
0%
Male
Female
Yes
No
I Used To Sometimes
6. Their Life
My audience is predominantly male (aged 13-30) that are
in education or work, spending any free time playing video
games or listening to remix music. They eat unhealthy
food and drink fizzy drinks since its cheaper and tastier as
well, these people own the latest gadget and gizmos such
as new consoles and new phones with their standard
fashion of a shirt and jeans that they feel comfortable in.
their lack of socialising means that they don’t go out very
often apart from to get what they want, they are
considered the smart outcasts of society due to their
intellect that they do not use because of laziness.
Although it is not just games that they play but they enjoy
the occasional movie as well as tactical games outside of
the digital world like chess or card games.
7. The Detail
In more detail the audience I have in mind live in both the
UK and America due to the high popularity of this subject
in these areas, the pricing for each copy was part of the
survey and came out to be around £2-£3 per magazine
with the magazine coming out every month. Given these
statistics it safe to assume that the magazine will be short
but full of the important articles as opposed to only
reviews and such, with this my magazine will be a
complete guide on Video games, music and technology
combined. The name GMM stands for Game and Music
Magazine, the reason technology isn't involved in the title
is due to the priority of the other two topics which the
magazine covers, its very professional and gives a great
idea of who/what the magazine is made for.
8. The Questionnaire
Questions
1. Are you Male or Female
- Male
- Female
2. Would/Do you buy Magazines
- Yes
- No
- I Used To
- Sometimes
3. Do you have a job?
- Yes
- No
4. What are your interests and hobbies?
- Music
- Sport
- Video Games
- Movies
- Technology
- Other
- Fashion
- Socialising
- Work
- Food
- News
- Art
5.
-
How would you want the article displayed?
Heavily detailed articles
Balanced mixture of pictures and writing
Short bursts of information with lots of pictures
Only pictures
6. Would you read the magazine if there were an online
copy?
- Yes
- No
7. What 3 colours would stand out in a magazine?
- Blue
- Pink
- Green
- Black
- Red
- White
- Orange
- Brown
- Purple
- Grey
- Yellow
- Other
8. If there were a magazine that included everything from the
answers of these questions, how much would you be willing
to pay for it?
- £2-£3
- £3-£4
- £4-£5
- £5+