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Business Ethics and social responsibilities presentation
- 1. Copyright © 2011 Pearson
Education, Inc.
Publishing as Prentice Hall
Ch 10 -1
Chapter 10
Business Ethics/ Social Responsibility/
Environmental Sustainability
Strategic Management:
Concepts & Cases
13th
Edition
Fred David
- 2. Copyright © 2011 Pearson
Education, Inc.
Publishing as Prentice Hall
Ch 10 -2
- 3. Copyright © 2011 Pearson
Education, Inc.
Publishing as Prentice Hall
Ch 10 -3
Business Ethics
Social Responsibility
Environmental Sustainability
- 4. Copyright © 2011 Pearson
Education, Inc.
Publishing as Prentice Hall
Ch 10 -4
Business Ethics
Principles of conduct within
organizations that guide decision
making and behavior
- 5. Copyright © 2011 Pearson
Education, Inc.
Publishing as Prentice Hall
Ch 10 -5
Business Ethics
Code of Business Ethics
A document that provides behavioral
guidelines that cover daily activities
and decisions within the organization
- 6. Copyright © 2011 Pearson
Education, Inc.
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Ch 10 -6
Ethics Culture
Ethics training should include:
A message from the CEO
Development and discussion of codes
of ethics
Procedures for discussing and
reporting unethical behavior
- 7. Copyright © 2011 Pearson
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Ch 10 -7
Ethics Culture
To align ethical and strategic decision
making:
Incorporate ethical considerations into long-
term planning
Incorporate ethical considerations into
performance appraisals
Encourage whistle-blowing
Monitor department and corporate
performance regarding ethical issues
- 8. Copyright © 2011 Pearson
Education, Inc.
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Ch 10 -8
Bribes
A gift bestowed to influence a recipient’s
conduct
Illegal in many countries, acceptable in
others
- 9. Copyright © 2011 Pearson
Education, Inc.
Publishing as Prentice Hall
Ch 10 -9
Business Ethics
Social Responsibility
Environmental Sustainability
- 10. Copyright © 2011 Pearson
Education, Inc.
Publishing as Prentice Hall
Ch 10 -10
Social Responsibility
Actions an organization takes beyond
what is legally required to protect or
enhance the well-being of living things
- 11. Copyright © 2011 Pearson
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Ch 10 -11
Social Policy
Concerns what responsibilities the firm has to
its employees, consumers, environmentalists,
minorities, communities, shareholders, and
other groups
Should be considered during each stage of
strategy formulation, implementation, and
evaluation
- 12. Copyright © 2011 Pearson
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Ch 10 -12
Social Policies on Retirement
Worker shortages in countries around the
world are leading to changes in retirement
and immigration policies
- 13. Copyright © 2011 Pearson
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Ch 10 -13
Business Ethics
Social Responsibility
Environmental Sustainability
- 14. Copyright © 2011 Pearson
Education, Inc.
Publishing as Prentice Hall
Ch 10 -14
Environmental Sustainability
The extent that an organization’s
operations and actions protect, mend,
and preserve rather than harm or
destroy the natural environment
- 15. Copyright © 2011 Pearson
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Ch 10 -15
Environmental Sustainability
Strategies of companies are scrutinized
and evaluated from a natural
environment perspective
Employees, consumers, governments,
and society are resentful of firms that
harm rather than protect the natural
environment
- 16. Copyright © 2011 Pearson
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Ch 10 -16
Sustainability Report
Reveals how a firm’s operation impact
the natural environment
These reports are not required, but are
a good business practice
- 17. Copyright © 2011 Pearson
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Ch 10 -17
Lack of Standards Changing
Making a claim that a product or
process is “green” is becoming more
difficult as standards are put into place
- 18. Copyright © 2011 Pearson
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Ch 10 -18
Obama Regulations
New “clean technology” business
start ups
Solar
Wind
Biofuels
Insulation
- 19. Copyright © 2011 Pearson
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Ch 10 -19
Managing Environmental Affairs in
the Firm
Managers must formulate strategies that preserve
and conserve natural resources and control pollution
Environmental strategies could include
Developing or acquiring green businesses
Divesting or altering environment-damaging
businesses
Striving to become a low-cost producer through
waste minimization and energy conservation
Pursuing a differentiation strategy through green
product features
- 20. Copyright © 2011 Pearson
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Ch 10 -20
Students and Environmental Training
Companies prefer to hire graduates
with training in environmental
issues
- 21. Copyright © 2011 Pearson
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Ch 10 -21
Reasons Why Firms Should “Be
Green”
Consumer demand
Public opinion
Environmental advocacy groups
Federal and state environmental regulations
Lenders
Consumers, suppliers, distributors, and
investors
Liability suits and fines
- 22. Copyright © 2011 Pearson
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Ch 10 -22
Be Proactive, Not Reactive
Proactive – do more than the bare
minimum
Reactive – changing only when
forced to by the law or consumer
pressure
- 23. Copyright © 2011 Pearson
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Ch 10 -23
ISO 14000/14001 Certification
International Organization for
Standardization (ISO)
A network of standards institutes of 147
countries
Largest developer of sustainability
standards in the world
Compliance is voluntary
- 24. Copyright © 2011 Pearson
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Ch 10 -24
ISO 14000/14001 Certification
ISO 14000 - a series of voluntary standards
in the environmental field
ISO 14001 – a set of standards included
within ISO 14000
Adopted by thousands of firms worldwide to
certify that they are conducting business in
an environmentally friendly manner
Results in an environmental management
system (EMS)
- 25. Copyright © 2011 Pearson
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Ch 10 -25
Electric Car Networks
Government funding for manufacturing
Recharging stations being installed in many
cities
Extensive research and development within
the auto industry
Companies are replacing gasoline powered
vehicles with hybrid electric-natural gas
vehicles
- 26. Copyright © 2011 Pearson
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Ch 10 -26
March 2009 Copenhagen Meeting
Scientists warned that global warming is
worse than expected
Companies and governments encouraged to
vigorously implement strategies to cut
greenhouse gases
Kyoto Protocal expires in 2012
Results of March 2009 Copenhagen Meeting
are expected to replace the Kyoto Protocal
- 27. Copyright © 2011 Pearson
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Ch 10 -27
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