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SUPERMARKETS SCORE HIGHEST WITH CUSTOMERS FOR RELEVANCE OF COMMUNICATIONS ✓ SUPERMARKETS AND GROCERY 56% RELEVANT 66% IRRELEVANT CREDIT CARD PROVIDERS 58% IRRELEVANT BANKS AND BUILDING SOCIETIES The Aimia Loyalty Lens © 2013.

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Supermarkets Score Highest with Customers for Relevance of Communications

  • 1. SUPERMARKETS SCORE HIGHEST WITH CUSTOMERS FOR RELEVANCE OF COMMUNICATIONS ✓ SUPERMARKETS AND GROCERY 56% RELEVANT 66% IRRELEVANT CREDIT CARD PROVIDERS 58% IRRELEVANT BANKS AND BUILDING SOCIETIES The Aimia Loyalty Lens © 2013.