Whether you're hosting a small, local event or planning a bigger conference, you'll want to make it a success. Our ten top tips will help make your event run smoothly this summer.

1. Are you
planning an
event this
summer? Whether you’re exhibiting
at a conference or holding
your own summer event,
we’ve got 10 top tips to
make it a success.

2. Publicise your event
across a variety of
channels.
Use your website, email
marketing, social media
and advertisements.
Make it easy for
everyone to register to
attend, and remind
them prior to the event
that it’s happening
soon.

3. Practice, practice,
practice...
Make sure all your
speakers are well
rehearsed and
comfortable about
presenting. That extra
bit of effort will really
add polish to your
presentation. And
ensure everyone is
familiar with the
conference equipment
so everything runs
smoothly and to time.

4. Provide details of how
to get there, such as
bus, train and tube links
and make sure these are
on your website too. If
they’re coming by car,
make sure they know
where to park.

5. Make sure everyone
knows the dress code,
and provide clear
signage to and from the
conference so people
don’t get lost.

6. Provide name badges
for all attendees – even
at an internal event you
often find employees
won’t know everyone.
Avoid embarrassment
and give these out at
registration.

7. If you’re exhibiting
make sure you attract
people to your stand, by
providing an attraction
such as a competition
or game – you can hire
these for the event.
Provide some free
giveaways on your stand
– from promotional gifts
featuring your logo to
complementary
refreshments like free
coffees.

8. Don’t hand out printed
copies as these tend to
get left behind. Save
paper and make the
presentation available
on your intranet or by
email. Or why not create
a SlideShare file?

9. Do a follow-up survey
after a conference to
discover what elements
were popular, and if
you’re hosting an event
ask the exhibitors where
improvements can be
made in the future.

10. Keep communicating!
After the event send an
email to everyone who
attended and connect
with them on LinkedIn
or Twitter.

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