Yo Naturlas:Wake Up Call For Obesity


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Yo Naturals was launched early in 2006 with the introduction of the YoZone (snack / beverage) vending machines offering 100% natural and organic products. Its healthy vending machines offer high profile product "best sellers" recognized to the consumer and found within major healthy retailers such as Whole Foods Market, Wild Oats and Trader Joes. It also offers specialized location "planogram" menus for schools, hospitals, corporate offices, health clubs and many other types of traditional vending locations.

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Yo Naturlas:Wake Up Call For Obesity

  1. 1. Wake Up call for Obesity Mark Trotter Gives Wake-up Call to Fight Obesity Facing Junk Food Epidemic
  2. 2. <ul><li>Research has shown that as weight increases to the levels referred to as obesity, the risks for the following conditions also increases: coronary heart disease, cancers, hypertension, stroke, liver and gallbladder disease, osteoarthritis, gynecological problems and more - not a good list of health conditions to have. </li></ul>
  3. 4. <ul><li>Being overweight is defined by a body mass index (BMI) of 25 or higher while obesity is defined as a BMI of 30 or higher. Health problems that are largely attributed to consuming unhealthy &quot;junk&quot; food. </li></ul>
  4. 6. <ul><li>As the junk food epidemic serves as a loud wake-up call to improve people's eating habits, YoNaturals Inc., is supporting the fight against obesity through its vending machines. Machines that offer organic and all-natural snacks in place of traditional junk food. CEO Mark Trotter saw this chance to snag part of the $32 billion vending machine market by uniting Americans’ need for convenience and their growing health consciousness. </li></ul><ul><li>The good news is it’s working. In just two years, the San Diego-based “Healthy Vending” pioneer and their distributors are now serving over 600 locations in 35 States and in Canada. </li></ul>
  5. 8. <ul><li>More and more institutions are realizing that taking money from junk food and soft drink companies just isn’t worth it as the demand for healthy snacks and drinks is growing nationwide. </li></ul><ul><li>“ Schools officials are recognizing the extent of the problem of childhood obesity and children’s poor eating habits and are doing something about it,” Mark Trotter said. He also guarantees that each snack or beverage of their vending machines meets the state nutritional guidelines - requiring that no more than 35 percent of a school snack’s calories come from fat and that no more than 10 percent come from saturated fat. </li></ul>
  6. 9. <ul><li>Mark Trotter also noted that children should not have snacks with high sugar, fructose, aspartame and caffeine. YoNaturals products include all the best selling natural and organic drinks and snacks, including Stacy’s Pita Chips, Clif Bars, Apple & Eve juices, Horizon Organic Milks and Honest Beverages, among a group of over 300 different all-natural and organic products. </li></ul>
  7. 10. <ul><li>So what's the safest and most convenient way to fight the problems of obesity - go natural or better said, </li></ul><ul><li>Yo Naturals . </li></ul>