1. MARKET
ANALYSIS

2. THE VARIED MODERN
TECHNOLOGY, MORE
AFFLUENT POPULATION
AND COMPLICATED, THE
DISCOVERY OF NEW
MATERIALS, AUTOMATION
IN THE PRODUCTION AND
USE OF THE COMPUTER,
HAVE BEEN HUGE FACTORS
TO PRODUCE A FLOW OF
GOODS AND SERVICES
GEARED TOWARDS ALL
TYPES OF CONSUMERS
WHO AFTER PURCHASE
ARE RAISING THEIR
STANDARD OF LIVING AND
FULFILLING A NEED.

3. THAT IS WHY SOME OF THE MAIN REASONS WHY YOU
HAVE TO CAREFULLY ANALYZE THE MARKET ARE:
THE CONSTANT INCREASE OF INVESTMENTS:
ACQUISITIONS OF
FIXED ASSETS FOR
MANUFACTURING AND
DISTRIBUTION,
WHICH AT THE HIGH
INVESTMENTS AND
HIGH FIXED COSTS
THAT ARE
ASSOCIATED WITH
THEM, REQUIRE A
GOOD MARKET
ANALYSIS TO ALLOW
PLAN STRATEGIES TO
DISTRIBUTE THE
PRODUCTS AND GET
SALES VOLUMES WERE
ESTIMATED AND
PRODUCE EXPECTED
RETURNS.

4. THE IMMEDIATE
CONSEQUENCES HAVE
BEEN CONSTANT
INNOVATIONS TO
EXISTING PRODUCTS AND
INTRODUCTION OF NEW
PRODUCTS, WHICH IS
QUICK PRODUCT
OBSOLESCENCE AND
THEREBY WORSENS THE
PROBLEMS ASSOCIATED
WITH PLANNING THE
PRODUCT LINE, MINIMUM
INVENTORY REQUIRED,
ETC.
THE RAPID TECHNOLOGICAL RESEARCH:

5. THE TREND TOWARDS
PRODUCT
DIVERSIFICATION:
MARKET
OPPORTUNITIES
HAVE LED TO
SOME
COMPANIES
DECIDE TO
DIVERSIFY ITS
PRODUCT LINE
AS A MEANS TO
ACHIEVE
GREATER
STABILITY IN
COMPANY
REVENUE.

6. THE RISING COSTS OF LABOR AND OTHER
FACTORS OF PRODUCTION:
THE CONTINUED INCREASES IN PRODUCTION
INPUTS HAVE CREATED THE NEED TO SEEK
NEW MARKETS AND USES FOR A COMPANY
THAT DISTRIBUTES PRODUCTS.