2. I dont claim to know everything about using affiliates
but what I do know might help. This article is written for
that one reason. Hopefully you can find something of
use.
3. Let me start off with some things not to do from
experience:
4. 1. Do not place mass quantities of banners on the main
page of your site. For the most part surfers do not pay
attention to banner ads.
5. 2. Do not sign up with affiliate programs that have
nothing to do with the content or scope of your website.
6. 3. Do not put all your faith in one affiliate program, you
should have a few backups just in case. Having around
10 programs is a good start.
7. 4. If you do place a banner or two on your main page
don't pick the super flashy banner that makes your eyes
hurt. People will be less likely to pay attention to
anoying banners.
8. 5. Don't create a mass link farm of your affiliates on your
main page. You want to entice your visitor to hang
around your page and find somthing they want or need.
10. 1. Pick affiliate programs that are well recognized by the
general public. There are huge networks that are
dedicated to compiling affiliate programs for
webmasters to find easily.
11. 2. If you must place a banner or two on your main page
try and locate a banner that matches the color scheme
and layout of your site. You want to integrate your
affiliate programs into your website as seamlessly as you
possibly can.
12. 3. Use text links in the main content of your site (instead
of banners) to funnel your visitors to your chosen
affiliate programs. Surfers respond much better from
simple text links found in the content of your webpage
then they do by big ugly looking banners.
13. 4. Pick affiliates that match your content fairly close, but
try to avoid affiliates that would create competition for
your site. If you are selling sports shoes on your site, try
to choose an affiliate program that sells other sports
related clothing such as jackets.
14. 5. If you are showcasing multiple affiliate programs
make sure you make navigation to your affiliates fairly
easy for your visitors. You don't want to confuse your
visitors with a page full of links. Try to separate and
group your affiliates according to what the program
offers. Steer clear of having video game affiliates
lumped in the same page as clothing affiliates.
15. Like I mentioned before I dont claim to know it all when
it comes to using affiliates. All I wanted to do is give a bit
of information that I have aquired through trial and
error in hopes that what I know can be used. Please feel
free to republish this article in its entirety.