Models Ink is a consortium of marketing service providers for property developers. It offers branding, design, 3D modeling, signage, and model making. Using a single point of contact, Models Ink aims to provide best-in-class expertise at competitive rates to help developers successfully market and launch new projects. The document outlines Models Ink's capabilities and provides an example scope of works for a potential project.
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Models Ink Provides Expert Marketing Services for Property Development
1.
2. Introduction
Whether you are developing a 25 Models Ink is a consortium of some Models Ink provides the expertise
story residential tower or a 5 unit of Melbourne’s very best providers benefits that come with dealing with
townhouse, providing lifestyle and of creative and marketing services to the best in class individual service
investment opportunites for buyers the Property Development sector. Our providers, and provides them through
looking bor both quality and loation is capabilities include Branding, Design, a single point-of-contact. In a nutshell,
your ultimate goal. Model-Making, 3D illustration and we provide the best talent at a one-
animation, printing and signmaking. stop shop.
This document comprises Models
Ink’s expression of interest to provide a
range of marketing services to ensure
a successful launch of your project.
The Models Ink Difference
To successfully market any new More than that, it’s difficult to get Importantly, Models Ink provides a
property development, you need access to the people who are actually level of transparency that is unheard-
access to a broad range of skills. A doing your work. With Models Ink, of in this industry. As a client you’ll
firm to do the branding, one to do the the key members of the consortium know who is doing the work on
website, another to do the models, are always available, and you can your project and can be assured
another to arrange the printing, be assured of the absolute best that what you’ve been quoted is
another to build the interactive DVD. work available in the market today. competitive, and that it’s not loaded
You need construction-level project- Each service provider is nimble, able with unnecessary mark-ups.
management skill just to be able to to turn work around fast, and able
hold it all together, let alone ensuring to respond immediately to client In short, Models Ink gives you
it’s brought in on time and on budget. needs. The single point of contact the benefits that come dealing
means that as a client, you always directly with the best, but with
know whom to call when you have the peace-of-mind that comes
questions you’d like answered, and from a single point-of-contact.
the expertise of our team means the
answer you’ll get is the one you need.
Models Ink 1
3. Design, Branding, Web, Interactive
Models Ink’s abilities to provide As well as working in the property
evocative and effective design development sector, they are
is coupled with an eye towards sought-after partners and
business needs. We know that the collaborators in banking, bio-tech,
prettiest designs in the world are telecommunications, directories,
a waste of time and effort unless utilities and architecture. Their work,
they connect with the customer in whether it be in print, online, or
a way that convinces them to buy. interactive, is characterised by its
Our design partner’s experience in determination to make a convincing
the property development sector point and move the reader to action. If
is impressive on its own, but their you want design to make a difference,
exposure to the broader marketplace then this is the partner for you.
means that they are on top of
design and communications best
practise regardless of sector.
Apartments. Townhouses.
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Coastal Townhouses & Apartments
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Models Ink 2
4. Model Making
Model-making expertise is a rare Our life-like models are competitively Add to that a hawk-like attention to
skill, and one that marketing priced, but offer features that are detail and a commitment to meet the
firms generally outsource. This usually additional (such as internal toughest timelines, and you have a
disconnection between the client and lighting and high levels of external model-making capability that ticks
the model-maker is a leading cause detail) with other suppliers. every box, and then some.
of cost over-runs and other common Model-making is our passion, and
issues with the model-making process. our abilities are simply unsurpassed
Our offering is built around having a in the market today.
best-in-class model-maker as the
lynchpin of our consortium.
Models Ink 3
5. 3D Illustration, 3D Animation
Not a lot of 3D modelling and Our aim is to use the latest technology Even within tight budgets, we excel in
animation companies can claim to provide the highest quality work providing tools that help buyers and
that they’ve been around for over at competitive rates, and within investor visualise your designs, and
a decade, but our partner can do realistic timeframes. understand your vision.
that and more. Their decade of
international experience is in your
hands, helping you to visualise
the most creative aspects of the
development, and to contextualise
the project for your customers.
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6. Signage and Display
Our signage and display partner Our years of experience in the
has unbeatable experience in the property development sector means
production, implementation and that we know how to avoid the
installation of the highest quality common pitfalls, while producing
display solutions available. From flags effective and efficient communications
and buntings, to illuminated displays, materials. We have the know-how
all the way through to the construction and the track record to make the right
of display suites, we’re able to provide recommendations for stocks and
the right solution for the task. Our display types, and the network
quality control is second-to-none, and of installers to ensure that everything
this ensures that as the client you can is done on time, first time.
sleep well knowing that the job you
requested is the job that’s going
to be delivered.
Models Ink 5
7. Scope of Works
Models Ink can provide the following DVD Brochure
scope of works for the successful Combine 30 second Walk through 6 page folder
launch of your project. with external artist impressions and
location video Inserts
Signage Voice over /Music (2 ½ - 3 minutes) Floor plans / Specifications etc
2 Steel Frame / 3.6 x 2.4m /
Metal Post Web-Site Agent books
Standard site / Interactive map / (A3) Artists Impressions, Plates,
Model Registration Plans, Location
1:100
Web Site Display Panels – Artists Impressions,
Artist Impressions Domain / Hosting etc Plates, Plans, Location
2 External / 2 Internal
- 30 second interior Walk through Photography Agency Project Management and
Aerial, location, lifestyle etc Service Fee applies.
Models Ink 6
8. Models Ink m. + 61 41 77 55 098
23 Milton Parade p. + 61 3 9832 0700
Malvern VIC 3144 f. + 61 3 9885 8817
Australia
info@modelsink.com.au
PO Box 228 www.modelsink.com.au
Ashburton VIC 3147
Australia