5. XBOX ONE is targeting television
watchers and gamers at the same time in
the US.
On average 62% of Americans watch 3
hours of television on a daily basis.
65% of Americans spend time playing
video games.
6. Cloud powered
Multitasking
8 core CPU
HDMI pass thru
8GB of RAM
500GB hard drive
Blue-ray player
USB 3.0
Apps
Built-in wi-fi
Wireless Controller
Voice, Visual, & Motion Commands
7. Direct:
XBOX ONE sells directly at Microsoft’s
website.
Indirect:
XBOX ONE is available at many known
retailers such as Amazon, Target,
Wal-Mart, Best Buy, and GameStop so that
they can get the most exposure to
consumers.
8. XBOX ONE sells for $499.00 plus tax
for the basic console package.
Microsoft’s profit per unit: $28.00
Microsoft plans to make most profits
off the games they sell.