FaceBook marketing guide for the fence industry. Fence business marketing on facebook.

1. BUSINESS DEVELOPMENTCONSULTANTTOAMERICA’S FASTEST-GROWINGCOMPANIES
FOR FENCE CONTRACTORS

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For all you fencing contractors out there
• It’s the wave of the future, and if you don’t get on your surfboard and ride it now, you’re
going to be washed ashore like an empty old shell.
• The pace at which technology is changing the world is like a hyper-space scene from Star
Trek.
Just take a moment to watch some random people out and about.

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• It’s because everyone and their mother has entered the golden age of electronics.
You’d be hard pressed to count on one hand the number of those folks who don’t
have a cell phone in their hand or a mini-computer of some kind under their arm.
IT’S BECAUSE EVERYONE AND THEIR MOTHER HAS ENTERED THE GOLDEN AGE
OF ELECTRONICS

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• Gone are the days of phone calls and newspaper ads, because with smart phones and
other devices.
NO FUSS NO MUSS

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• If you want your company to come up when those potential clients are looking for help
with their fencing needs, you have to know how get visible in a way that will win them
over and have them recommending you to everyone they know.
• It’s not as hard as you might think.
We’re going to start by talking about

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• You’ve at least heard of it, right?
• And maybe you’re even toying with the idea of getting your business a FaceBook page.
THAT’S AN AWESOME IDEA
If you’re on the fence (pun intended), it’s time to jump down on the side with the greener
grass.

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When it comes to
There’s no need to feel overwhelmed or like
you’re just not creative enough to handle it.
• The bottom line to gaining an audience of clients who adore you and will choose you over
the other guy every time is the simple art of storytelling.
• That’s right.
People want to know you and your company, because that’s the personal touch that
scores.
Why go to a fast-talking salesman at some fence company if you’re “friends” with a contractor
on FaceBook?

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• People trust their friends, so if you create great content through storytelling that makes
you human in their eyes and connects with them at their level
• There’s a saying that friends stick closer than brothers.
BUT TO MAKE FRIENDS, YOU HAVE SHARE A BIT AND LET PEOPLE SEE YOUR VALUES
AND WHAT’S IMPORTANT TO YOUR COMPANY

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• I’ve helped lots of companies get into the swing of FaceBook
TONY SHAPI CAN HELPYOUTOO
If you’re not sure that you’re ready to go it alone, that doesn't mean you have to face a
closed gate and get left behind.
Whether you need to learn what kind of content makes for great storytelling or you just
need some tips to get moving in the right direction.