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Get A Marketing Funnel
for A Better Customer
Journey
As much as digital marketing
strategies offer numerous
benefits to businesses. It is
also important to know the
main concepts that build a
strong foundation for mass
communication.
What is Digital Marketing Funnel?
It is a strategic model that represents the whole
buying journey of the personas, right from
knowing your brand till the time they become
your potential customers.
Exposure
No matter which
digital marketing
funnel you use for
your business, you will
have to start it with
exposure.
Why Is It Important?
It allows you to perform a better
segmentation of the marketing actions,
directing content, ads, other strategies with
messages.
Discovery
Now that you have built an
online presence, the next
step is to focus on
producing content that
encourages your visitor to
stay on your social
media page, or the website.
Consideration
In this stage, your clients
look for solutions your
brand can offer them.
They decide to stick to
you because they think
your company, your
brand, has a solution to
their problem.
Contact Us
Level 10/1024, 14 Mason St, Dandenong VIC 3175
info@thebigunit.com.au
03 9000 0828
Content Resource:-
https://thebigunit.com.au/blog/get-a-marketing-
funnel-for-a-better-customer-journey/
Get A Marketing Funnel for A Better Customer Journey .pptx

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Get A Marketing Funnel for A Better Customer Journey .pptx

  • 1. Get A Marketing Funnel for A Better Customer Journey As much as digital marketing strategies offer numerous benefits to businesses. It is also important to know the main concepts that build a strong foundation for mass communication.
  • 2. What is Digital Marketing Funnel? It is a strategic model that represents the whole buying journey of the personas, right from knowing your brand till the time they become your potential customers.
  • 3. Exposure No matter which digital marketing funnel you use for your business, you will have to start it with exposure.
  • 4. Why Is It Important? It allows you to perform a better segmentation of the marketing actions, directing content, ads, other strategies with messages.
  • 5. Discovery Now that you have built an online presence, the next step is to focus on producing content that encourages your visitor to stay on your social media page, or the website.
  • 6. Consideration In this stage, your clients look for solutions your brand can offer them. They decide to stick to you because they think your company, your brand, has a solution to their problem.
  • 7. Contact Us Level 10/1024, 14 Mason St, Dandenong VIC 3175 info@thebigunit.com.au 03 9000 0828 Content Resource:- https://thebigunit.com.au/blog/get-a-marketing- funnel-for-a-better-customer-journey/