2. Problems
• Visited the Tate to
analyse problems
• Developing an advert
promoting famous
artist
• An app that makes
galleries more
interactive and fun
3.
4.
5. Path for Interactive and non-interactive
products
• Create a poster and app
that features a sketch art
style
• A gallery where people
can use scannable app
• Appeals to an audience
unfamiliar with art terms
and advance knowledge
6. Advert and its message
• Able to feel fulfilled when the
person sees the promotion
• Make the art experience quirky
• Aim to encourage views to
interact
7. Interactive: user experience
and design
• A visual app where it
can respond, share and
develop
• Simple facts and very
small paragraphs with
diagrams
• A sketched visual style
13. Visual langage for
poster
• Elements will interact with the
kinetic typography
• Character needs to look happy
• The visual advert needs to
make-sure that the dates are
clearly presented
14. Final solution
• To produce an advert that promotes
the art work and the scanning app
• The application should make the
gallery feel like an augmented reality
15. The aim
Entice audience to engage with art and visit
galleries more often
Benefit to users
• To allow the audience to have more
enjoyment at the gallery
Themes of interaction
• Social media, high readability, diagrams, no
registration and scan