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Under a Title 15 Partnership Intermediary Agreement (PIA):
• SOCOM
• Inter Agency Partners
• Industry Partners/Fellows
• FFRDC’s/Labs
• Academics/Interns
• Hackers/Makers
“Big Tent” philosophy which includes:
+ =ERDCDoolittle
NPS CFIC MGM
A platform designed and
operated to help solve
challenging Warfighter
problems through increased
collaboration and innovation.
I. Create and maintain a platform to accelerate
delivery of innovative capabilities to USSOCOM
II. Facilitate capability refinement thru
exploration, experimentation and assessment
of promising technology
CHARTER
Challenges provided by:
• Components (398)
• TSOCs and SOF Units (80)
• HQ/J-Staff (38)
Mechanisms:
• Projects (226)
• Collaboration Events (73)
• Assessment Events (35)
• Tech Talks (28)
• Prize Challenges (25)
• Rapid Prototyping Events (7)
• Hackathons (7)
• Combat Evaluations (2)
IMPACTS
Knowledge Transfers (431)
Validations (211)
Collaborative Project Orders (45)
Consignments (72)
Transitions (34)
SOF
Challenge
Identified
SOFWERX
Mechanism
Applied
Opportunity
Released to
Ecosystem
Submissions
Due
~ 30 Days
After Release
Gov Downselects
~ 10 Days After
Submissions
Received
1-on-1 Event
with
Government
How it WERX
Lessons Learned
Adoption Profile
Psychographic
Social Technographic
2.5% 13.5% 34% 16%34%
16%
Social ProofScarcity
Innovators
Technologists
Creators
Early
Adopters
Visionaries
Early
Majority
Pragmatists
Late
Majority
Conservatives
Joiners &
Spectators
Late Mass
Skeptics
Inactive
The Tipping
Point
13.5% 34% 34%2.5%
Critics &
Collectors
• Maintain momentum.
• Pivot quickly when it doesn’t work.
• You can’t force adoption; the best idea
doesn’t always win.
• Find products for your customers, not
customers for your products.
• Own the numbers and don’t do
innovation theater.
• Execute fiercely and demand excellence.
• Build a team of committed stress
reducers.
Types of Innovation:
Consequence
NegativePayoff
Little Great
Likelihood
HighSpeed
SlowFast
• Incremental
• Serves existing customers or markets. It
may involve improved, refined, or
“incrementally better” products or
services.
• Adjacent
• Involves expansion to an adjacent business
or customer arrangement. This innovation
typically leverages the company's expertise
but does so in new or innovative ways.
• Transformational
• Requires the creation of entirely new
businesses to serve new markets and new
customers.
Risk Assessment:
How Are We Different?
• Flexible, non-FAR business
methodologies and processes
• ~86% of submissions come from the
SOFWERX non-traditional ecosystem.
~14% come from Sam.Gov.
• Neutral facilitation and ideation
• Easy to access & reduced barriers
Why SOFWERX?
• Quick Wins for the Warfighter
• Fail Fast / Cost and Risk Avoidance
• Refine/Inform Requirements
• Flexibility through additional contracting
mechanisms
Join the mission:
sofwerx.org/ecosystem

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Executive brief 4 January 2021

  • 1.
  • 2. Under a Title 15 Partnership Intermediary Agreement (PIA): • SOCOM • Inter Agency Partners • Industry Partners/Fellows • FFRDC’s/Labs • Academics/Interns • Hackers/Makers “Big Tent” philosophy which includes: + =ERDCDoolittle NPS CFIC MGM
  • 3. A platform designed and operated to help solve challenging Warfighter problems through increased collaboration and innovation. I. Create and maintain a platform to accelerate delivery of innovative capabilities to USSOCOM II. Facilitate capability refinement thru exploration, experimentation and assessment of promising technology CHARTER
  • 4. Challenges provided by: • Components (398) • TSOCs and SOF Units (80) • HQ/J-Staff (38) Mechanisms: • Projects (226) • Collaboration Events (73) • Assessment Events (35) • Tech Talks (28) • Prize Challenges (25) • Rapid Prototyping Events (7) • Hackathons (7) • Combat Evaluations (2) IMPACTS Knowledge Transfers (431) Validations (211) Collaborative Project Orders (45) Consignments (72) Transitions (34) SOF Challenge Identified SOFWERX Mechanism Applied Opportunity Released to Ecosystem Submissions Due ~ 30 Days After Release Gov Downselects ~ 10 Days After Submissions Received 1-on-1 Event with Government How it WERX
  • 5. Lessons Learned Adoption Profile Psychographic Social Technographic 2.5% 13.5% 34% 16%34% 16% Social ProofScarcity Innovators Technologists Creators Early Adopters Visionaries Early Majority Pragmatists Late Majority Conservatives Joiners & Spectators Late Mass Skeptics Inactive The Tipping Point 13.5% 34% 34%2.5% Critics & Collectors • Maintain momentum. • Pivot quickly when it doesn’t work. • You can’t force adoption; the best idea doesn’t always win. • Find products for your customers, not customers for your products. • Own the numbers and don’t do innovation theater. • Execute fiercely and demand excellence. • Build a team of committed stress reducers.
  • 6. Types of Innovation: Consequence NegativePayoff Little Great Likelihood HighSpeed SlowFast • Incremental • Serves existing customers or markets. It may involve improved, refined, or “incrementally better” products or services. • Adjacent • Involves expansion to an adjacent business or customer arrangement. This innovation typically leverages the company's expertise but does so in new or innovative ways. • Transformational • Requires the creation of entirely new businesses to serve new markets and new customers. Risk Assessment:
  • 7. How Are We Different? • Flexible, non-FAR business methodologies and processes • ~86% of submissions come from the SOFWERX non-traditional ecosystem. ~14% come from Sam.Gov. • Neutral facilitation and ideation • Easy to access & reduced barriers Why SOFWERX? • Quick Wins for the Warfighter • Fail Fast / Cost and Risk Avoidance • Refine/Inform Requirements • Flexibility through additional contracting mechanisms