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HOW TO LEVERAGE
EMAIL MARKETING TO
INCREASE WEBINAR
REGISTRATIONS
www.8milesolution.com
PARAMETERS TO BE CONSIDERED
www.8milesolution.com
Segment Your
Email List
Craft Compelling
Subject Lines
Provide a Clear
Call-to-Action
Use Eye-
Catching Visuals
Send Reminders
and Follow-Up
Emails
SEGMENT YOUR EMAIL LIST
www.8milesolution.com
First step in leveraging email marketing for
your webinar is to segment your email list. By
segmenting your list, you can send targeted
emails to specific groups of people based on
their interests, demographics.
CRAFT COMPELLING SUBJECT LINES
• Keep it short and concise
• Use action-oriented language
• Highlight the value of your webinar
• Create a sense of urgency
• Personalize the subject line with the
recipient’s name or other relevant
information
www.8milesolution.com
PROVIDE A CLEAR CALL-TO-ACTION
• In addition to a compelling
subject line, your email
should also include a clear
call-to-action (CTA) that
directs people to your
registration page
• CTA should be prominent
and easy to find within your
email
www.8milesolution.com
USE EYE-CATCHING VISUALS
• Visuals are a powerful way to capture
people’s attention and communicate
the value of your webinar.
• Consider using eye-catching graphics,
photos, or videos in your email to
showcase the topics and speakers of
your event
www.8milesolution.com
09
SEND REMINDERS AND FOLLOW-UP EMAILS
• Sending reminders and follow-up emails is
essential for increasing your webinar
registrations.
• Send a reminder email a few days before your
event to encourage people to register if they
haven’t already.
• Follow-up emails can also
be an opportunity to
encourage attendees to
register for future events
or sign up for your
newsletter. www.8milesolution.com
Thank You !
www.8milesolution.com

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Leveraging Email Marketing to Increase Webinar Registrations.pptx

  • 1. HOW TO LEVERAGE EMAIL MARKETING TO INCREASE WEBINAR REGISTRATIONS www.8milesolution.com
  • 2. PARAMETERS TO BE CONSIDERED www.8milesolution.com Segment Your Email List Craft Compelling Subject Lines Provide a Clear Call-to-Action Use Eye- Catching Visuals Send Reminders and Follow-Up Emails
  • 3. SEGMENT YOUR EMAIL LIST www.8milesolution.com First step in leveraging email marketing for your webinar is to segment your email list. By segmenting your list, you can send targeted emails to specific groups of people based on their interests, demographics.
  • 4. CRAFT COMPELLING SUBJECT LINES • Keep it short and concise • Use action-oriented language • Highlight the value of your webinar • Create a sense of urgency • Personalize the subject line with the recipient’s name or other relevant information www.8milesolution.com
  • 5. PROVIDE A CLEAR CALL-TO-ACTION • In addition to a compelling subject line, your email should also include a clear call-to-action (CTA) that directs people to your registration page • CTA should be prominent and easy to find within your email www.8milesolution.com
  • 6. USE EYE-CATCHING VISUALS • Visuals are a powerful way to capture people’s attention and communicate the value of your webinar. • Consider using eye-catching graphics, photos, or videos in your email to showcase the topics and speakers of your event www.8milesolution.com
  • 7. 09 SEND REMINDERS AND FOLLOW-UP EMAILS • Sending reminders and follow-up emails is essential for increasing your webinar registrations. • Send a reminder email a few days before your event to encourage people to register if they haven’t already. • Follow-up emails can also be an opportunity to encourage attendees to register for future events or sign up for your newsletter. www.8milesolution.com