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Startup Weekend 2010 - Rome
Stefano Passatordi
From errors to lessons
10 actions a startupper should avoid
*
• About me
• Learn from the past
• 10 errors + 1 bonus
• Running up a startup
*
stefanopassatordi.com
youstartup.blogspot.com
*
NO
*
*Error #1 :
Lesson #1: It’s ok to dream and be enthusiastic but in most situations you must
use rationality.
*
Lesson #2: Don’t choose a team member just because he’s a friend or a relative.
Choose each member because he wants what you want.
Error #2 :
*
Lesson #3: Listen to all suggestions, filter them and follow the ones you consider best.
Don’t be a “one man show”.
Error #3 :
*
Lesson #4: Less is more
Error #4 :
*
Lesson #5: The message must be simple and user value oriented.
Error #5 :
*
Lesson #6: Everyone must do his job. Pay an expert to build your UI and to make it
easy and fast to use.
Error #6 :
*
Lesson #7: Ask for user feedback and filter good ones.
Error #7 :
*
Lesson #8: If you think that your idea is unique, be sure there are at least other 5
guys in the world who had the same idea. Be fast to develop your product.
Error #8 :
*
Lesson #9: Don’t try to emulate something, try to create a new trend.
Error #9 :
*
Lesson #10: Never give up, be hungry!
Error #10 :
*Error #BONUS :
from Tara Kelly 
Lesson #BONUS: Present your idea and get feedback from day one.
*
Stefano Passatordi
contact@stefanopassatordi.com
facebook.com/passatordi.stefano
twitter.com/passatordi
it.linkedin.com/in/stefanopassatordi
stefanopassatordi.com
youstartup.blogspot.com
Tel. +39 328 4258178
stem83
facebook.com/youstartup
*
*

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From errors to lessons - 10 actions a startupper should avoid