Personal Information
Organization / Workplace
Greater Chicago Area, IL United States
Occupation
CMO- Chief Marketing Officer
About
Responsible for all marketing functions including go-to-market strategy, demand generation, content marketing, corporate communications / PR, social media marketing technology and partner marketing.
* 150% increase in site traffic from content marketing and social strategy
* 375% increase in lead generation through target account strategy and integrated campaigns
* 140% increase in social media engagement
* Created a data-driven, demand gen team to drive growth
* Defined new messaging and go-to-market and launched new SaaS product line
* Drove integrated marketing campaigns and social strategy increasing awareness and brand recognition
* Lead content marketing initiatives driving i...
Tags
logistics
supply chain
software
technology
sustainability
ios
rapid application development
architecture
research
market research
user experience
low-code
web design and development
android
mobile application development
software development
content marketing
scott abel
intelligent content
andrew bredenkamp
content marketing strategy
See more
Presentations
(4)Documents
(1)Likes
(1)State of application development - 2017 research report
OutSystems
•
7 years ago
Personal Information
Organization / Workplace
Greater Chicago Area, IL United States
Occupation
CMO- Chief Marketing Officer
About
Responsible for all marketing functions including go-to-market strategy, demand generation, content marketing, corporate communications / PR, social media marketing technology and partner marketing.
* 150% increase in site traffic from content marketing and social strategy
* 375% increase in lead generation through target account strategy and integrated campaigns
* 140% increase in social media engagement
* Created a data-driven, demand gen team to drive growth
* Defined new messaging and go-to-market and launched new SaaS product line
* Drove integrated marketing campaigns and social strategy increasing awareness and brand recognition
* Lead content marketing initiatives driving i...
Tags
logistics
supply chain
software
technology
sustainability
ios
rapid application development
architecture
research
market research
user experience
low-code
web design and development
android
mobile application development
software development
content marketing
scott abel
intelligent content
andrew bredenkamp
content marketing strategy
See more