Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
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1. Guide t o f ullpr esent at ions
• Clear st r uct ur e
– Always t ell t he audience wher e you ar e wit hin your t ald
– Relat e explicit ly t o lect ur e f or over all cont ext
• Use consist ent layout of slides (CCC)
– Give context f ir st
– Use lot s of gr aphical mat er ial t o illust r at e t he contents
– St at e a conclusion at t he end of each slide
• Think about pr esent at ion st yle
– Check global t iming. Allow f or quest ions, swit ch over
delays et c. Typical slides need at least 2’ explanat ions.
– Do not use t oo many dynamic element s in slides
– Look at audience, not slides
• For t he big point s
– Think about t ypical quest ions r egar ding your t opic
– Tr y t o communicat e a clear message