2. A competent professional with 3 + years of experience in
Product Management, Sales & Marketing, Business
Development and Key Account Management
.
Adept in managing all stages of product development –
product conceptualization, market research, marketing
strategies, campaigns, collateral development etc.
Key Skills
• Product Management
• Product Marketing
• Vendor and Agency Management
• Collateral Development
• Lead Generation
4. Manipal Global Education
(Sept 2012 – present)
O Assistant Manager Marketing
O End to end management of certification programs including
O Product Development
O Vendor & Agency Management
O Market Research
O Collateral development
O Lead Generation
O Counselor Management
O Student Engagement and Support
O Key Highlight
O Launched 5 programs in Finance Domain
5. NIIT Imperia
(May 2010 – Sept 2012)
O Assistant Manager – Product Management
O Coordination with institutes for design and launch of
management programs
O Marketing plan design for the management programs
O Lead Generation
O Design of marketing collaterals
O Conducting online marketing surveys
O Training of sales team and call centre team
O Conducting Information Sessions for the programs
O Key Highlights
O Launch of 5 new programs from 3 top institutes
O Targeting new market segments like MBA students and
International Business Management Professionals .
6. Genpact
(Dec 2007 – Jun 2008)
O Process Associate
O Working as Network Engineer as part of
team responsible for maintenance of the
GE Healthcare network in the EMEA
(Europe, Middle East, Africa) region.
8. Qualification & Certification
B.Tech (ECE)
U.P. Tech University
PGDM (Marketing)
FORE School of Management
Other Certifications
• Google Advertising Professional (Fundamental Level)
• Advanced Online Advertising Program
• Advanced Program in Social Media Marketing
9. Endorsement & Recommendation
“Soumitra is an inspiring manager full of optimism. He took up very
challenging products during his tenure in NIIT Imperia and did full justice to
them. Constant Followups with all stakeholders, finding his own new
initiatives, pushing the team and creating a winning product became his
habit.” - Jitin Jain – Asst. Manager Product Marketing (Pitni Bowes)