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Проект «Умная зубная щетка»
Что это такое?
Идея не нова
Чем I-TOOTH будет отличаться от конкурентов?
А что рынок?
Обычные щетки 99,5 % рынкаЩетки необычные – 0,5%
7 МЛРД
людей живет
на планете
3 МЛРД
пользуются
смартфонами
Монeтизация
Продажа умной
присадки на зубную
щетку
Продажа
дополнительных
возможностей в
приложении
Продажа стильных
чехлов на корпус
зубной щетки
50 – 70 $ 1 – 3 $ 15 $
Что могут трекать приложения?
Что мы сейчас делаем?
Техническая
разработка устройства
Промышленный
дизайн
Дизайн
приложения
Видеопрезентаци
я
Разработка
приложения
Рабочий прототип
Лендинг пейдж
Патент/изобретен
ие
Техническая часть Мобильное приложение Маркетинг
Контакты

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Yootooth - умная зубная щетка / smart electronic toothbrush

Editor's Notes

  1. Это зубная щетка со специальными датчиками которая замеряет Вашу активность и усердие применительно к своим зубам и с помощью блютув соединения выдает статистическую информацию и рекоммендации.
  2. Идея не нова! В течении 2013 года целых 3 компании заявили о запуске разработки умной зубной щетки. Что не может не радовать – интернет проникает в повседневные вещи) Тенденция не может не радовать. Если подробно остановиться на каждом из конкурентов то получается такая картина:
  3. Наше решение подразумевает что любая зубная щетка может стать умной с помощью специального крепления разработанного нашими технологами. Это присадка – стильное крепление на обычную зубную щетку которое будет делать ее умной! Наше устройство будет керпиться к любой зубной щетке
  4. Если мы посмотрим рынок – официальную статистику по зубным счеткам то поймем что доля зубных щеток продающихся так называемых с батарейками и прочее составляет не больше чем 0,5 % Без приувеличения можно сказать что весь мир чистит зубы обычными зубными щетками. Очевидно что решение должно быть направленно на массовый рынок. А не на сегмент! Мы любим инновации + мы любим менять зубные щетки – ичто если мне не понравилась зубная щетка ее выкидывать?
  5. Время чистки зубов, область чистки, длительность чистки зубов, напоминает что пора чистить зубы, дает бэйджы, делает рекомендации по использованию доп средств oral-b, показывает динамику прогресса за период, также можно соревноваться с друзьями и котнролировать детей.
  6. Сейчас мы делаем минимальные рабочие прототипы приложения и самого устройства -
  7. Что мы сейчас делаем?