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Y T Enterprises Profile
- 1. The best time to build a Green Building was 20 years ago. The second best time is now. Address 18A, Hamsa Layout|R.S Puram |Coimbatore |641 002 |Tamil Nadu |India Tel: +91 (0)422 4368896 Fax:+91(0)422 2473697 Email: yusuf@ytenterprises.com www.ytenterprises.com
- 2. Yusuf Turab Managing Director, Y T Enterprises IGBC Accredited Professional , LEED Green Associate, GRIHA Trainer & Certified Associate in Project Management On the Web Press Coverage: http://www.ytenterprises.com/home/inthepress Blog: http://www.ytenterprises.com/the-blog Facebook: http://www.facebook.com/pages/Y-T-Enterprises/186764224688723 http://in.linkedin.com/in/yusufturab A self motivated Ecopreneur and an accredited Green Building Consultant with a vision of a greener world and a passion for smarter living, an overwhelming desire to make Y T Enterprises a one stop shop for carbon neutral living. Specialties Green Building Consultation, Rain water harvesting, Green Roofs, Waste Management, Energy Simulations, Web marketing, Project management, business development, IT, Computer Networking & security and HR
- 3. We provide technical and strategic sustainability services to support high level of performance, quality and value in the built environment The company’s offerings have been divided into three primary areas of work
- 4. Green Buildings are not just the next big thing. They are the only option we have. India is the second largest green building market in the world The market size including materials and services is expected to touch $100 billion by the year 2015 Many infrastructure analysts believe that over 60% of the country is yet to be built Our longages in demand for resources need to be controlled urgently and green building is the most viable solution Green buildings are easy to design, build, operate and the do not cost significantly more
- 5. We are well placed to provide up to eleven different green building products and services under one entity and for a single fee Maximum value to the clients No compromise on quality as all work is done by different teams Excellent integration between green building consultants and design team In house designing of Decentralised Waste Water Treatment and Rain Water Harvesting systems. Green roofs are ideal for green building in India and are the hardest to procure. Green building marketing and materials procurement assistance provided One Stop Shop for all Green Building Needs
- 6. Marketing Strategy Low cost operations is the key to our growth strategy Most marketing is done through meeting developers in person at conferences or at their offices All awareness generation takes place through the internet via company website, social media, blog articles, YouTube, Google Ads and media coverage. Y T Enterprises has received excellent press coverage since the launch of the company Yusuf Turab speaks regularly at CII events and green building seminars organised at colleges All marketing is focussed on the idea that “Green Makes Business Sense”
- 7. The Way Forward Enhancements in green building consulting & design services: • Improvement in internal processes and templates • Offering day lighting and lighting simulations • Using building simulations to arrive at design decisions • More detailed building designs with cost and ROI information • Implementation of waste water treatment and rainwater harvesting Improvements to offerings under BuildScape: • Continued investments in R&D activities • Launch new products like ivy creeper walls and intensive green roofs. • Expansion to other cities through local partners • Greater automation in irrigation systems