A 3-year-old online community with over 600 active members and 7-figure annual revenue uses WordPress and engagement strategies to maintain a large, active user base. The community offers intake applications, drip-fed online courses with bonuses, gamification elements, live coaching calls and webinars, and online forums to create engagement among its over 120-150 monthly users. The flagship course boasts a 65% completion rate on average.

1. Ready Set… Engage
U S I N G W O R D P R E S S T O K E E P A L A R G E
C O M M U N I T Y A C T I V E

2. Kristina Romero
kristina@wpelevation.com
@kristinaromero

3. • 3 years old
• 600 current active members
• 7-figure revenue last fiscal year
• Average 120 - 150 per intake
• Recurring revenue subscriptions
• Flagship course: 65% completion rate

4. Does an engaged
community matter?

5. How to create engagement

6. 1. Intakes, drip fed courses & bonuses
2. Gamification
3. Live coaching calls & webinars
4. Forums

7. 1. Intakes, Drip Fed
Content & Bonuses

10. 2. Gamification

14. 3. Live Coaching Calls &
Webinars

16. LET’S ELEVATE
If you can see this slide
and hear my voice, type your
name and country into the
chat box.

17. 4. Forums

19. Ready Set… Engage
Q & A

20. Kristina Romero
kristina@wpelevation.com
@kristinaromero