1) Creative writing students at Liverpool Screen School participated in a two-day workshop with ITV staff to learn pitching and storylining skills. 2) On the first day, students practiced pitching original television program ideas in small groups and to ITV directors. One group's idea for a game show where a celebrity and civilian are handcuffed together was selected to develop further. 3) The second day focused on developing storylines for the ITV soap opera Coronation Street. Students worked in groups to generate plot ideas and pitch continuations of current storylines to ITV staff for feedback, gaining experience in the television story development process.