Science, Technology, Engineering and Math (STEM) fields have long been dominated by men, with women historically underrepresented. However, it is vital to encourage and inspire girls to pursue STEM education and careers.
Science, Technology, Engineering and Math (STEM) fields have long been dominated by men, with women historically underrepresented. However, it is vital to encourage and inspire girls to pursue STEM education and careers.
Here are 9 points about empowering women through STEM scholarships: 1. Addressing the Gender Disparity in STEM 2. The Importance of Women in STEM Scholarships 3. Types of Women in STEM Scholarships 4. Impact of Women in STEM Scholarships
Empowering Women in Tech Nurturing Innovations for Gender Equality.pdfwomenworldmagazine
Despite making up almost half of the global workforce, women hold only a fraction of tech-related positions, and their presence is even scarcer in leadership roles and technical positions.
Empowering Women in Tech Nurturing Innovations for Gender Equality.pptxwomenworldmagazine
Despite making up almost half of the global workforce, women hold only a fraction of tech-related positions, and their presence is even scarcer in leadership roles and technical positions.
Women In STEM/ Women In Engineering/ STEM Barriers and Solutions/ Need for Wo...Mehak Azeem
This fantastic artistic PowerPoint presentation was presented to IEEE MEA Engineering College Student Branch, India. In this presentation, I covered concepts of STEM, reasons to have women in STEM, Why STEM fro girls, barriers and solution, STEM pipeline, facts, and fiction for girls in STEM. I believe this presentation is full of encouragement for girls to choose STEM as their career and profession, figure out fictions for girls in STEM.
Special thanks to expert and my IEEE mentor Muhammad Mairaj Ul Haque for helping me.
For any information and assistance:
[haq.mairaj@hotmail.com] [mehakazeem@ieee.org]
How Women in Technology are Empowering the Future.pdfCIOWomenMagazine
This article explores the remarkable journey of women in technology, their contributions, challenges, and the crucial role they play in driving innovation and progress in this ever-evolving field.
Women In Engineering / STEM / ProfessionMehak Azeem
This artistic presentation is represented to you all as a result of my webinar at the IEEE Student Branch University of Jaffna, SriLanka. More than 200+ participants joined us globally. I have tried to represent my research work in my presentation graphically. Great thanks to my friend and IEEE mentor Muhammad Mairaj Ul Haque for helping me with the making of this beautiful presentation.
I believe this presentation has the best material to boost-up passions, courage and to enlighten the Women In Engineering with the facts and fictions.
For more information and assistance you can reach out: [mehakazeem@ieee.org] [haq.mairaj@hotmail.com]
STEM education is a vital component of the modern education system. It encompasses the fields of science, technology, engineering, and mathematics and equips students with the knowledge and skills needed to succeed in the 21st-century workforce.
Science, Technology, Engineering and Math (STEM) fields have long been dominated by men, with women historically underrepresented. However, it is vital to encourage and inspire girls to pursue STEM education and careers.
Here are 9 points about empowering women through STEM scholarships: 1. Addressing the Gender Disparity in STEM 2. The Importance of Women in STEM Scholarships 3. Types of Women in STEM Scholarships 4. Impact of Women in STEM Scholarships
Empowering Women in Tech Nurturing Innovations for Gender Equality.pdfwomenworldmagazine
Despite making up almost half of the global workforce, women hold only a fraction of tech-related positions, and their presence is even scarcer in leadership roles and technical positions.
Empowering Women in Tech Nurturing Innovations for Gender Equality.pptxwomenworldmagazine
Despite making up almost half of the global workforce, women hold only a fraction of tech-related positions, and their presence is even scarcer in leadership roles and technical positions.
Women In STEM/ Women In Engineering/ STEM Barriers and Solutions/ Need for Wo...Mehak Azeem
This fantastic artistic PowerPoint presentation was presented to IEEE MEA Engineering College Student Branch, India. In this presentation, I covered concepts of STEM, reasons to have women in STEM, Why STEM fro girls, barriers and solution, STEM pipeline, facts, and fiction for girls in STEM. I believe this presentation is full of encouragement for girls to choose STEM as their career and profession, figure out fictions for girls in STEM.
Special thanks to expert and my IEEE mentor Muhammad Mairaj Ul Haque for helping me.
For any information and assistance:
[haq.mairaj@hotmail.com] [mehakazeem@ieee.org]
How Women in Technology are Empowering the Future.pdfCIOWomenMagazine
This article explores the remarkable journey of women in technology, their contributions, challenges, and the crucial role they play in driving innovation and progress in this ever-evolving field.
Women In Engineering / STEM / ProfessionMehak Azeem
This artistic presentation is represented to you all as a result of my webinar at the IEEE Student Branch University of Jaffna, SriLanka. More than 200+ participants joined us globally. I have tried to represent my research work in my presentation graphically. Great thanks to my friend and IEEE mentor Muhammad Mairaj Ul Haque for helping me with the making of this beautiful presentation.
I believe this presentation has the best material to boost-up passions, courage and to enlighten the Women In Engineering with the facts and fictions.
For more information and assistance you can reach out: [mehakazeem@ieee.org] [haq.mairaj@hotmail.com]
STEM education is a vital component of the modern education system. It encompasses the fields of science, technology, engineering, and mathematics and equips students with the knowledge and skills needed to succeed in the 21st-century workforce.
A presentation on 'practical actions to increase the numbers and experiences of African women in science' by Oley Lucretia Clara Dibba-Wadda at the Global Forum on Women in Scientific Research (GoFoWiSeR), Dakar, Senegal 2019
Empowering the Future_ Best Education, Social Welfare, and Gender Equality.pdfjaya0508sahu
Empowering the Future: Best Education, Social Welfare, and Gender Equality
Introduction:
Education is the cornerstone of a prosperous society. It not only shapes the future of individuals but also has a profound impact on the collective progress of communities and nations. Empowering children with proper education, focusing on job-oriented academic programs, and extending support to marginalized women are pivotal steps towards building a more inclusive and equitable society. In this blog, we delve into the importance of these initiatives and their role in fostering social welfare and sustainable development.
Empowering Children Through Education: Education is the most powerful tool for empowering children and breaking the cycle of poverty. Access to quality education equips them with the necessary knowledge, skills, and confidence to pursue their dreams and contribute meaningfully to society. However, ensuring universal access to education remains a significant challenge, particularly in underserved communities and rural areas.
To address this challenge, governments, non-profit organizations, and communities must work together to:
Improve Infrastructure:
Building schools and ensuring access to essential facilities such as clean water, sanitation, and electricity is crucial for creating conducive learning environments. Investing in infrastructure enhances the overall educational experience and encourages greater participation from children, especially girls, who may face additional barriers to accessing education.
Enhance Teacher Training:
Teachers play a central role in shaping the educational experience of students. Providing ongoing training and professional development opportunities for teachers helps improve the quality of instruction and fosters innovation in teaching methods. Additionally, recruiting teachers from diverse backgrounds can enrich the learning experience by promoting inclusivity and cultural awareness.
Promote STEM Education:
In today’s rapidly evolving world, proficiency in science, technology, engineering, and mathematics (STEM) is increasingly important for future employment opportunities. Introducing STEM education from an early age and providing hands-on learning experiences can ignite curiosity and prepare children for careers in emerging fields.
Working Towards Social Welfare: Education is not just about academic achievement; it also plays a crucial role in promoting social welfare and fostering a sense of community responsibility. By instilling values such as empathy, compassion, and civic engagement, education empowers individuals to become active participants in addressing social issues and driving positive change.
Key strategies for promoting social welfare through education include:
Civic Education: Incorporating civic education into the curriculum helps students develop an understanding of democratic principles, human rights, and civic responsibilities. By encouraging critical thinking and informed decision-makin
This is a storyboard of my team during the ASEAN Data Science Explorer 2019 in Indonesia. We became the 2nd Place Winner in Indonesia.
This is a storyboard about how to tackle the problem of lack of ASEAN Women in STEM Fields. This presentation discusses the current condition, the barriers, and the solution.
Gender perspectives to the issues and challenges in higher education refreshe...VIBHUTI PATEL
Equal access to education for women and girls will be ensured.
Special measures will be taken to eliminate discrimination, universalize education, eradicate illiteracy, create a gender-sensitive educational system, increase enrolment and retention rates of girls and improve the quality of education to facilitate life-long learning as well as development of occupation/vocation/technical skills by women.
Reducing the gender gap in secondary and higher education would be a focus area. Sectoral time targets in existing policies will be achieved, with a special focus on girls and women, particularly those belonging to weaker sections including the Scheduled Castes/Scheduled Tribes/Other Backward Classes/Minorities. Gender sensitive curricula would be developed at all levels of educational system in order to address sex stereotyping as one of the causes of gender discrimination.
STEMing UP Program Package Proposal 2019_hEr VOLUTION
Our main goal is to serve young women who face multiple barriers and who are interested in computer science in order to build their portfolio towards a financially rewarding career in technology.
We invite you to join us by partnering with us in delivering a world-class program for the next generation of women in technology.
This beautiful and artistic piece of research work was presented in a webinar by YOUNG INNOVATORS Engineering Research Institute, India. This explains the major stereotypes, barriers, challenges for women, and their solution. The research work presented is based on a practical analysis of a girl's life and reasons to find herself less confident. Please share your views also.
Feel free to contact:
[haq.mairaj@hotmail.com] [mehakazeem@ieee.org]
Presentation by Talat Yaqoob, Director, Equate, delivered at 'Technology is too important to be left to men ...' event organised by College Development Network on 25th May, 2018.
With a focus on increasing the number of women studying technology courses through the gender action plan, we need innovative measures to attract and retain women to these subjects. Talat describes ways in which we can make this happen, focusing on student partnerships, networks, language use and inclusive curriculums.
"Breaking Barriers: Transforming Lives through Women's Education"zaniabf09
Discover the vital impact of women's education—reshaping norms, driving economic growth, and enhancing health. This SEO-optimized meta description underscores its pivotal role in shaping a progressive and equitable future.
Breaking The Barriers With Empowering Through EducationNehaNaayar
Empowering through education is a process of imparting knowledge and skills that enable people to achieve their goals, enhance their capabilities, and improve their quality of life. Education is not just about acquiring academic knowledge; it also helps people to develop critical thinking, problem-solving, and decision-making skills that are necessary for success in life.
Education is a fundamental right of every human being, and it plays a vital role in shaping the future of individuals and communities. It is the most powerful tool for social and economic development, and it has the potential to transform lives and societies.
Learn how some of the world's most inspiring women are using their growing economic power to create success in meaning in their lives while building a better world
Europe's Top 10 Women CEOs Leading the Business World of 2024.pdfciowomenleaders
Pioneering this transformative path is Sarah Watts, CEO of Alliance Leisure. With her visionary leadership, Sarah has spearheaded numerous projects, each one exemplifies her commitment to thriving communities. From multi-site regeneration ventures to optimizing government funding for sustainability, Sarah’s impact spans far and wide with investments totaling over £370 million.
Top 10 Women Leaders Leading in SaaS in 2024.pdfciowomenleaders
Spearheading the evolution of training, Elena Giménez, Managing Director of Spain at Speexx, is emerging as a pioneering force. With a profound understanding of global business strategy, she navigates the intricacies of the digital world with deftness, driving innovation and corporate communication to new heights.
A presentation on 'practical actions to increase the numbers and experiences of African women in science' by Oley Lucretia Clara Dibba-Wadda at the Global Forum on Women in Scientific Research (GoFoWiSeR), Dakar, Senegal 2019
Empowering the Future_ Best Education, Social Welfare, and Gender Equality.pdfjaya0508sahu
Empowering the Future: Best Education, Social Welfare, and Gender Equality
Introduction:
Education is the cornerstone of a prosperous society. It not only shapes the future of individuals but also has a profound impact on the collective progress of communities and nations. Empowering children with proper education, focusing on job-oriented academic programs, and extending support to marginalized women are pivotal steps towards building a more inclusive and equitable society. In this blog, we delve into the importance of these initiatives and their role in fostering social welfare and sustainable development.
Empowering Children Through Education: Education is the most powerful tool for empowering children and breaking the cycle of poverty. Access to quality education equips them with the necessary knowledge, skills, and confidence to pursue their dreams and contribute meaningfully to society. However, ensuring universal access to education remains a significant challenge, particularly in underserved communities and rural areas.
To address this challenge, governments, non-profit organizations, and communities must work together to:
Improve Infrastructure:
Building schools and ensuring access to essential facilities such as clean water, sanitation, and electricity is crucial for creating conducive learning environments. Investing in infrastructure enhances the overall educational experience and encourages greater participation from children, especially girls, who may face additional barriers to accessing education.
Enhance Teacher Training:
Teachers play a central role in shaping the educational experience of students. Providing ongoing training and professional development opportunities for teachers helps improve the quality of instruction and fosters innovation in teaching methods. Additionally, recruiting teachers from diverse backgrounds can enrich the learning experience by promoting inclusivity and cultural awareness.
Promote STEM Education:
In today’s rapidly evolving world, proficiency in science, technology, engineering, and mathematics (STEM) is increasingly important for future employment opportunities. Introducing STEM education from an early age and providing hands-on learning experiences can ignite curiosity and prepare children for careers in emerging fields.
Working Towards Social Welfare: Education is not just about academic achievement; it also plays a crucial role in promoting social welfare and fostering a sense of community responsibility. By instilling values such as empathy, compassion, and civic engagement, education empowers individuals to become active participants in addressing social issues and driving positive change.
Key strategies for promoting social welfare through education include:
Civic Education: Incorporating civic education into the curriculum helps students develop an understanding of democratic principles, human rights, and civic responsibilities. By encouraging critical thinking and informed decision-makin
This is a storyboard of my team during the ASEAN Data Science Explorer 2019 in Indonesia. We became the 2nd Place Winner in Indonesia.
This is a storyboard about how to tackle the problem of lack of ASEAN Women in STEM Fields. This presentation discusses the current condition, the barriers, and the solution.
Gender perspectives to the issues and challenges in higher education refreshe...VIBHUTI PATEL
Equal access to education for women and girls will be ensured.
Special measures will be taken to eliminate discrimination, universalize education, eradicate illiteracy, create a gender-sensitive educational system, increase enrolment and retention rates of girls and improve the quality of education to facilitate life-long learning as well as development of occupation/vocation/technical skills by women.
Reducing the gender gap in secondary and higher education would be a focus area. Sectoral time targets in existing policies will be achieved, with a special focus on girls and women, particularly those belonging to weaker sections including the Scheduled Castes/Scheduled Tribes/Other Backward Classes/Minorities. Gender sensitive curricula would be developed at all levels of educational system in order to address sex stereotyping as one of the causes of gender discrimination.
STEMing UP Program Package Proposal 2019_hEr VOLUTION
Our main goal is to serve young women who face multiple barriers and who are interested in computer science in order to build their portfolio towards a financially rewarding career in technology.
We invite you to join us by partnering with us in delivering a world-class program for the next generation of women in technology.
This beautiful and artistic piece of research work was presented in a webinar by YOUNG INNOVATORS Engineering Research Institute, India. This explains the major stereotypes, barriers, challenges for women, and their solution. The research work presented is based on a practical analysis of a girl's life and reasons to find herself less confident. Please share your views also.
Feel free to contact:
[haq.mairaj@hotmail.com] [mehakazeem@ieee.org]
Presentation by Talat Yaqoob, Director, Equate, delivered at 'Technology is too important to be left to men ...' event organised by College Development Network on 25th May, 2018.
With a focus on increasing the number of women studying technology courses through the gender action plan, we need innovative measures to attract and retain women to these subjects. Talat describes ways in which we can make this happen, focusing on student partnerships, networks, language use and inclusive curriculums.
"Breaking Barriers: Transforming Lives through Women's Education"zaniabf09
Discover the vital impact of women's education—reshaping norms, driving economic growth, and enhancing health. This SEO-optimized meta description underscores its pivotal role in shaping a progressive and equitable future.
Breaking The Barriers With Empowering Through EducationNehaNaayar
Empowering through education is a process of imparting knowledge and skills that enable people to achieve their goals, enhance their capabilities, and improve their quality of life. Education is not just about acquiring academic knowledge; it also helps people to develop critical thinking, problem-solving, and decision-making skills that are necessary for success in life.
Education is a fundamental right of every human being, and it plays a vital role in shaping the future of individuals and communities. It is the most powerful tool for social and economic development, and it has the potential to transform lives and societies.
Learn how some of the world's most inspiring women are using their growing economic power to create success in meaning in their lives while building a better world
Europe's Top 10 Women CEOs Leading the Business World of 2024.pdfciowomenleaders
Pioneering this transformative path is Sarah Watts, CEO of Alliance Leisure. With her visionary leadership, Sarah has spearheaded numerous projects, each one exemplifies her commitment to thriving communities. From multi-site regeneration ventures to optimizing government funding for sustainability, Sarah’s impact spans far and wide with investments totaling over £370 million.
Top 10 Women Leaders Leading in SaaS in 2024.pdfciowomenleaders
Spearheading the evolution of training, Elena Giménez, Managing Director of Spain at Speexx, is emerging as a pioneering force. With a profound understanding of global business strategy, she navigates the intricacies of the digital world with deftness, driving innovation and corporate communication to new heights.
Top 5 Unstoppable Businesswomen Reshaping the Business World in 2024.pdfciowomenleaders
A remote village, nestled in the mountains of South America, embodies the vibrancy of the community, matched only by the challenges they face. In this picturesque setting, Gretchen Villegas, a seasoned leader with over 25 years of experience, embarked on her journey towards transformative change.
Top 10 Women Leaders Leading the FinTech in 2024.pdfciowomenleaders
Innovation is a cornerstone of success for Shiri Schneider—an inspiration who stands out as a guiding light of leadership and expertise in the Fintech landscape. With over 18 years of experience in the hi-tech industry, she has honed her skills in building complex systems and leading global multidisciplinary teams. Her visionary approach and deep domain expertise have propelled her to the forefront of the sector.
Top 10 Leading Women in Education to Follow in 2024 March 2024 (1).pdfciowomenleaders
This edition features a handful of Top 10 Leading Women in Education to Follow in 2024 March2024 that are at the forefront of leading us into a digital future
The rise of female CEOs in recent years is a testament to the growing recognition of women’s leadership abilities and their significant contributions to the corporate world.
Top 10 Leading Women Leaders In Medicine, 2024 (1).pdfciowomenleaders
Embarking on a mission to redefine the landscape of pelvic pain care, Dr. Ally Augusta Shrikhande, MD, serves as the Co-founder and Chief Medical Officer of Pelvic Rehabilitation Medicine (PRM). Dr. Ally is a leading expert, pioneering a unique outpatient non-operative protocol in pelvic pain care. The PRM Protocol not only alleviates pain and restores pelvic function but also drastically diminishes the need for surgery, opioids, and hormonal treatments to address pelvic pain and endometriosis symptoms.
most influential leaders in horeca industry 2024 january 2024.pdfciowomenleaders
Success in the world of tabletop and hospitality solutions is more than meeting industry benchmarks—it’s about crafting a compelling narrative that resonates with discerning clientele. In this vibrant realm, where every dish is a story waiting to be told and each table setting an opportunity to paint a masterpiece, individuals like Tanya Vaughn-Goggans and MaryAgnes Palumbo emerge as architects of an unforgettable dining experience. They transcend mere figureheads, serving as adept storytellers who intricately weave the threads of culinary artistry and hospitality finesse.
The rise of female CEOs in recent years is a testament to the growing recognition of women’s leadership abilities and their significant contributions to the corporate world.
The rise of female CEOs in recent years is a testament to the growing recognition of women’s leadership abilities and their significant contributions to the corporate world.
Exploring the Facets How Women Leaders Are Reshaping Corporate Culture.ciowomenleaders
In 2013, Sheryl Sandberg’s book “Lean In” sparked a global conversation about women in the workplace and the challenges they face in advancing their careers. While the book encouraged women to be more assertive and ambitious, it also highlighted the systemic hurdles that prevent women from reaching their full potential.
Strategies for Enhancing Gender Equality in the Contemporary Work Environmentciowomenleaders
In today’s rapidly evolving business landscape, achieving gender equality in the workplace has become a critical objective for organizations worldwide. While progress has been made, there is still a persistent gender gap that needs to be addressed.
An Overview of Women Leaders Making a Difference Globally ciowomenleaders
Women have made significant contributions in the enhancement of the business sectors from several functional roles right from the root to apex leadership.
Mentorship is a powerful tool for personal and professional development, and when it comes to empowering women in the workplace, mentorship programs play a crucial role.
The presence of women in leadership positions is essential for creating diverse, inclusive and successful organizations. However, gender disparities persist in executive roles, with women facing unique challenges and barriers. The lack of women in leadership roles is a pressing policy challenge for all countries.
The presence of women in leadership positions is essential for creating diverse, inclusive and successful organizations. However, gender disparities persist in executive roles, with women facing unique challenges and barriers. The lack of women in leadership roles is a pressing policy challenge for all countries.
In the digital age, leveraging digital platforms has become essential for business success. Digital platforms are online ecosystems that connect businesses, consumers, and other stakeholders, enabling them to interact and transact in new and innovative ways.
Leading with Purpose How to Align Business Goals with Meaningful Impact ciowomenleaders
Women have achieved substantial advances in the labor market in recent decades, but women remain grossly underrepresented in finance. Addressing gender inequality in the finance function is imperative not only to promote equity but also promises to boost corporate performance.
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CROVWO
In today’s era of AI, personalization is more than just a trend—it’s a fundamental strategy that unlocks numerous opportunities.
When done effectively, personalization builds trust, loyalty, and satisfaction among your users—key factors for business success. However, relying solely on AI capabilities isn’t enough. You need to anchor your approach in solid principles, understand your users’ context, and master the art of persuasion.
Join us as Sarjak Patel and Naitry Saggu from 3rd Eye Consulting unveil a transformative framework. This approach seamlessly integrates your unique context, consumer insights, and conversion goals, paving the way for unparalleled success in personalization.
Digital marketing is the art and science of promoting products or services using digital channels to reach and engage with potential customers. It encompasses a wide range of online tactics and strategies aimed at increasing brand visibility, driving website traffic, generating leads, and ultimately, converting those leads into customers.
https://nidmindia.com/
Search Engine Marketing - Competitor and Keyword researchETMARK ACADEMY
Over 2 Trillion searches are made per day in Google search, which means there are more than 2 Trillion visits happening across the websites of the world wide web.
People search various questions, phrases or words. But some words and phrases are searched
more often than others.
For example, the words, ‘running shoes’ are searched more often than ‘best road running
shoes for men’
These words or phrases which people use to search on Google are called Keywords.
Some keywords are searched more often than others. Number of times a keyword is searched
for in a month is called keyword volume.
Some keywords have more relevant results than others. For the phrase “running shoes” we
get more than 80M relevant results, whereas for “best road running shoes for men” we get
only 8.
The former keyword ‘running shoes’ has way more competition from popular websites to
new and small blogs, whereas the latter keyword doesn’t have that much competition. This
search competition for a keyword is called search difficulty of a keyword or keyword
difficulty.
In other words, if the keyword difficulty is ‘low’ or ‘easy’, there won’t be any competition
and if you target such keywords on your site, you can easily rank on the front page of Google.
Some keywords are searched for, just to know or to learn some information about something,
that’s their search intention. For example, “What shoe size should I choose?” or “How to pick
the right shoe size?”
These keywords which are searched just to know about stuff are called informational
keywords. Typically people who are searching this type of keywords are top of a Conversion
funnel.
Conversion funnel is the journey that search visitors go through on their way to an email
subscription or a premium subscription to the services you offer or a purchase of products
you sell or recommend using your referral link.
For some buyers, research is the most important part when they have to buy a product.
Depending on that, their journey either widens or narrows down. These types of buyers are
Researchers and they spend more time with informational keywords.
Conversion is the action you want from your search visitors. Number of conversions that you
get for every 100 search visitors is called Conversion rate.
People who are at different stages of a conversion funnel use different types of keywords.
A.I. (artificial intelligence) platforms are popping up all the time, and many of them can and should be used to help grow your brand, increase your sales and decrease your marketing costs.In this presentation:We will review some of the best AI platforms that are available for you to use.We will interact with some of the platforms in real-time, so attendees can see how they work.We will also look at some current brands that are using AI to help them create marketing messages, saving them time and money in the process. Lastly, we will discuss the pros and cons of using AI in marketing & branding and have a lively conversation that includes comments from the audience.
Key Takeaways:
Attendees will learn about LLM platforms, like ChatGPT, and how they work, with preset examples and real time interactions with the platform. Attendees will learn about other AI platforms that are creating graphic design elements at the push of a button...pre-set examples and real-time interactions.Attendees will discuss the pros & cons of AI in marketing + branding and share their perspectives with one another. Attendees will learn about the cost savings and the time savings associated with using AI, should they choose to.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
The session includes a brief history of the evolution of search before diving into the roles technology, content, and links play in developing a powerful SEO strategy in a world of Generative AI and social search. Discover how to optimize for TikTok searches, Google's Gemini, and Search Generative Experience while developing a powerful arsenal of tools and templates to help maximize the effectiveness of your SEO initiatives.
Key Takeaways:
Understand how search engines work
Be able to find out where your users search
Know what is required for each discipline of SEO
Feel confident creating an SEO Plan
Confidently measure SEO performance
For too many years marketing and sales have operated in silos...while in some forward thinking companies, the two organizations work together to drive new opportunity development and revenue. This session will explore the lessons learned in that beautiful dance that can occur when marketing and sales work together...to drive new opportunity development, account expansion and customer satisfaction.
No, this is not a conversation about MQLs and SQLs. Instead we will focus on a framework that allows the two organizations to drive company success together.
Financial curveballs sent many American families reeling in 2023. Household budgets were squeezed by rising interest rates, surging prices on everyday goods, and a stagnating housing market. Consumers were feeling strapped. That sentiment, however, appears to be waning. The question is, to what extent?
To take the pulse of consumers’ feelings about their financial well-being ahead of a highly anticipated election, ThinkNow conducted a nationally representative quantitative survey. The survey highlights consumers’ hopes and anxieties as we move into 2024. Let's unpack the key findings to gain insights about where we stand.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.\
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
Come learn how YOU can Animate and Illuminate the World with Generative AI's Explosive Power. Come sit in the driver's seat and learn to harness this great technology.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge
Women in STEM.
1. Making
Presentations That
Stick
A guide by Chip Heath & Dan Heath
Women in STEM
Science, Technology, Engineering and Math
(STEM) fields have long been dominated by men,
with women historically underrepresented.
However, it is vital to encourage and inspire girls
to pursue STEM education and careers. Females
aren’t considering technology careers as they
aren’t given enough information on what working
in the sector involves and also because no one is
ready to provide it as well. Despite all of the
barriers to having gender diversity in the tech
industry, there are ways to close the gender gap,
such as providing more information on what
working in the sector involves and increasing
inclusivity in the workplace. By dismantling
gender stereotypes, providing access to
resources and mentorship and fostering a
supportive environment, we can create a future
where women thrive and contribute to the
exciting world of STEM.
2. The Importance of Women
in STEM:
Inclusion of women in STEM brings
diverse perspectives, experiences and
approaches to problem-solving,
fostering innovation. Different
viewpoints enrich research, product
development and technological
advancements, leading to more
comprehensive and groundbreaking
solutions.
Encouraging women to pursue STEM
careers is crucial for economic growth
and global competitiveness. With
technology rapidly evolving, a diverse
STEM workforce ensures diverse skill
sets, creativity and adaptability,
propelling industries forward and
positioning nations at the forefront of
innovation.
3. Barriers and Challenges
Societal stereotypes perpetuate the notion that
STEM fields are more suitable for men, creating a
barrier for girls considering STEM education and
careers. Gender bias, both explicit and implicit,
influences career choices, representation and
opportunities for women in these fields.
The absence of visible female role models and
mentors in STEM can hinder girls’ aspirations.
Access to successful women in STEM who can
share their experiences, provide guidance and
serve as inspiration is crucial for breaking down
barriers and encouraging girls to pursue these
fields.
4. Strategies for Encouraging
Girls in STEM
● Promoting STEM in Schools:
Schools should incorporate
STEM education early on,
fostering curiosity and
interest among girls. This can
be achieved through
hands-on experiments,
engaging activities and
inclusive teaching methods
that debunk stereotypes and
highlight the real-world
applications of STEM.
5. ● Promoting Positive STEM Role Models:
Highlighting successful women in STEM
through media, guest lectures and
industry showcases can inspire girls by
demonstrating that women can thrive in
these fields. Additionally, featuring
diverse female scientists, engineers and
technologists in educational materials
can challenge stereotypes and create
relatable role models.
● Addressing Bias in Education and
Hiring: Educational institutions and
organizations should actively combat
bias in STEM education and hiring
practices. Implementing blind evaluation
processes, fostering gender-neutral
classroom environments and
addressing implicit biases among
educators and recruiters are crucial
steps towards creating equal
opportunities for girls and women in
STEM.
6. Mentorship Programs and
Networking
● Establishing Mentorship
Programs: Mentorship programs
connect girls and young women
with professionals in STEM,
providing guidance, support and
advice. These programs cultivate a
sense of belonging, boost
confidence, and facilitate
knowledge-sharing and career
development.
● Building Networks and Support
Communities: Creating safe
spaces for girls and women in
STEM, such as clubs, societies and
online communities, fosters a
supportive network where they can
connect, share experiences and
find encouragement.
7. Advocacy and Collaboration
Collaboration between educational institutions
and industry partners allows for exposure to
real-world applications of STEM. Engaging with
companies through internships, apprenticeships
and industry-led initiatives helps bridge the gap
between academic learning and industry
demands.
Advocating for policies that promote gender
equality in STEM education and workplaces is
crucial. This includes advocating for increased
funding for STEM programs, promoting diversity
in research grants and pushing for policies that
support work-life balance and parental leave.
8. Encouraging girls to pursue STEM education and
careers is essential for fostering innovation,
driving economic growth and achieving gender
equality. By breaking down stereotypes, providing
early exposure, nurturing supportive
environments and fostering mentorship, we can
inspire the next generation of women in STEM.
Embracing diversity and inclusivity in these fields
will not only benefit individual women but also
propel society forward by harnessing the full
potential of talented and passionate girls in the
exciting world of science, technology, engineering
and math.
