2. Raising capital to support an idea
(early stage/business redevelopment)
can be daunting
with many getting lost along the way, burning
out and losing their own and investors money.

3. There is an astonishing failure rate of ideas getting
to capital and successfully becoming
commercialized, and although there are dozens of
incubators, advisory services, training in
entrepreneurship services, and networking events,
the industry is still disjointed.

4. What happens
when
good ideas
aren’t well
prepared
Skilled advisers with the
willingness to help are under
utilised
Innovators new value lies idle
Investors cant find projects
to invest in
R&D value lies idle
Lost potential to have a
positive impact on the future

5. Often business people with new ideas
don’t realize the need for
an investment structure and a strong team
around them to encourage investors and to
achieve
high growth.

6. In our experience, Plugg found that creative
pioneers are often,
"Unconsciously incompetent.”
That is, they have the idea but don’t know what
they “don’t know” to get their idea to market.

7. There is good news, actually great news.
There is plenty of support for great ideas that
create jobs/solve problems with people willing
to help and investors wanting to fund.

8. What it takes is the desire to learn new skills
and to gain knowledge. And one needs to
be conscious of what they do and don’t
know…

9.  ideas and business models are structured well
with great teams
 Creative pioneers understand the needs of the
investment community
 The idea is well supported with good advisors
and connections
 The value of the idea and reward can be
communicated to team members and
investors
To start with there is the knowledge that:

10. Here are a couple of options
Move slowly ….using the cash flow and learning
though failure and mistakes whilst losing market
share to someone who gets there faster.
Or
Thrive by becoming part of the Plugg
Ecosystem

11. Plugg helps you build teams that impress
investors and get support with high level
professional advice, experience and
connections.
Then Plugg supports you lay down the
foundations for successful capital raising and
commercialisation.

12. The Plugg ecosystem contains everyone you
need to help turn your idea into reality.
Connecting you to potential investment partners
and long-term professional partners up until you
eventually exit the enterprise.

13. “Plugg allowed us to piece everything together to help get our
idea past simply being just that - an idea - and get to the point
of being
investor ready.”

14. plugg.com.au