The document outlines a proposal for Medical Devices as a Service (MDaaS) led by a core team to address challenges of access to quality medical devices in developing countries. The proposed business model is a strategic leasing model where hospitals pay a monthly fee for medical devices and MDaaS provides logistics of installation, maintenance, repair and training. The document highlights Nigeria as a potential pilot market given its large imported medical device market and need, with plans to launch a pilot in Q4 2014 to collect feedback and refine the model before scaling.

1. MEDICAL DEVICES
AS A SERVICE (MDaaS)
CORE TEAM:
Oluwasoga Oni -MIT SDM
Joe Mccord -MIT SCM
‘Tayo Bamiduro -MIT MBA
Mohamed Kane –MIT
CONSULTANTS:
Sidd Goyal
Dr. J.K Oni
Dr. J.K Oni (Jnr)

2. “Imagine a world where people in developing countries have
access to quality medical devices as you do.”
Make high quality
medical devices
 Available
 Accessible
 Affordable
Our Mission:

3. The Challenges
High
Acquisition
cost
Lack of service support
Fragmented
marketplace
Low-quality
products
Poor
Maintenance
culture

4. Business Model: Strategic Leasing Model
Leasing/ Sales
Maintenance/ Repair
Training
Feedback
Monthly Fee
Medical Device Needs
Increased market share
Market Info
Product feedback
Training & Support
Medical Devices
Financing
MDaaS
• Hospitals pay monthly fee
• MDaaS orchestrates logistics: Install, Maintenance, Repair and Overhaul

5. AN URGENT NEED
1:3,800,000
CT SCAN/POP
ONDO STATE, NIGERIA
5%
ANNUAL
GROWTH IN
AFRICAN MD
MARKET
NIGERIA
PILOT
CT Scan, X-Ray, Respirators, Anesthesia
machines, Ultrasound, Incubators, ECG
Machine, Orthopedic devices, Monitors
$210M
$3.2B
AFRICA
IMPORTED
MEDICAL DEVICE
MARKET IN 2010
WHY WE CARE
CURRENT NIGERIAN MARKET
Some hospitals already indicated interest in the pilot
23636
NIGERIAN HEALTHCARE CENTERS

6. PILOT
Market
Research
Q4 2014 Q1 2015 Q2 2015 Q3 2015
PHASE 1
PHASE 3
PHASE 2
PHASE
Connecting
Stakeholders
Launch Pilot
 Nigeria, Mexico?
Metrics
Feedback
Scale
Refine
Timeline