This document contains specifications and mechanicals for various print materials for an Easter Seals mailer package. It includes details on size, lithography, finishing techniques like diecutting and scoring for several pieces: a brochure, calendar, note cards, bookmarks, and an offer for a free fleece blanket. The package contains these personalized materials to encourage membership renewal and donations for Easter Seals.

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Dustin F. Scott Weiss • Design, Packaging, & Production Samples
Mailer Package for Easter Seals
*Click on allocated numbers to see
details & mechanicals.
10.*All components have multiple pages.

2. Finish Size: 8-7/8 x 4-3/8" Litho: 3/0 (PMS 185, REFLEX BLUE AND BLACK)
Diecut or Score--- Fold--- Perforation--- Fold and Perf--- Kisscut and Fold--- Lasering XXX and FPO
SPECSB-1 PATENT PENDING
EASTER SEALS
2010MEMBERSHIP
Easter Seals
PO Box 90840
Washington, DC 20090-0840
XXXXNAMEXXXX
Getabeautiful
EASTERSEALSBLANKET
Freewithyourgift.
XXXXNAMEXXXX
Important Information Regarding Your 2010 Membership Is Enclosed.
SPEC ES SB2 8/13/09 2:00 PM Page 1

3. SPEC ES SB2 8/13/09 2:00 PM Page 2

4. XXNameXX
Flat & Finish Size: 3-3/8” x 2-1/8”; Litho: 4C (CMYK) / 1C (K)
Diecut and Score--- Fold--- Perforation---
Fold&Pref--- Lasering XXX and FPO
MEMBER SINCE: XXXX
SPEC ES MC 8/13/09 2:18 PM Page 1

5. S M T W T F S
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DECEMBERNOVEMBEROCTOBERSEPTEMBER
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2 0 1 0
CALENDAR
SPEC ES MC 8/13/09 2:18 PM Page 2

6. SPEC ES MC 8/13/09 2:18 PM Page 3

7. SPECLT-A
Flat Size: 8-1/2 x 11 Finished Size: 3-11/16 x 8-1/2 Litho: 3C (K+ PMS 187+Reflex Blue) / 1 (Black)
Diecut and Score--- Fold--- Perforation--- Fold&Perf--- Lasering XXX and FPO
FPO
FPO
SPEC ES LT 8/6/09 10:55 AM Page 1

8. SPECLT-B
FPO
SPEC ES LT 8/6/09 10:55 AM Page 2

9. Page Size: 4 X 14" Finish Size: 4 X 7” Litho: PANTONE 184-6 U / PANTONE 184-6 U
HPS101 Gold Foil---Diecut or Score--- Fold--- Perforation--- Fold and Perf--- Kisscut and Fold--- Lasering XX
FPO
Just a note...
FPO
Justanote...
SPEC ES NP 8/6/09 11:18 AM Page 1

10. FPO
Just a note...
FPO
Justanote...
SPEC ES NP 8/6/09 11:18 AM Page 2

11. SPEC ES NP 8/6/09 11:18 AM Page 3

12. Page Size: 6.5 x 3.625" Finish Size: 6.5 x 3.625" Litho: 4CP/ 1(K)
Diecut or Score--- Fold--- Perforation--- Fold and Perf--- Kisscut and Fold--- Lasering XXX and FPO
SPECAL-A
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SPEC ES AL 8/5/09 4:36 PM Page 1

13. SPECAL-B
SPEC ES AL 8/5/09 4:36 PM Page 2

14. ThesegiftsareyoursFREE,
complimentsofEasterSeals.
Pleasefoldanddetachat
perforationstoremoveand
useyourBookmarkand
2009/2010Calendar
2009CALENDAR
SMTWTFSSMTWTFS
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JANFEBMARAPRMAYJUN
JULAUGSEPOCTNOVDEC
SPECCV
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Page Size: 4 X 14" Finish Size: 4 X 7” Litho: 4C (CMYK)/1
HPS101 Gold Foil---Diecut or Score--- Fold--- Perforation--- Fold and Perf--- Kisscut and Fold--- Lasering XX
FPO
FPO
“Athing
ofbeauty
isajoy
forever.”
—KEATS
• 2 Bookmarks
• 2010/2011 Calendar
• 12 Note Sheets
SPEC ES CV 8/13/09 2:12 PM Page 1

15. 2010CALENDAR
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JANFEBMARAPRMAYJUN
JULAUGSEPOCTNOVDEC
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SPEC ES CV 8/13/09 2:12 PM Page 2

16. SPEC ES CV 8/13/09 2:12 PM Page 3

17. THIS BEAUTIFUL
Fleece
Blanket
CAN BE
Yours Free!
(see back)
ACTUAL SIZE:
60 IN. X 40 IN.
FPO
Flat & Finished Size: 6-1/2 x 3-7/8 Litho: 4C/4C
Diecut and Score--- Fold--- Perforation--- Fold&Perf--- Lasering XXX and FPO
SPEC ES BB 8/5/09 4:54 PM Page 1

18. FPO
SPEC ES BB 8/5/09 4:54 PM Page 2

19. 2010 MEMBERSHIP RENEWAL FORM
XXXXXXXXXX XXXX XXX XXX X
YES! I want to make a difference for men, women and children with disabilities through Easter Seals! With my gift of $40
or more, I’ll receive the fleece blanket described on the enclosed flyer—FREE!
I wish to contribute:
❑ $30 ❑ $40 ❑ $50 ❑ Other$_________
Page Size: 8-3/8 x 3-15/16" Finish Size: 8-3/8 x 3-15/16" Litho: 3C(BLACK, PMS 187, YELLOW)/1
Diecut and Score--- Fold--- Perforation--- Fold&Perf--- Lasering XXX and FPO
❑ Someone close to me or a family member is living with
autism. Please send gift annuity information based on my
date of birth ______/______/______
WWiitthh yyoouurr ggiifftt ooff tthhiiss aammoouunntt oorr
mmoorree,, yyoouu’’llll rreecceeiivvee aa bbeeaauuttiiffuull FFlleeeeccee
BBllaannkkeett FFRREEEE!! ((SSEEEE FFLLYYEERR EENNCCLLOOSSEEDD FFOORR DDEETTAAIILLSS..))
SPECRC-B
FPO
SPEC ES RC 8/6/09 11:24 AM Page 1

20. SPECRC-B
SPEC ES RC 8/6/09 11:24 AM Page 2

21. SPEC ES RC 8/6/09 11:24 AM Page 3

22. 08.500X04.000.eps(05/12/2005,12:00pm)08.500X04.000.eps(05/12/2005,12:00pm)
XXXXXNAMEXXXXXX
XXXXADDRESSXXXX
XXXXADDRESSXXXX
XXXXADDRESSXXXX
s2009008407s
Easter Seals
PO Box 90840
Washington, DC 20090-0840
PLEASE
PLACE
STAMP
HERE
8-1/2 x 4 1 color(black)/0
Diecut and Score--- Fold--- Perforation--- Fold&Perf--- Lasering XXX and FPO
SPECRE
THANKYOUFORYOUR
GENEROUSGIFT!
XXXXXXXXXX XXXX XXX XXX X
MEMBERSHIP RENEWAL
ENCLOSED
SPEC ES RE 8/13/09 2:06 PM Page 1

23. 08.500X04.000.eps(05/12/2005,12:00pm)08.500X04.000.eps(05/12/2005,12:00pm)
SPEC ES RE 8/13/09 2:06 PM Page 2

24. Flat Size: 6-1/4 x 7-1/4 Finished Size: 3-1/8 x 7-1/4 Litho: 4C + SILVER FOIL / 0
Diecut or Score--- Fold--- Perforation--- Fold and Perf--- Kisscut and Fold--- Lasering XXX and FPO
Thank you for supporting Easter Seals! Thank you for supporting Easter Seals!
SPEC ES SS 8/13/09 1:56 PM Page 1

25. EASTER SEALS 2010
EASTER SEALS 2010
EASTER SEALS 2010
EASTER SEALS 2010
EASTER SEALS 2010
EASTER SEALS 2010
EASTER SEALS 2010
EASTER SEALS 2010
EASTER SEALS 2010
EASTER SEALS 2010
EASTER SEALS 2010
EASTER SEALS 2010
EASTER SEALS 2010
EASTER SEALS 2010
EASTER SEALS 2010
EASTER SEALS 2010
EASTER SEALS 2010
EASTER SEALS 2010
EASTER SEALS 2010
EASTER SEALS 2010
EASTER SEALS 2010
EASTER SEALS 2010
EASTER SEALS 2010
EASTER SEALS 2010
EASTER SEALS 2010
EASTER SEALS 2010
EASTER SEALS 2010
EASTER SEALS 2010
EASTER SEALS 2010
EASTER SEALS 2010
SPEC ES SS 8/13/09 1:56 PM Page 2