Week start 10
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- The document outlines a schedule for the coming weeks including project meetings, presentations, pitches, and deadlines. Key events include concept pitches on May 28th and final presentations between weeks 25-27. - Links are provided to websites about World Press Photo awards, the Stedelijk Museum, logo design trends, and the costs of logo design. - A field trip and workshops are scheduled along with meetings about planning a site, photo stock, and cases involving LG, Hoorn, and smartwatches. - An explanation of "Why-How Laddering" is given with an example to illustrate how to break down a goal into its constituent needs and solutions.
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Week start 10
- 2. - Monday 13:00 Robin (Layout) - Thursday 08:44 Field trip Amsterdam - Friday 10:00 Merlijn (Storytelling) - Friday 11:00 Project managers ! ! Later: Presentation Jos & Ruben This Week…
- 3. - Wednesday may 28 Concept pitches ! - Wednesday june 18 Deadline (12.00) Final presentations - Week 25 Client pitches - Week 26 + 27 Assessments Planning
- 4. World Press Photo + Stedelijk Subscribe here
- 8. Logo lounge: trends 2014
- 10. - Field trip - Koeweiden / Total Identity - Case LG, hoorn, hackaton, smartwatch - Planning (site) - workshop robin, vrijdag merlijn - photo stock Koeweiden Postma + Total Identity http://www.adformatie.nl/nieuws/koeweiden-postma-gaat-na-faillissement-samen-met-total-identity
- 11. - Field trip - Koeweiden / Total Identity - Case LG, hoorn, hackaton, smartwatch - Planning (site) - workshop robin, vrijdag merlijn - photo stock Case: Typeface LG http://totalidentity.nl/worldwide-branding
- 12. Why - How Laddering https://dschool.stanford.edu/groups/k12/
- 13. Why - How Laddering “I need a hole in the wall”! ! Why? So I can make a book shelf. Why? So I can buy and store more books. Why? So I will learn and study more. Why? So I will get a better job Why? So I will make more money and provide for my family
- 14. Why - How Laddering “I need a hole in the wall”! ! How? Using an electric drill. How? At 1200 rpm with a stainless steel top.