VV Mineral is an Indian company that has been mining coastal sands in Tamil Nadu and Andhra Pradesh for over 20 years, exporting garnet and illimenite which contribute significantly to state and national revenues. However, attempts by rivals to damage its reputation have led to increased governmental and media scrutiny of the company. VV Mineral asserts that it has operated legally and contributed greatly to the economy, denying accusations of illegal behavior without evidence. It views itself as capable of further helping India benefit from its coastal sand resources.