SlideShare a Scribd company logo
we redefine performance: mulitply your sucess!
cpx Media owns permission list as a
email marketing channel
Efficient performance marketing
we redefine performance: mulitply your sucess!
Information on CPX Media
• Information on cpx Media
• Lead generation process
• DOI procedure
• Complaint handling
• List hygene
we redefine performance: mulitply your sucess!
With cpx you have a proofed reliable partner for email
Marketing on your side
 cpx Media holds a database of permission based addresses
 4 mio. User Germany
 3 mio. France
 1. mio. Italy
 Ca. 400 k. per county in Swiss, Austria and Spain
 Cpx offers an in-house opportunity for creation and optimization of mailing
templates when required.
 services as an ESP based on our own sending solution providing above market
average deliverability.
 Cpx is known in the market as a proofed reliable partner for increasing sales.
we redefine performance: mulitply your sucess!
Lead generation process
• Information on cpx Media
• Lead generation process
• DOI procedure
• Complaint handling
• List hygene
we redefine performance: mulitply your sucess!
Lead generation based on active opt in
Advertising consent and terms
and conditions are split.
This is to guarantee conformity
to German and international
legal requirements .
A)Werbeeinverständnis
and
B) Teilnahmebedingungen
we redefine performance: mulitply your sucess!
DOI procedure
• Information on cpx Media
• Lead generation process
• DOI procedure
• Complaint handling
• List hygene
we redefine performance: mulitply your sucess!
Addresses are verified via a Double Opt In process
we redefine performance: mulitply your sucess!
Complaint handling
• Information on cpx Media
• Lead generation process
• DOI procedure
• Complaint handling
• List hygene
we redefine performance: mulitply your sucess!
Dedicated complaint handling department
Cpx provides detailed in house
complaint handling.
All complaints are referred to
us and predefined information
goes out to the user after
cancellation:
•Data handled
•Time stamp
•Registration IP-Address
we redefine performance: mulitply your sucess!
List hygene
• Information on cpx Media
• Lead generation process
• DOI procedure
• Complaint handling
• List hygiene
we redefine performance: mulitply your sucess!
cpx List Hygiene Policy
 Deletion of all hard bounces
 Preference Center
 Immediate unsubscription handling
 Complaint handling
 User activity monitoring
DataSource: iPad Gewinnspiel
Website: http://ipad-gewinnspiel.eu
CreateDate: 06.03.2010 17:11:00
DOIDate: 06.03.2010 17:15:00
Firstname: Sxxxx
Surname: Fxxxxxxx
Street: Mxxxxxxx Sraße 30
PostalCode: 12345
City: Cxxxxx
Country: DE
Birthday: 03.04.1974
IP Address: 91.14.228.xxx
POT Number: 03838 255xxx
we redefine performance: mulitply your sucess!
cpx Media AG
Full Service Agentur for digital Performance Marketing
Thanks for your attention!
We are looking forward to your top performance cpx campaign

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Vorstellung cpx_media_(eng)

  • 1. we redefine performance: mulitply your sucess! cpx Media owns permission list as a email marketing channel Efficient performance marketing
  • 2. we redefine performance: mulitply your sucess! Information on CPX Media • Information on cpx Media • Lead generation process • DOI procedure • Complaint handling • List hygene
  • 3. we redefine performance: mulitply your sucess! With cpx you have a proofed reliable partner for email Marketing on your side  cpx Media holds a database of permission based addresses  4 mio. User Germany  3 mio. France  1. mio. Italy  Ca. 400 k. per county in Swiss, Austria and Spain  Cpx offers an in-house opportunity for creation and optimization of mailing templates when required.  services as an ESP based on our own sending solution providing above market average deliverability.  Cpx is known in the market as a proofed reliable partner for increasing sales.
  • 4. we redefine performance: mulitply your sucess! Lead generation process • Information on cpx Media • Lead generation process • DOI procedure • Complaint handling • List hygene
  • 5. we redefine performance: mulitply your sucess! Lead generation based on active opt in Advertising consent and terms and conditions are split. This is to guarantee conformity to German and international legal requirements . A)Werbeeinverständnis and B) Teilnahmebedingungen
  • 6. we redefine performance: mulitply your sucess! DOI procedure • Information on cpx Media • Lead generation process • DOI procedure • Complaint handling • List hygene
  • 7. we redefine performance: mulitply your sucess! Addresses are verified via a Double Opt In process
  • 8. we redefine performance: mulitply your sucess! Complaint handling • Information on cpx Media • Lead generation process • DOI procedure • Complaint handling • List hygene
  • 9. we redefine performance: mulitply your sucess! Dedicated complaint handling department Cpx provides detailed in house complaint handling. All complaints are referred to us and predefined information goes out to the user after cancellation: •Data handled •Time stamp •Registration IP-Address
  • 10. we redefine performance: mulitply your sucess! List hygene • Information on cpx Media • Lead generation process • DOI procedure • Complaint handling • List hygiene
  • 11. we redefine performance: mulitply your sucess! cpx List Hygiene Policy  Deletion of all hard bounces  Preference Center  Immediate unsubscription handling  Complaint handling  User activity monitoring DataSource: iPad Gewinnspiel Website: http://ipad-gewinnspiel.eu CreateDate: 06.03.2010 17:11:00 DOIDate: 06.03.2010 17:15:00 Firstname: Sxxxx Surname: Fxxxxxxx Street: Mxxxxxxx Sraße 30 PostalCode: 12345 City: Cxxxxx Country: DE Birthday: 03.04.1974 IP Address: 91.14.228.xxx POT Number: 03838 255xxx
  • 12. we redefine performance: mulitply your sucess! cpx Media AG Full Service Agentur for digital Performance Marketing Thanks for your attention! We are looking forward to your top performance cpx campaign