-MORE-
BILLBOARD–PAGE ONE: Community
Hospital has successfully removed brain
tumors using the CanZap, a laser that allows
without cutting into the patient.
BILLBOARD–PAGE TWO: People
interviewed:
ď‚· Aaron Greene- patient
ď‚· Dr. Katherine Leonowski- Doctor at
Community Hospital
ď‚· Leah Byrd- patient
BILLBOARD–PAGE THREE: Sponsored by
Community Hospital in Lexington, North
Carolina. Contact Sarah Rawlings, public
relations director, at rawlis14@highpoint.edu
or (240) 577-3649 for more information.
BILLBOARD–PAGE FOUR: POSSIBLE
LEAD-IN: Recent technological
developments have led to a non-invasive laser
brain tumor removal system called the
CanZap. Could this new tool revolutionize the
medical field?
RT: 1:30
FIVE SECONDS OF BLACK
OPENING SEQUENCE OF SHOTS–WS of
Community Hospital
ANNOUNCER
Community Hospital is one of the many
health care institutions that have successfully
performed brain surgery on patients using the
CanZap, a laser that can remove brain tumors
without cutting into the patient.
Project: CanZap
Page 1
-###-
FS: Aaron Greene walking into the main
doors of his high school, holding a stack of
books with a backpack on
FS: Aaron playing soccer, he scores a goal
and cheers with his teammates
MS: Aaron Greene in a hospital room talking
to a doctor
CU: a lab tech dropping liquid into test
sample tubes, putting the tube on a tray and
into a machine
MCU: Katherine Leonowski in her hospital
coat with a hospital room in the background
FS: Sequence of pictures of Leah’s modeling
shots when she was young
FS: Leah Byrd modeling behind a camera
with the flash going off
SEQUENCE OF SHOTS:
FS: Leah Byrd walking down a runway in a
fashion show
WS: Aaron Greene walking with his
teammates in his high school hallway.
FIVE SECONDS OF BLACK
AARON GREENE
I was just entering my sophomore year of
high school when I got diagnosed with brain
cancer. I thought I was never going to play
soccer again. After a year and a half of
constant hospital visits and chemotherapy, I
thought the tumor was never going away. But
then my doctor told me there was a new
device used to remove brain tumors. Of
course I wanted to try it. Only two weeks
after the procedure, I was cleared to start
exercising. So I hit the field and began to
practice again. It was like I had never
stopped.
KATHERINE LEONOWSKI
This new cutting edge technology is safer,
leaves no scar and is just as effective as the
previous method. The chance of infection has
significantly decreased with the CanZap and I
highly recommend it.
LEAH BYRD
I spent my whole life building my career in
modeling. So, when I was diagnosed with
brain cancer I thought my career was over.
Since my tumor was on the frontal lobe of my
brain, I knew I was going to have a huge scar
across my forehead. When my Dr. Leonowski
told me there was a non-invasive procedure
that wouldn’t leave a mark I scheduled an
appointment for the next day. I was able to
have the procedure and still make it to a
meeting the day after.
ANNOUNCER
The CanZap has saved many peoples lives
and allow them to get back to their daily
routine almost immediately.
CanZap
Page 2
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  • 1.
    -MORE- BILLBOARD–PAGE ONE: Community Hospitalhas successfully removed brain tumors using the CanZap, a laser that allows without cutting into the patient. BILLBOARD–PAGE TWO: People interviewed:  Aaron Greene- patient  Dr. Katherine Leonowski- Doctor at Community Hospital  Leah Byrd- patient BILLBOARD–PAGE THREE: Sponsored by Community Hospital in Lexington, North Carolina. Contact Sarah Rawlings, public relations director, at rawlis14@highpoint.edu or (240) 577-3649 for more information. BILLBOARD–PAGE FOUR: POSSIBLE LEAD-IN: Recent technological developments have led to a non-invasive laser brain tumor removal system called the CanZap. Could this new tool revolutionize the medical field? RT: 1:30 FIVE SECONDS OF BLACK OPENING SEQUENCE OF SHOTS–WS of Community Hospital ANNOUNCER Community Hospital is one of the many health care institutions that have successfully performed brain surgery on patients using the CanZap, a laser that can remove brain tumors without cutting into the patient. Project: CanZap Page 1
  • 2.
    -###- FS: Aaron Greenewalking into the main doors of his high school, holding a stack of books with a backpack on FS: Aaron playing soccer, he scores a goal and cheers with his teammates MS: Aaron Greene in a hospital room talking to a doctor CU: a lab tech dropping liquid into test sample tubes, putting the tube on a tray and into a machine MCU: Katherine Leonowski in her hospital coat with a hospital room in the background FS: Sequence of pictures of Leah’s modeling shots when she was young FS: Leah Byrd modeling behind a camera with the flash going off SEQUENCE OF SHOTS: FS: Leah Byrd walking down a runway in a fashion show WS: Aaron Greene walking with his teammates in his high school hallway. FIVE SECONDS OF BLACK AARON GREENE I was just entering my sophomore year of high school when I got diagnosed with brain cancer. I thought I was never going to play soccer again. After a year and a half of constant hospital visits and chemotherapy, I thought the tumor was never going away. But then my doctor told me there was a new device used to remove brain tumors. Of course I wanted to try it. Only two weeks after the procedure, I was cleared to start exercising. So I hit the field and began to practice again. It was like I had never stopped. KATHERINE LEONOWSKI This new cutting edge technology is safer, leaves no scar and is just as effective as the previous method. The chance of infection has significantly decreased with the CanZap and I highly recommend it. LEAH BYRD I spent my whole life building my career in modeling. So, when I was diagnosed with brain cancer I thought my career was over. Since my tumor was on the frontal lobe of my brain, I knew I was going to have a huge scar across my forehead. When my Dr. Leonowski told me there was a non-invasive procedure that wouldn’t leave a mark I scheduled an appointment for the next day. I was able to have the procedure and still make it to a meeting the day after. ANNOUNCER The CanZap has saved many peoples lives and allow them to get back to their daily routine almost immediately. CanZap Page 2