The newsletter from Vito AG highlights a year of growth and restructuring, particularly in its sales approach in Germany and ongoing collaboration with Marriott, which has been renewed for another year. Vito participated in several trade shows and achieved positive sales outcomes despite fewer visitors, while also successfully completing projects with partners in various countries. Looking forward to 2022, Vito plans to pursue major projects in Europe and South America, alongside maintaining successful online training initiatives.

1. REVIEW OF THE YEAR
MARRIOTT X VITO
VITO AG - NEWSLETTER
VITO AG - NEWSLETTER
Issue 12/21
What you can expect in this issue:
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PAPER CRAFT
TEMPLATE VITOLINO
As a creative gift box or sweet
Christmas decoration – In article 3
you will find the VITOLINO paper
craft template for your home
A year full of events is coming to an
end - Look back with us, we review
our year 2021 in article 1!
In article 2 you can learn more
about Marriott, the largest global
hotel chain and Marriott’s
cooperation with VITO
T H E V I T O T E A M W I S H E S
Happy Holidays
Happy Holidays
Happy Holidays

2. Restructuring and VITO growth
In order to strengthen and grow the sales in Germany, the sales
concept has been restructured. "The target is to focus our sales
work even more on our existing customers, as well as on retailers
and on key accounts," says Alexander Schauf, Sales Manager
Germany. Consequently we were welcoming Ms. Kübler in the
German sales team. In addition, a new trainee, a student and a new
employee in marketing joined the VITO team!
Trade Shows
We were represented at several trade shows,
such as Gulfood Manufacturing in Dubai or
Anuga in Cologne. At HOST Milano,
we even succeeded to win the
SmartLabel Award with the product
innovation VITO VL, which we
presented for the first
time this October!
The trade shows went well for VITO. There were
significantly less visitors attending the shows, but
the sales closing rate was still positive.
Projects and customers
This year we were able to complete a successful
project with VITO X series with an Australian oil
supplier. In addition, we were able to equip some
smaller chains in Chile, Guatemala and Canada
with VITO oil filters. Furthermore, we are excited
about a good cooperation with several big
American fast food and family restaurant chains.
We also managed to equip some of the biggest
cruise line ships this year with the VITO products!
Outlook
We are looking forward to 2022 and are planning
major projects in Europe and South America. In
addition, we look forward to meeting you in
person again at many local trade shows and
events!
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The year at a glance
Visits
Jamie-Lee Kübler Robin Merz Robin Glunz Laura Conti
Commercial trainee Dual Student
Marketing professional
Customer Service Germany
Despite the
circumstances, some VITO
business partners were
able to visit us this year at
our headquarters in
Germany, which was
always a highlight!
Christmas and the new year are approaching – we look back on
many eventful months. Last year was full of changes for VITO!
The year started with many online and remote trainings and
webinars, which we developed based on the situations in many
countries. They turned out to be a success and we will maintain
them as part of the sales and marketing promotions at VITO.
For example, our new VITO partners
Tomasz and Wojtek Moskala from
Poland were visiting as well as VITO
Middle East Director Sascha Geib.
Emine Karaalp
Customer Service Germany

3. VITO AG x Marriott
VITO at Marriott
The cooperation between the Marriott Group and
VITO has now been running for over 10 years.
The approval and recommendation of the VITO
product line for Marriott was recently renewed in
November for another year.
"We are happy that we will continue to equip the
largest global hotel chain with the VITO product line
and are confident that more successful years of
cooperation are ahead of us," says Key Account
Manager and Export Manager Sina Maier.
The success story
In 1927, J. Willard Marriott opened his first root
beer stand, equipped with just nine bar chairs. This
later evolved into the "Hot Shoppes" restaurant
chain. Over the next 58 years, he created the
Marriott brand. The original guiding principles
remain embedded in the company's culture today.
Today, the company manages 30 brands with more
than 7,000 hotels in 131 countries, forming the
strongest portfolio in the industry.
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Some testimonials
Marriott Hotel & Country Club Sprowstone Manor
Mr. Colin Richards, General Manager:
''Since we started using VITO, the quality of our
fried products has remained consistently high...''
Marriott Hotel Manchester Airport Mr. Darryl
Houghton, Executive Chef:
''We are absolutely satisfied with VITO. One of
the best pieces of equipment in our kitchen...''
JW Marriott Hotel Dubai Mr. Debrup Mitra, Executive
Chef:
''VITO helps us reduce oil costs by extending the
service life and improving the quality of the
products...''

4. Paper craft template
~ Vitolino ~
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