FA 106, Research and Brand Development!
Virtual Tasting Brianna Roberti !
Assignment One, Research!
Virtual Tasting Brianna Roberti !Virtual Tasting Brianna Roberti !
“Are you ready for virtual taste?”!
http://www.kurzweilai.net/are-you-ready-for-virtual-taste!
Assignment One, Research!
Virtual Tasting Brianna Roberti !
- Using electrical and thermal stimulation to
taste virtual food and drinks!
http://www.kurzweilai.net/are-you-ready-for-virtual-taste!
Virtual Tasting Brianna Roberti !
Assignment One, Research!
“It can produce salty, sweet, sour, and bitter
sensations by combining different levels of
electrical currents and varying the temperature
of the electrode.”!
http://www.nimesha.info/digitaltaste.html!
Virtual Tasting Brianna Roberti !
Assignment One, Research!
“The Digital Taste Interface consists of two main
modules, the control module (to formulate
different electrical and thermal stimuli) and the
tongue interface (which has two silver
electrodes to wear on the human tongue).”!
Virtual Tasting Brianna Roberti !
Assignment One, Description of Future Product or Service!
Virtual Taste Test from your home.!
Virtual Tasting Brianna Roberti !
Assignment Two, Naming Process!
Identity!
!
Attitude!
!
!
Language! Function!
!
Name:!
Inspira(on	
  Words:	
  
	
  
	
  Sensa(onal	
  
	
  Tasty	
  
	
  Preview	
  
	
  Senses	
  
	
  
	
  
	
  	
  
	
  
Identity!
!
Sensational!
Instigating!
Inspiring !
Curious !
Attitude!
!
Technical!
Simulated !
Virtual!
Electronic!
!
Language!
!
Automated!
Senses!
Tasty!
Exciting!
Function!
!
Promote!
Advertise!
Preview!
Market!
Sensitaste!
Virtual Tasting Brianna Roberti !
Assignment Two, Brand Character Diagram!
Virtual Tasting Brianna Roberti !
Assignment Three, Logotype Research, Word from Diagram!
Taste	
  
	
  
	
  
	
  
	
  
	
  	
  
	
  
h8p://www.rollingstones.com	
   h8p://www.redbanktaste.com	
   h8p://www.usmenuguide.com/taste.html	
  
Assignment Three, Logotype Research!
Virtual Tasting Brianna Roberti !
Virtual Tasting Brianna Roberti !
Assignment Three, Finished Logotype !
Sensitaste
Virtual Tasting Brianna Roberti
ç!
Assignment Four, Social Media Branding, Research!
AV	
  Media	
  Studio	
  	
  
h8ps://www.facebook.com/avmediastudio.md?fref=nf	
  
Joey	
  Harrison’s	
  Surf	
  Club	
  
h8ps://www.facebook.com/jhsurfclub/info	
  
Dancers	
  Responding	
  to	
  AIDS	
  
h8ps://www.facebook.com/DRAdance?fref=nf	
  
Virtual Tasting Brianna Roberti !
Assignment Four, Social Media Branding, Creating Community!
To	
  gather	
  likes	
  and	
  comments,	
  I	
  texted	
  my	
  closest	
  
friends	
  and	
  asked	
  them	
  to	
  do	
  me	
  a	
  favor.	
  They	
  
had	
  no	
  problem	
  with	
  this	
  and	
  did	
  it	
  as	
  soon	
  as	
  
they	
  could.	
  I	
  also	
  invited	
  them	
  to	
  the	
  page	
  
through	
  Facebook.	
  
Virtual Tasting Brianna Roberti !
Assignment Four, Social Media Branding, Facebook Pages!
Virtual Tasting Brianna Roberti !
Assignment Four, Social Media Branding, Facebook Pages!
Virtual Tasting Brianna Roberti !
Assignment Four, Social Media Branding, Facebook Pages!
Virtual Tasting Brianna Roberti !
Assignment Five, Webpage Layout Research for Wireframes!
h8p://www.tdbank.com	
  
Virtual Tasting Brianna Roberti !
Assignment Five, Webpage Layout Research for Wireframes!
h8ps://www.dunkindonuts.com/content/dunkindonuts/en/ddperks/perks_splash_page.html	
  
 
Logotype	
  
e	
  
	
  
Short	
  Descrip(on	
  
e	
  
About	
   Buy	
  Now	
   Tech	
  Specs	
   FAQs	
  
New	
  In	
  
Sensitaste	
  
Social	
  Media	
  
Assignment Five, Wireframe!
Virtual Tasting Brianna Roberti !
Photo	
  with	
  Tagline	
  Text	
  
Banner	
  
Assignment Five, Tagline Research!
Virtual Tasting Brianna Roberti !
Took	
  the	
  Tagline	
  from	
  Trident	
  Gum.	
  	
  
	
   h8p://www.tridentgum.com	
  
I	
  also	
  got	
  inspira(on	
  from	
  the	
  ski8les	
  slogan	
  “Taste	
  the	
  Rainbow”	
  
Assignment Five, Homepage Visual Design in a Browser!
Virtual Tasting Brianna Roberti !
Assignment Five, Lower Level Visual Design in a Browser!
Virtual Tasting Brianna Roberti !
h8ps://projects.invisionapp.com/d/main#/console/1376130/30782151/
preview	
  
Assignment Five, Linked Prototype URL!
Virtual Tasting Brianna Roberti !

Virtual tasting summer session 2

  • 1.
    FA 106, Researchand Brand Development! Virtual Tasting Brianna Roberti !
  • 2.
    Assignment One, Research! VirtualTasting Brianna Roberti !Virtual Tasting Brianna Roberti ! “Are you ready for virtual taste?”! http://www.kurzweilai.net/are-you-ready-for-virtual-taste!
  • 3.
    Assignment One, Research! VirtualTasting Brianna Roberti ! - Using electrical and thermal stimulation to taste virtual food and drinks! http://www.kurzweilai.net/are-you-ready-for-virtual-taste!
  • 4.
    Virtual Tasting BriannaRoberti ! Assignment One, Research! “It can produce salty, sweet, sour, and bitter sensations by combining different levels of electrical currents and varying the temperature of the electrode.”! http://www.nimesha.info/digitaltaste.html!
  • 5.
    Virtual Tasting BriannaRoberti ! Assignment One, Research! “The Digital Taste Interface consists of two main modules, the control module (to formulate different electrical and thermal stimuli) and the tongue interface (which has two silver electrodes to wear on the human tongue).”!
  • 6.
    Virtual Tasting BriannaRoberti ! Assignment One, Description of Future Product or Service! Virtual Taste Test from your home.!
  • 7.
    Virtual Tasting BriannaRoberti ! Assignment Two, Naming Process! Identity! ! Attitude! ! ! Language! Function! ! Name:! Inspira(on  Words:      Sensa(onal    Tasty    Preview    Senses            
  • 8.
    Identity! ! Sensational! Instigating! Inspiring ! Curious ! Attitude! ! Technical! Simulated! Virtual! Electronic! ! Language! ! Automated! Senses! Tasty! Exciting! Function! ! Promote! Advertise! Preview! Market! Sensitaste! Virtual Tasting Brianna Roberti ! Assignment Two, Brand Character Diagram!
  • 9.
    Virtual Tasting BriannaRoberti ! Assignment Three, Logotype Research, Word from Diagram! Taste                
  • 10.
    h8p://www.rollingstones.com   h8p://www.redbanktaste.com   h8p://www.usmenuguide.com/taste.html   Assignment Three, Logotype Research! Virtual Tasting Brianna Roberti !
  • 11.
    Virtual Tasting BriannaRoberti ! Assignment Three, Finished Logotype ! Sensitaste
  • 12.
    Virtual Tasting BriannaRoberti ç! Assignment Four, Social Media Branding, Research! AV  Media  Studio     h8ps://www.facebook.com/avmediastudio.md?fref=nf   Joey  Harrison’s  Surf  Club   h8ps://www.facebook.com/jhsurfclub/info   Dancers  Responding  to  AIDS   h8ps://www.facebook.com/DRAdance?fref=nf  
  • 13.
    Virtual Tasting BriannaRoberti ! Assignment Four, Social Media Branding, Creating Community! To  gather  likes  and  comments,  I  texted  my  closest   friends  and  asked  them  to  do  me  a  favor.  They   had  no  problem  with  this  and  did  it  as  soon  as   they  could.  I  also  invited  them  to  the  page   through  Facebook.  
  • 14.
    Virtual Tasting BriannaRoberti ! Assignment Four, Social Media Branding, Facebook Pages!
  • 15.
    Virtual Tasting BriannaRoberti ! Assignment Four, Social Media Branding, Facebook Pages!
  • 16.
    Virtual Tasting BriannaRoberti ! Assignment Four, Social Media Branding, Facebook Pages!
  • 17.
    Virtual Tasting BriannaRoberti ! Assignment Five, Webpage Layout Research for Wireframes! h8p://www.tdbank.com  
  • 18.
    Virtual Tasting BriannaRoberti ! Assignment Five, Webpage Layout Research for Wireframes! h8ps://www.dunkindonuts.com/content/dunkindonuts/en/ddperks/perks_splash_page.html  
  • 19.
      Logotype   e     Short  Descrip(on   e   About   Buy  Now   Tech  Specs   FAQs   New  In   Sensitaste   Social  Media   Assignment Five, Wireframe! Virtual Tasting Brianna Roberti ! Photo  with  Tagline  Text   Banner  
  • 20.
    Assignment Five, TaglineResearch! Virtual Tasting Brianna Roberti ! Took  the  Tagline  from  Trident  Gum.       h8p://www.tridentgum.com   I  also  got  inspira(on  from  the  ski8les  slogan  “Taste  the  Rainbow”  
  • 21.
    Assignment Five, HomepageVisual Design in a Browser! Virtual Tasting Brianna Roberti !
  • 22.
    Assignment Five, LowerLevel Visual Design in a Browser! Virtual Tasting Brianna Roberti !
  • 23.