3. NOKIA
CONNECTING
TO PEOPLE
Nokia, a Finnish
telecommunications and
consumer electronics company,
has a rich history that spans over
a century. Founded in 1865 as a
paper pulp mill, Nokia
transformed into a major player
in the mobile phone industry by
the late 20th century. In the early
1980s, Nokia ventured into
telecommunications equipment
and mobile phones. The
company's first handheld mobile
phone, the Mobira Cityman 900,
was launched in 1987. Nokia
continued to innovate,
introducing the Nokia 1011, the
first commercially available GSM
mobile phone, in 1992.
4. In 2011, Nokia partnered with Microsoft, adopting the Windows Phone platform. The Lumia series aimed to compete with
iOS and Android but faced challenges in gaining traction. In 2013, Nokia's Devices and Services division was acquired by
Microsoft, signaling the end of Nokia's era as a mobile phone manufacturer. Post-mobile phone era, Nokia focused on
telecommunications infrastructure, acquiring Alcatel-Lucent in 2016.
The company expanded into 5G technology and network solutions, repositioning itself in the evolving digital landscape. In
2016, HMD Global acquired the rights to use the Nokia brand for mobile phones. The Nokia 6, released in 2017, marked the
brand's return to the consumer market. HMD Global aimed to revive Nokia's legacy by combining quality hardware with a
near-stock Android experience. As of my last knowledge update in January 2022, Nokia continues to play a role in the
telecommunications industry and has made strides in 5G development. Keep in mind that developments beyond this date
are not included in this overview.
5. NOKIA, Once a dominant force in the mobile phone industry
Market Shift to Smartphones: The rapid rise of smartphones, particularly the iPhone and Android devices, caught
Nokia off guard. The company struggled to adapt its operating system and product lineup to the changing consumer
preferences.
Operating System Challenges: Nokia's reliance on its Symbian operating system became a drawback as it couldn't
compete effectively with the more user-friendly and app-rich environments offered by iOS and Android. The
transition to Windows Phone also faced difficulties.
Lack of App Ecosystem: Nokia's platforms lacked a robust ecosystem of third-party applications, a key factor in the
success of smartphones. Developers were more inclined to create apps for iOS and Android, further limiting Nokia's
appeal.
Innovation Gap: While Nokia had been a pioneer in mobile phones, it struggled to keep up with the pace of
innovation in the smartphone era. The company's products failed to match the sleek designs and advanced features
of competitors.
Internal Management Issues: Nokia faced internal challenges, including organizational structure issues and
leadership changes. These factors can impact decision-making and hinder a company's ability to respond effectively to
market changes.
6.
7. Nokia mobile telephone (1G)
It became commercially available in 1981. In 1982, Mobira
introduced its first car phone, the "Mobira Senator" for NMT
– 450 networks. In 1984, Nokia purchased Salora. Nokia's
telecommunications division was renamed "Nokia-Mobira
Oy".
It was introduced as the car phone. Weighing a staggering 21
pounds, this device marked the inception of mobile
communication.
8. NOKIA 1100
The Nokia 1100 (and closely related variants, the
Nokia 1101 and the Nokia 1108) is a basic GSM mobile
phone produced by Nokia. Over 250 million 1100s
have been sold since its launch in late 2003, making it
the world's best selling phone handset and the best
selling consumer electronics device in the world at the
time.
The 2003 Nokia 1100 model, which sold a total
of 250 million copies, is the most popular, per the
data.
9. N95
A unique slide-out phone from Nokia is the
N95. Who could forget the dual slide design
of it? You can either slide out the numeric
keypad or music keys depending on your
needs. Its 5-megapixel autofocus Carl Zeiss
optics camera is the best on its class. It even
had a special 8GB version because memory
expansion back then was limited.
10. NOKIA 6600
The Nokia 6600 is a smartphone introduced
on 16 June 2003 by Nokia, costing
approximately €600 when released in
October 2003. It was Nokia's high-end
model of the 6xxx classic business series. At
the time of release, it was the most
advanced product ever launched by
Nokia, and it runs on symbain OS 7.0s
(Series 60 2nd Edition). It also featured
a VGA camera, a Music player and video
player, Bluetooth and extended storage
by memory card, being the second non-
Communicator to do so (after the Nokia
3560}
11. The sanomalaitejarjestelma
In the 1970s and 1980s, Nokia developed the
Sanomalaitejärjestelmä (messaging system), a digital,
portable and encrypted text-based communications
device for the Finnish Defence Forces. The Mobira
Cityman 150, Nokia's NMT-900 mobile phone
from 1989 (left), compared to the Nokia 1100, a GSM
phone from 2003.
12. NOKIA 8.3
Nokia’s first 5G phone at Verizon, the 5G America’s
been waiting for. With Verizon’s ultra fast 5G Ultra
Wideband, along with the Qualcomm® Snapdragon™
765G 5G mobile platform, you get best-in-class
connectivity 1 in a smartphone that works virtually
anywhere in the world.
13. CHALLENGES
Operating System: Nokia initially stuck with its
Symbian operating system while competitors
embraced more user-friendly platforms like iOS
and Android.
Lack of Innovation: Nokia struggled to keep up
with the rapid pace of innovation in the
smartphone industry, leading to a perception that
their products were outdated.
App Ecosystem: The limited app ecosystem on
Symbian compared to the App Store and Google
Play hindered Nokia's competitiveness.
SOLUTIONS
Strategic Partnership: Nokia attempted a strategic
partnership with Microsoft in 2011, adopting the
Windows Phone platform for its smartphones.
However, this move didn't gain enough traction.
Lumia Series: Nokia introduced the Lumia series,
running on Windows Phone, aiming to offer a fresh
and competitive alternative. The Lumia devices
received positive reviews for their design and
camera capabilities.
Acquisition by Microsoft: In 2014, Microsoft
acquired Nokia's Devices and Services division,
aiming to integrate hardware and software for a
more cohesive user experience. However, this
strategy did not result in significant market gains.
Nokia faced several challenges in the smartphone market, particularly during the transition from feature phones
to smartphones. One major issue was the rapid rise of competitors like Apple and Android-based devices, which
impacted Nokia's market share and profitability.
14. To overcome challenges and regain competitiveness, Nokia
could consider the following suggestions:
Embrace Android or Another Popular OS: Nokia could consider adopting
Android or another widely used operating system to leverage a more
extensive app ecosystem and enhance user experience. This would open up
new opportunities and attract a broader consumer base.
Invest in Research and Development: Prioritize investment in research and
development to foster innovation. Developing cutting-edge technologies,
such as advancements in camera capabilities, battery life, and unique
features, can set Nokia apart in the competitive smartphone market.
Focus on Design and Build Quality: Place a strong emphasis on design
aesthetics and build quality. Premium materials and a sleek design can
attract consumers looking for both style and durability in their smartphones.
Strategic Partnerships: Form strategic partnerships with tech giants, app
developers, and other key players in the industry. Collaborations can lead to
exclusive features, better app integration, and improved overall device
functionality.
User Feedback and Customer-Centric Approach: Actively seek and
incorporate user feedback in product development. A customer-centric
approach, with features that directly address user needs and preferences,
can enhance brand loyalty.
Explore Emerging Technologies: Stay ahead of the curve by exploring and
integrating emerging technologies such as 5G connectivity, augmented
reality, and artificial intelligence. These technologies can add value to Nokia's
smartphones and position them as forward-looking devices.
15. NOKIA N73
Nokia N73 is powered by Snapdragon 8 Gen 2, the
fastest Snapdragon ever. It features an accelerated
Qualcomm® Kryo™ CPU with up to 3.36GHz peak
speeds, providing superior performance when you
need it most.
it's a premium device that's packed with cutting-edge
technology. The high-performance SoC, large and
bright display, and powerful camera system all
contribute to the efficiency and to the high price tag !
16. A solid performance, one identical to
this N73. the main camera is incredibly
reliable and offers consistently great
output.
