This document discusses various aspects of becoming a shoe designer and achieving success in the industry. It notes that design skills alone comprise only 20% of success and that technical designers, manufacturers, consultants in areas like fashion, materials, and public relations can help turn ideas into patterns, prototypes, and exposure. Attending fashion weeks and trade shows can also help designers gain exposure to buyers and fellow designers.

1. Shoe Politics

2. InteractEvolve Design

3. Interact

4. Couture

5. High Street Fashion

6. My Dream= Evolution

7. Design skills only comprise of 20% of a designer’s successContract technical designers (they turn your ideas into technical patterns and prototypes)Orthopaedic foot specialistContract manufacturers (send them your design and measurements, they will manufacturer it for you) Fashion ConsultantsTextile/ Material ConsultantsFashion publicists (these specialists can help you getting the media exposure needed in market penetration) Authenticity is keyFashion weeks and trade shows (they help you getting exposure to buyers and fellow designers)