Vibes massage case study
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VIBES is a non-profit organization that provides massage services through 38 projects to train visually impaired individuals. It aims to serve health conscious individuals who want relaxation options in malls and airports. VIBES offers affordable therapeutic massage performed by trained blind masseurs, located in high traffic areas like malls and airports in Metro Manila and nearby provinces. It promotes through its website, ads, brochures in malls, and word of mouth.
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Defining the MarketDiscuss the ways health care providers can defi.pdf
Defining the Market
Discuss the ways health care providers can define the market they want to serve. Consider the
following: How are ambulatory surgical centers, imaging centers, office-based surgery, and
office-based imaging defining the market physicians wish to serve? How is social media
(Facebook, Twitter, LinkedIn, blogs, et cetera) or other technology changing the way health-
related organizations market their services? Select several examples, and discuss how they are
similar or different.
Solution
Ambulatory surgical centers, imaging centers, office-based surgery and office-based imaging
facilities / services are the revolutionary and penetrative ways to change the whole spectrum of
health care market. Such facilities are going to knock the door steps of individuals and bring in
many customers in its fold.
Health care Providers can increase market of their respective health care services in following
ways:
All the above initiatives build a huge network of health care services of various degree to cater
the population. It encourages people and market grows.
Social media platform offers a most convenient and cost effective ways to communicate people
in one go. It also helps in building brand and awareness among the individuals under larger
geographical areas beyond one country. New terminologies such as Health tourism, Medical
Tourism, art of living are the result of enhanced reach to the market. Health care related
organizations educate the potential customers and then potential customers turn up to the
companies when the need arises. They visit to nearby clinics, imaging centers and health care
facilities.
They adopt many different methods which includes, postings on Facebook, email marketing
Mobile marketing and search engine marketing. It have been only possible with the advancement
of technology..
powerpoint
Medi Solutions HR Consultancy is a human resources consulting firm that specializes in placing medical and paramedical professionals in positions across GCC and Asian countries. They recruit doctors, nurses, and other healthcare workers from India, Philippines, Nepal, Sri Lanka, and Africa and place them at hospitals and medical centers in Dubai, Abu Dhabi, Sharjah, and other locations in the UAE. In addition to placement services, Medi Solutions also offers educational consultancy, professional training, and support for medical tourism.
Marketing Plan for Disabled Market
In January 2017, we had managed the "Marketing Plan for Disabled Market" project. Our mentor was honorable faculty of North South University, Ms. Fairuze Chowdhury. During this project, we had emphasized several important points including issues, macro environment and competitor analysis of disabled market. Finally, our research resulted in marketing and targeting strategy, marketing mix and budget recommendations for disabled market.
Metropolis Healthcare Ltd
Metropolis Healthcare was founded in 1981 in India and has since expanded to become the largest diagnostic chain in India and abroad. It operates over 10,000 laboratories across 125 Indian cities and 65 diagnostic centers in South Asia, the Middle East, and Africa, processing over 12 million tests annually. The company offers a wide range of pathology testing, imaging, preventative healthcare, clinical trials, and hospital laboratory management services. The marketing plan aims to increase awareness of Metropolis' specialty services and new offerings through television, radio, and print advertisements as well as online promotions to attract new customers.
Metropolis healthcare ltd
Metropolis Healthcare was founded in 1981 in India and has since expanded to become the largest diagnostic chain in India and abroad. It operates over 10,000 laboratories across 125 Indian cities and 65 diagnostic centers in South Asia, the Middle East, and Africa, processing over 12 million tests annually. The company offers a wide range of pathology testing, imaging, preventative healthcare, clinical trials, and hospital laboratory management services. The marketing plan aims to increase awareness of Metropolis' specialty services and new offerings through television, radio, and print advertisements as well as online promotions to attract new customers.
New employee induction
The document provides an overview of an employee induction training program at Healthi Choices. It includes information about:
- The agenda which covers HR paperwork, an introduction to the company, benefits, leave policies, health and safety protocols.
- An in-depth description of Healthi Choices, its infrastructure including call centers, technology, networks of professionals, and commitment to empowering minorities.
- The services Healthi Choices provides related to organizational wellbeing, employee wellness, medical scheme support, and affinity programs. It emphasizes engaging employees, enabling better choices and encouraging positive behavior change.
Marketing programme for hospital service
This document outlines a marketing program for a hospital service. It defines marketing and discusses the key elements of a hospital marketing program, including establishing target customers, conducting competitive and SWOT analyses, setting SMART goals, developing strategies and tactics, and creating marketing budgets. It also examines the 7 Ps of marketing for services - product, price, place, promotion, process, people, and physical evidence. The ultimate goal of hospital marketing is to provide high quality medical care while satisfying patient needs.
EC Position Info 070412
WISE is a Costa Rican company that facilitates medical tourism by marketing healthcare services like bariatric surgery, cardiology, and orthopedics to consumers in the US. It is seeking sales consultants to promote WISE's services, which allow patients to save 50% on treatment costs while recovering in a tropical setting. Candidates should have 3+ years of successful sales experience, preferably in healthcare, as well as strong communication, consultative sales, and relationship-building skills.
My business plan slides
The document discusses improving client wellbeing through Healing Touch Massage. It provides background on the massage industry and Healing Touch's focus on touchless massage tables. The target market is described as personal and professional users ages 16 and over who want full-body massage without disrobing or contact, and who don't want sales pitches afterward. A competitor SWOT analysis is also mentioned.
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Defining the MarketDiscuss the ways health care providers can defi.pdf
Defining the MarketDiscuss the ways health care providers can defi.pdf
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