Innlegg fra Gudmund Hernes (FAFO) under Kultur- og utdanningskomiteens høring om utfordringer og løsninger ved høy minoritetsandel i deler av osloskolen
Se web-tv fra høringen: http://alturl.com/q4zi6
Nordgermanske språkene (North-Germanic languages)Sidra Taha
Et framlegg jeg hadde laget da jeg gikk i 10-klasse. I denne presentasjonen her har jeg tatt for meg de Nord-germanske språkene dvs, Norsk, Dansk, Svensk, Islandsk og færøysk.
Der jeg har spesielt tatt utgangspunkt i de skandinaviske språkene,, norsk, dansk og svensk.
Hvis det er noe spørsmål, e bare å kommentere under.. :-)
Innlegg fra Gudmund Hernes (FAFO) under Kultur- og utdanningskomiteens høring om utfordringer og løsninger ved høy minoritetsandel i deler av osloskolen
Se web-tv fra høringen: http://alturl.com/q4zi6
Nordgermanske språkene (North-Germanic languages)Sidra Taha
Et framlegg jeg hadde laget da jeg gikk i 10-klasse. I denne presentasjonen her har jeg tatt for meg de Nord-germanske språkene dvs, Norsk, Dansk, Svensk, Islandsk og færøysk.
Der jeg har spesielt tatt utgangspunkt i de skandinaviske språkene,, norsk, dansk og svensk.
Hvis det er noe spørsmål, e bare å kommentere under.. :-)
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
3. Språk og praksis blant ungdom i
flerkulturelle Oslo (UPUS/Oslo)
http://www.hf.uio.no/iln
/forskning/forskningsprosjekter/
upus/
Datainnsamlings- Videoopptak av intervju, vennesamtaler,
periode:
spørreskjema, feltobservasjoner, retrospektive
2006 -2008 intervju, egenopptak og fonologiske
persepsjonstester
4. UPUS/Oslo
Jordal Bydel Gamle Oslo
Bydel Søndre Nordstrand Holmlia
5. Hva sier ungdommene?
I inte rvjue s ø vi: ” d
ne p r Vil u
s a ung o i fle
i t dm rkulturelle
m biljø ruke e s e ie fo
r n p s ll rm
fo no k?
r rs ” Vet
ikke
23%
Nei
5%
Ja
72%
6. Vi spør: Hva heter denne formen
for norsk?
Andre navn
16%
[Navnet på
F.eks: “Holmlia- lokaliteten]-språk
Ikke noe
norsk” 14% 46%
Kebabnorsk
24%
7. Multietnolekter
• Multi - etno - lekt
Multiethnolects:
characterised by their use by
several minority groups (Clyne, 2000, s.
87)
8. Nye ord og uttrykk
tæsja
sha’ mener?
brur
bæhmen
gerro
flus
avor
9. Vi spør: Hva karakteriserer
denne formen for norsk?
Innlærerspråk
Kroppsspråk
Grammatikk
Lydinventar
Ord
Trykk/tonefall
10. Særtrekk ved skandinaviske
multietnolekter
• Innlån fra sentrale innvandrerspråk
• ”Stakkato” uttale
• Særtrekk i setningsoppbygging
etterpå jeg gikk og sjekka
plutselig du vinner halvparten
derfor vi går fram som svartinger for vi har blitt kalt det hele
tida
dem som skjønner ikke – dem som ikke skjønner
dem tror at vi har ikke integrert oss –
dem tror at vi ikke har integrert oss
13. Kine: skal de være norske de må
ha brune øyne og brunt hår
Linn: brune øyne og brunt hår?
Kine: mhm
Linn: det er så sjpa
Kine: jeg vet det (.) ellers de må
være utlendinger
14. Kine: skal de være norske de må
ha brune øyne og brunt hår
Linn: brune øyne og brunt hår?
Kine: mhm
Linn: det er så sjpa
Kine: jeg vet det (.) ellers de må
være utlendinger
Her: XSV
Standard: XVS
16. XSV eller XVS
• Vennesamtaler: XSV i 38 % av alle
mulige kontekster
• Intervjuer: XSV i 12 % av alle mulige
kontekster
• Klare situasjonelle forskjeller
• Sosiolingvistisk betydning
(Opsahl & Nistov, in press)
17. Hvorfor multietnolektisk stil i Oslo?
• Identitetsskapende funksjon
• Oslo øst versus Oslo vest
• Minoritet versus majoritet
18. Fremvekst av nye varianter
av norsk
Industrielle og teknologiske endringer,
globalisering >
Tyssedal
Økt geografisk mobilitet >
Økt dialekt- og språkkontakt
Odda
20. Innvandrere i Norge
• Innvandrere + norskfødte med
innvandrerforeldre:
– 10,6 % på landsbasis (508 000
personer)
– 26,4 % i Oslo
• Mer enn 150 ulike språk i grunnskolen og
mer enn 125 i Oslo
• Omtrent hver tredje elev i Oslo er
minoritetsspråklig
21. Dialektparadiset Norge
Multietnolektisk norsk er
også norsk
Aksentpreget norsk er også
norsk
26. XSV eller XVS?
INTERVJU VENNESAMTALE
XSV (av antall mulige XVS) XSV (av antall mulige XVS)
Lukas 0 (av 13 mulige) 3 (av 7 mulige)
Mike 0 (av 14) 5 (av 14)
Lars 0 (av 17) 7 (av 17)
Waqar 5 (av 19) 12 (av 15)
Olav 0 (av 14) 5 (av 10)
Michael 0 (av 33) 2 (av 7)
Suna 5 (av 35) 2 (av 30)
27. XSV eller XVS?
INTERVJU VENNESAMTALE
XSV (av antall mulige XVS) XSV (av antall mulige XVS)
Ayesha 3 (av 23 mulige) 3 (av 15 mulige)
Kine 0 (av 20) 2 (av 5)
Aswan 0 (av 3) 4 (av 11)
Farid 2 (av 7) 1 (av 2)
Linn 0 (av 20) 1 (av 8)
Samir 0 (av 33) 3 (av 7)
28. Norsk 2
Et lite stykke Norge
remix av DannyBoy
I dag også med Dadi
29. Gebrokkent norsk
Tror faktisk mange nordmenn hadde hatt godt
av å gå i norsk 2-klasse. Tenker da først og
fremst på nordmenn som har vokst opp i
områder med 90 prosent innvandrere. Hadde
selv en etnisk norsk i klassen på
ungdomsskolen som snakket gebrokkent
norsk. Skremmende.
asD i Aftenposten Aften 8.6.2006
Editor's Notes
Dette lysarket st
Bente: DannyBoy.Det dere h
Bente: Jo takk, Danny, du kaller det Norsk 2, men det var ikke den termen som vi fant var den mest brukte blant ungdommene i det forskerprosjektet som jeg for tiden er engasjert i, nemlig UPUS, der vi kartlegger utviklingsprosesser i urbane spr
Bente: Dette er to bydeler med en relativt stor andel innvandrere. Per 1.1. i
Bente: I intervjuene med ungdommene spør vi: ”Vil du si at ungdom i flerkulturelle miljø bruker en spesiell form for norsk?” Og vi ser at flertallet av ungdommene svarer bekreftende på dette. Dette betyr ikke at de er enige om hva denne spesielle formen for norsk er, eller at det faktisk er en spesiell form for norsk der ute, men disse ja-svarene viser i alle fall at disse ungdommene ikke er helt blanke, det er noe de har registrert.
Bente: Når vi spør ungdommene om hva denne formen for norsk heter, ser vi at flertallet sier at den har ikke noe navn, det er bare slik vi eller de snakker. Andre typiske navn er ”Gebrokken”, ”Slang”, ”Slangnorsk”, men også navn som er knyttet til et visst sted, som for eksempel Holmlia-norsk. Det er også 24 prosent som sier at den heter kebabnorsk. Og det er ikke nødvendigvis fordi de bruker termen kebabnorsk selv, men de forteller at de har lært om kebabnorsk på skolen. Så nå har altså lærerne begynt å undervise i såkalt Kebabnorsk. Hva synes du om termen kebabnorsk da, Danny, er det en okay term?Daniel: Jeg er synes det er fornærmende måte å beskrive hvordan vi prater. Jeg tror den termen er blitt laget mer for å latterliggjøre enn å beskrive hvordan vi prater. Hvis jeg møter en kar utenbys fra som ikke vet så mye om Oslo, og han hører at jeg snakker litt annerledes enn bokmålet på radio og TV, og han spør hva slags dialekt jeg snakker, og jeg svarer ”Kebabnorsk”. Hvor seriøst tror du han tar meg da? Og når i det hele tatt begynte vi å blande språk med mat? Det er like teit som jeg skulle kalt sørlandsdialekt for lapskaus-norsk, vestlandsdialekter for seibiff-norsk, og nordnorsk for torsk-norsk og Finnmarksdialekter for Reinsdyr-norsk. Hvor seriøst er det da?Bente: Ja men hva tenker du vi skal kalle denne formen for norsk hvis ikke kebabnorsk? Danny: Ja, spør du meg, så spør jeg deg. Er det ikke du som er språkforskeren her? Men sånn som jeg ser på det så er det media som har skapt termen kebabnorsk og ikke vi som snakker det. Jeg ser på det som en dialekt, jeg, som Minoritetens dialekt.”9 minutter/12 minutter
Bente: Det du gjør der, Danny, er så stilig nettopp fordi du kopler denne formen for norsk til lekt-begrepet, som i dialekt. Og på den måten likestiller du denne formen for norsk med andre dialekter. Vi språkforskere kan ikke helt enes om hva disse nye språklige praksisene skal hete, annet enn at vi vet at vi er språkforskere og ikke ernæringsfysiologer som termen kebabnorsk skulle tilsi, så noen har foreslått multietnolekt. Multi – flere – etno – folk – og lekt er gresk og betyr tale. Multietnolekter er altså kjennetegnet av å være i bruk blant flere minoritetsgrupper. Men det er langt fra bare minoritetsungdom som tar i bruk en multietnolekt i sitt daglige virke. Det gjør også majoritetsungdom. Og når majoritetsungdom tar i bruk en slik multietnolekt eller slike multietnolektale trekk, synes det å være knyttet til identitet, altså til et ønske om å signalisere en bestemt gruppetilhørighet, slik vi finner det i flere byer i Vest-Europa, som i det indre byområdet i Mannheim, Lombok i Utrecht, East London, Rosengården i Malmø, Rinkeby i Stockholm, Nørrebro i København, Gøteborg – men også i Oslo. Hvordan ser du p
Daniel:Er det noen som liker
Bente: Dette er bare noen av ordene sånne tilårskomne damer som meg ikke forstår. Og når vi spør ungdommene i prosjektet vårt, finner vi at de trekker fram nettopp ord som det mest karakteristiske ved ”denne formen for norsk”. Men ikke bare det, også uttale. Og dette er nok de to språknivåene som er mest iørefallende for oss når vi skal karakterisere ulike språk eller dialekter. Innenfor det som kalles folkelingvistikken – altså folk flest sine oppfatninger om språk – viser det seg at vi nettopp har en metaspråklig bevissthet om ord og uttale, men svært få av oss går rundt og er bevisste på bøyning og setningsstruktur. Er det for eksempel noen som kan si hvilken form av verbet jeg brukte i den forrige setningen? I de tidligere studiene som har v
Bente: Utover innlån fra sentrale innvandrerspråk, finner vi et velkjent fenomen, og som er veldig vanskelig å beskrive presist, nemlig uttalen. Men det som synes å være mer eller mindre enighet om blant de skandinaviske forskerne, er at uttalen beskrives som mer ”stakkato”. Et dansk forskerpar, Nicolai Pharao og Gert Fogt Hansen, har blant annet målt vokallengder, og funnet at de lange vokalene, uttales kortere i multietnolektisk dansk enn det som er vanlig i københavnerdansk. Det tredje kjennemerket som jeg skal trekke fram her, er visse særtrekk i setningsoppbyggingen, og igjen ser det ut til at fenomenet er det samme i hele Skandinavia. Det er i og for seg ikke så rart, for på disse punktene som jeg skal nevne er dansk, norsk og svensk like. Det ene særtrekket er mangelen på såkalt inversjon, det vil kort sagt si at verbet og subjektet bytter plass når det kommer et ledd foran i setningen. Denne flyttingen må skje for at vi skal oppfylle den såkalte V2-regelen som vi har i de fleste germanske språk – verb på andreplass. Det andre s
Bente: Men det var definitivt dagens leksjon i grammatikk. Men det som virkelig er interessant ved disse avvikene i setningsstruktur er at de er typiske for dem som holder p
Og her har vi to av arten, nemlig Kine og Linn. To jenter p
[Dette klippet kan spilles bare en gang hvis det er n
Det som er interessant er selvfølgelig dette at de har norsk som førstespråk. Men også det at vi i UPUS/Oslo samler inn data fra to kontekster: Den ene er intervju med en voksen forsker – og dere ser av kroppsspråket at det kanskje ikke er det mest spennende på jord – til tross for at vi har forsøkt å gjøre det hyggelig med stearinlys og det hele. Se hvordan kroppsspråket er endret når jeg endelig har gått ut av rommet.
Det vi finner i prosjektet vårt er altså at disse ungdommene kan variere språkbruken sin avhengig av situasjonene. Det er et velkjent fenomen at vi alle gjør det, men det som er utrolig spennende er at de fleste av disse ungdommene har ”riktig” setningsoppbygging i intervjuene med forskeren, men ikke når de snakker med vennene sine. Denne manglende inversjonen altså har en viktig betydning sosialt, den har en såkalt sosiolingvistisk betydning. Dette handler altså ikke om manglende norskkompetanse. Men hva betyr det å bruke en slik multietnolektisk stil da?
Bente: Bruken av en slik stil har blant annet en identitetsskapende funksjon – den signaliserer en viss inngruppe-identitet. Disse jentene synes blant annet å signalisere en tilhørighet nettopp til en flerkulturell ungdomsgruppe. I situasjoner der de ikke ønsker å stå fram med en slik identitet, bruker de i stedet mer ”vanlig norsk”. Vi finner altså at disse ungdommene kan veksle mellom ulike situasjoner. Hvordan er det med deg, Danny, kan du veksle mellom ulike situasjoner?Danny: Hei, bror, det hadde v
Og det at det vokser fram nye dialekter i Norge som f
N
I dag er det 508 000 personer bosatt i Norge som enten har innvandret selv eller er f
Norge beskrives ofte i internasjonal språkvitenskapelig litteratur som et ”dialektparadis” der dialektene nyter høy prestisje. Det er en beskrivelse jeg liker å smykke meg med og er stolt av i mange internasjonale sammenhenger, selv om jeg vet at det er en sannhet med modifikasjoner som for eksempel at noen dialekter lavere prestisje enn andre. Men det som er sikkert er at multietnolektisk norsk representerer et nytt bidrag til det språk- og dialektmangfoldet som finnes i Norge og i Oslo. Bare fremtiden vil vise hvorvidt slike nye måter å snakke norsk på vil finne en plass under solen i det norske ”dialektparadiset”, eller om de vil forbli marginale uttrykk.
Og hva skal inn hit? Dette er åpenbart et spørsmål som må diskuteres, og særlig nå i lys av resultatene fra den nye publikumsundersøkelsen Brynjulf viste til. Jeg må si at de resultatene ved første øyekast var langt mer positive enn hva jeg i utgangspunktet ville tenke på basis av andre holdningsundersøkelser av utenlandsk aksent som er gjort. Det finnes svært få slike i Norge, men det vi vet fra land som Sverige og Canada, er at vi vurderer både folks sosiale egenskaper og kompetanse ut ifra aksent. Man trekker altså slutninger fra aksenten til personen bak aksenten. I et svensk prosjekt ble for eksempel lærere og skoleledere bedt om å vurdere fem læreres språkferdigheter og skikkethet som lærer ut ifra grad av aksent. De lærerne som hadde mest utenlandsk aksent var dem som ble vurdert til å ha de dårligste språkferdighetene – selv om ikke dette stemte ut ifra andre målinger – og det som kanskje var mest nedslående, var at de også ble vurdert til å være minst skikket som lærere (Boyd, 2002). Gymnasieelevene derimot, var mer positive. N
Nå er det ikke så lenge før dere skal få høre remixen Norsk 2 av DannyBoy. Men før dere får det, skal jeg fortelle dere om hvordan det har seg at Danny og jeg står her oppe sammen. Det har seg nemlig slik at et par av mine forskerkollegaer, som Finn Aasæther, som dere ser her, var ute på feltarbeid i 2006 og fant tilfeldigvis han derre der. Og da jeg så gjennom opptakene etterpå ble jeg bare i fyr og flamme. Han derre der må jeg bare ha tak i. Og jeg forsøkte å ringe og ringe, men de ungdommene tar jo aldri telefonen. Men så en dag da jeg skulle ta toget hjem, hørte jeg en umiskjennelig stemme foran i vogna. Og jeg bare kastet meg over han. ”Hei, jeg er språkforsker”. ”Du kjenner ikke meg, men jeg kjenner deg, og du er bare helt fantastisk”. Og Danny tok det hele med fatning, han, selv om han sikkert trudde jeg var helt gal. Og siden da har vi hatt ganske mye kontakt. Han har samlet inn noe data for meg, du har hjulpet meg å tolke dataene. Og like før jul sendte du meg altså den remixen som dere snart skal få høre.
Danny: Tittelen på foredraget vårt er ”Vi gjør bare det Wergeland gjorde”.Wergeland fornorsket det danske skriftspr
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