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Transatlantic Scale up Opportunities
for Great British Technology
What We’ll Cover …
 US Market Statistics
 Advantage UK – Seed Investment & Scale up Costs
 Advantage US – Exit Valuations
 The Transatlantic Opportunity
 Avoiding the Transatlantic Pit-Falls
$3.4 Trillion Global IT Market
34%
23%
28%
7%
8%
US Market by the Numbers
 All Global top 10 companies
 54 of the Global 100 companies
 220,000 businesses with > 50 employees … v 37,000 UK
 20,000 > $100M turnover
 3,000 > $1Bn turnover
 21 of the top 30 global acquirers
Advantage UK - Seed Investment
UK US
Median Entry Valuation £2.4M £3.2M
Investor Tax Relief Up to 64% 0%
Capital Gains Tax Rate 0% 38.8%
A UK Angel Investor nets 6 times the after-tax return of his
American counterpart
Advantage UK - Development Costs
Software Engineer UK US
Annual Salary £50,000 £110,000
R&D Tax Credits 26% 0%
Net Salary £37,000 £110,000
UK Startups have a 3 fold R&D cost advantage versus their
American competition
Advantage US - Startup Acquisitions
US & EU Exits since 2010 by Acquirer
(Crunchbase & European Commission, Sept. 2017)
23%
by EU Companies
77%
by US Companies
Advantage US – Exit Valuations
EU
Company
$85M
US
Company
$105M
US Company Acquiring:
EU
Company
$29M
US
Company
$122M
EU Company Acquiring:
Exit Valuations 3 times higher in the US versus EU
Median Exit Valuations across 12,000 acquisitions since 2010
4 Stage Transatlantic Opportunity
3. EXPLOIT : 6:1 Market Size
4. EXIT : 3:1 Exit Valuation
1. INVEST : 6:1 Advantage
2. SCALE : 3:1 Cost Advantage
Avoiding the Transatlantic Pitfalls
FAILURE POINT * HOW APTITUDE HELPS
#1 - Poor Market Fit Expert US Market Qualification & Localization
#2 - Ran out of Cash Low Cost US Market Entry Programs
#3 - Hired the Wrong Team Diverse Team of Senior US Mentors
#4 - Poor Sales Execution US Agile Sales Best Practices
* Based on 2016 CB Insights Study of 2,000 Startup Post Mortems
Gary Cooper, Managing Partner
gcooper@aptitudeventures.com

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UK to US Technology Scale Up Opportunities

  • 1. Transatlantic Scale up Opportunities for Great British Technology
  • 2. What We’ll Cover …  US Market Statistics  Advantage UK – Seed Investment & Scale up Costs  Advantage US – Exit Valuations  The Transatlantic Opportunity  Avoiding the Transatlantic Pit-Falls
  • 3. $3.4 Trillion Global IT Market 34% 23% 28% 7% 8%
  • 4. US Market by the Numbers  All Global top 10 companies  54 of the Global 100 companies  220,000 businesses with > 50 employees … v 37,000 UK  20,000 > $100M turnover  3,000 > $1Bn turnover  21 of the top 30 global acquirers
  • 5. Advantage UK - Seed Investment UK US Median Entry Valuation £2.4M £3.2M Investor Tax Relief Up to 64% 0% Capital Gains Tax Rate 0% 38.8% A UK Angel Investor nets 6 times the after-tax return of his American counterpart
  • 6. Advantage UK - Development Costs Software Engineer UK US Annual Salary £50,000 £110,000 R&D Tax Credits 26% 0% Net Salary £37,000 £110,000 UK Startups have a 3 fold R&D cost advantage versus their American competition
  • 7. Advantage US - Startup Acquisitions US & EU Exits since 2010 by Acquirer (Crunchbase & European Commission, Sept. 2017) 23% by EU Companies 77% by US Companies
  • 8. Advantage US – Exit Valuations EU Company $85M US Company $105M US Company Acquiring: EU Company $29M US Company $122M EU Company Acquiring: Exit Valuations 3 times higher in the US versus EU Median Exit Valuations across 12,000 acquisitions since 2010
  • 9. 4 Stage Transatlantic Opportunity 3. EXPLOIT : 6:1 Market Size 4. EXIT : 3:1 Exit Valuation 1. INVEST : 6:1 Advantage 2. SCALE : 3:1 Cost Advantage
  • 10. Avoiding the Transatlantic Pitfalls FAILURE POINT * HOW APTITUDE HELPS #1 - Poor Market Fit Expert US Market Qualification & Localization #2 - Ran out of Cash Low Cost US Market Entry Programs #3 - Hired the Wrong Team Diverse Team of Senior US Mentors #4 - Poor Sales Execution US Agile Sales Best Practices * Based on 2016 CB Insights Study of 2,000 Startup Post Mortems
  • 11. Gary Cooper, Managing Partner gcooper@aptitudeventures.com

Editor's Notes

  1. EIS as an engine for international expansion to America Been in US 23 yrs, valley for 6yrs We have nothing like EIS in the US >
  2. So my goal in the next 20 mins … first – for investors to make very happy compared to your American c’parts and, 2nd – if you’re a company founder give you the confidence to leverage the ecosystem and go for it across the Atlantic sooner rather then later Joining global dots – outstanding opportunity to max returns
  3. Single largest global market
  4. All the numbers back that up … or as our Prez would say ... Very Bigly. By far & away the biggest acquistion market for startups >
  5. SO let’s look at the UK – US comparison – first for angel investment
  6. Now from an operational cost basis And also from an investment perspective .. Hedge against dilution with 1/3 burn rate Too many US founders consumed by continual fundraising v driving the organic business
  7. Similar populations but 3 X M&A
  8. However, where the US comes out on top is in exit valuations …. And let’s Break down – the exit valuations
  9. 1 & 2 – leverage to attract in the best globals
  10. Cost of sales guys, VPS #3 .. Plenty that could talk the talk but the only thing they walked was the golf course #4 - and re sales execution it’s the subtleties that can trap ….