2. What We’ll Cover …
US Market Statistics
Advantage UK – Seed Investment & Scale up Costs
Advantage US – Exit Valuations
The Transatlantic Opportunity
Avoiding the Transatlantic Pit-Falls
4. US Market by the Numbers
All Global top 10 companies
54 of the Global 100 companies
220,000 businesses with > 50 employees … v 37,000 UK
20,000 > $100M turnover
3,000 > $1Bn turnover
21 of the top 30 global acquirers
5. Advantage UK - Seed Investment
UK US
Median Entry Valuation £2.4M £3.2M
Investor Tax Relief Up to 64% 0%
Capital Gains Tax Rate 0% 38.8%
A UK Angel Investor nets 6 times the after-tax return of his
American counterpart
6. Advantage UK - Development Costs
Software Engineer UK US
Annual Salary £50,000 £110,000
R&D Tax Credits 26% 0%
Net Salary £37,000 £110,000
UK Startups have a 3 fold R&D cost advantage versus their
American competition
7. Advantage US - Startup Acquisitions
US & EU Exits since 2010 by Acquirer
(Crunchbase & European Commission, Sept. 2017)
23%
by EU Companies
77%
by US Companies
8. Advantage US – Exit Valuations
EU
Company
$85M
US
Company
$105M
US Company Acquiring:
EU
Company
$29M
US
Company
$122M
EU Company Acquiring:
Exit Valuations 3 times higher in the US versus EU
Median Exit Valuations across 12,000 acquisitions since 2010
10. Avoiding the Transatlantic Pitfalls
FAILURE POINT * HOW APTITUDE HELPS
#1 - Poor Market Fit Expert US Market Qualification & Localization
#2 - Ran out of Cash Low Cost US Market Entry Programs
#3 - Hired the Wrong Team Diverse Team of Senior US Mentors
#4 - Poor Sales Execution US Agile Sales Best Practices
* Based on 2016 CB Insights Study of 2,000 Startup Post Mortems
EIS as an engine for international expansion to America
Been in US 23 yrs, valley for 6yrs
We have nothing like EIS in the US >
So my goal in the next 20 mins … first – for investors to make very happy compared to your American c’parts and, 2nd – if you’re a company founder give you the confidence to leverage the ecosystem and go for it across the Atlantic sooner rather then later
Joining global dots – outstanding opportunity to max returns
Single largest global market
All the numbers back that up … or as our Prez would say ... Very Bigly.
By far & away the biggest acquistion market for startups >
SO let’s look at the UK – US comparison – first for angel investment
Now from an operational cost basis
And also from an investment perspective .. Hedge against dilution with 1/3 burn rate
Too many US founders consumed by continual fundraising v driving the organic business
Similar populations but 3 X M&A
However, where the US comes out on top is in exit valuations …. And let’s Break down – the exit valuations
1 & 2 – leverage to attract in the best globals
Cost of sales guys, VPS
#3 .. Plenty that could talk the talk but the only thing they walked was the golf course
#4 - and re sales execution it’s the subtleties that can trap ….