Chappell Entertainment Pitch for Victory MotorcyclesBrantley Newton
This document proposes marketing campaigns pairing Victory motorcycles with Southern rock musician Jimmie Van Zant, former heavyweight boxing champion Pinklon Thomas, and rock band Big Engine. It involves a music video for Van Zant's song "Feels Like Freedom" featuring him riding a Victory motorcycle, a humorous TV commercial starring Thomas promoting the Victory brand, and a co-branded t-shirt and album giveaway when test driving a Victory motorcycle. The goal is to leverage the celebrity of these figures to promote Victory motorcycles through various media in a patriotic and cost-effective way.
This document lists signs that someone might be a biker, including having animal-named friends, waving at other bikers even in a car, carrying a bike photo in their wallet, owning multiple bikes before a car, knowing details about movie bikes, having steel-toed shoes marked by bike pedals, remembering bike engine models but not family details, wiping down the bike in motel rooms, and recognizing bugs by taste.
This document provides guidance on choosing a point of view (POV) for creative writing. It discusses the three main elements to consider: person, camera, and tense. For person, the options are first, second, and third person. Camera refers to the perspective, such as omniscient. Tense choices include past, present, future, and future perfect. The document provides examples of how these POV elements can shape a story differently. It recommends experimenting to find the best POV for the narrative.
The document discusses the marketing strategies of Harley-Davidson and Triumph motorcycles in India to establish themselves in the premium motorcycle market. It outlines their approaches to introduce the new category of premium motorcycles through test rides and bootcamp experiences to create awareness. Both companies focus on building communities and user advocacy through customization projects, community rides, and user generated content to promote loyalty among experienced riders and transition consumers to adopting the new category. While Harley-Davidson has been more active in India, Triumph also aims to capture the market through trial opportunities and community events.
Sponsorship Secrets: What Every Event Organizer Needs to KnowDavid Adler
BizBash, Eventbrite and SponsorHub are excited to present the first webinar of this 3-part webinar series, "Sponsorship Secrets: What Every Event Organizer Needs to Know". During this free online event we'll introduce clear strategies and tactics on how to deliver more value to your event sponsors and ultimately generate more revenue from your events.
Specifically, we will cover:
* What sponsors want and how to negotiate a win-win agreement
* Experimental marketing and how you fit in
* The differences and similarities between B2B vs. B2C sponsorships
* How the talent at your event affects sponsorships
* Various sponsorship technologies and how to improve the RFP process
* Understanding category exclusivity
The document summarizes a project to develop a sector supplement for event organizers to the GRI G3 Guidelines. It provides information on project aims, working group members, planning, strategic choices made, and main draft disclosure items. The project aims to address unique sustainability challenges for the event sector and improve sustainability reporting. It identifies new aspects to address like sourcing, food and beverage, and site selection. The end goal is to integrate sector-specific guidance into the G3 Guidelines, including new performance indicators and commentaries on existing ones.
Chappell Entertainment Pitch for Victory MotorcyclesBrantley Newton
This document proposes marketing campaigns pairing Victory motorcycles with Southern rock musician Jimmie Van Zant, former heavyweight boxing champion Pinklon Thomas, and rock band Big Engine. It involves a music video for Van Zant's song "Feels Like Freedom" featuring him riding a Victory motorcycle, a humorous TV commercial starring Thomas promoting the Victory brand, and a co-branded t-shirt and album giveaway when test driving a Victory motorcycle. The goal is to leverage the celebrity of these figures to promote Victory motorcycles through various media in a patriotic and cost-effective way.
This document lists signs that someone might be a biker, including having animal-named friends, waving at other bikers even in a car, carrying a bike photo in their wallet, owning multiple bikes before a car, knowing details about movie bikes, having steel-toed shoes marked by bike pedals, remembering bike engine models but not family details, wiping down the bike in motel rooms, and recognizing bugs by taste.
This document provides guidance on choosing a point of view (POV) for creative writing. It discusses the three main elements to consider: person, camera, and tense. For person, the options are first, second, and third person. Camera refers to the perspective, such as omniscient. Tense choices include past, present, future, and future perfect. The document provides examples of how these POV elements can shape a story differently. It recommends experimenting to find the best POV for the narrative.
The document discusses the marketing strategies of Harley-Davidson and Triumph motorcycles in India to establish themselves in the premium motorcycle market. It outlines their approaches to introduce the new category of premium motorcycles through test rides and bootcamp experiences to create awareness. Both companies focus on building communities and user advocacy through customization projects, community rides, and user generated content to promote loyalty among experienced riders and transition consumers to adopting the new category. While Harley-Davidson has been more active in India, Triumph also aims to capture the market through trial opportunities and community events.
Sponsorship Secrets: What Every Event Organizer Needs to KnowDavid Adler
BizBash, Eventbrite and SponsorHub are excited to present the first webinar of this 3-part webinar series, "Sponsorship Secrets: What Every Event Organizer Needs to Know". During this free online event we'll introduce clear strategies and tactics on how to deliver more value to your event sponsors and ultimately generate more revenue from your events.
Specifically, we will cover:
* What sponsors want and how to negotiate a win-win agreement
* Experimental marketing and how you fit in
* The differences and similarities between B2B vs. B2C sponsorships
* How the talent at your event affects sponsorships
* Various sponsorship technologies and how to improve the RFP process
* Understanding category exclusivity
The document summarizes a project to develop a sector supplement for event organizers to the GRI G3 Guidelines. It provides information on project aims, working group members, planning, strategic choices made, and main draft disclosure items. The project aims to address unique sustainability challenges for the event sector and improve sustainability reporting. It identifies new aspects to address like sourcing, food and beverage, and site selection. The end goal is to integrate sector-specific guidance into the G3 Guidelines, including new performance indicators and commentaries on existing ones.
This is a company profile of Museum Ceria, the first event organizer which provide fun active learning programs for schools to visit museums in Indonesia.
The Sturgis Buffalo Chip hosted its 32nd annual music festival in 2013, attracting over 467,000 attendees from 18 countries and all 50 US states. The festival featured nine days of concerts and events, breaking previous attendance records. It also generated over $117,000 for local charities and had a significant positive economic impact on the local area. The festival achieved widespread media exposure through television specials and publications, raising its profile internationally. The dedicated staff works every year to improve the experience for loyal fans through unique concerts, charity events, and partnerships with well-known brands.
Here is a presentation of Speecheo, a tool for speaker, event organizer and their audience.
Speecheo allows speaker and event organizer to know where and why the speeches are great or not...
So they can improve those sessions, raise recognition, visibility and get leads.
For your audience, it's a great tool to learn efficiently from your presentations and share their knowledge.
If you want to use it or know more, go on http://speecheo.com/ or contact us at team [at] speecheo [dot] com .
Leaders put the customer at the center of the business….
Simply put, they are delivering value at speed and scale while treating customers as individuals and driving loyalty and advocacy.
You must transform your business and your profession to deliver the best experience possible to win the hearts and minds of you customers – keep them loyal and coming back for more.
It takes an integrated approach from marketing and selling to your customers to the orchestration of the value chain to deliver upon the promises made.
It’s about delivering relevant experiences at the right time and place. Doing so requires an integrated approach, fueled by the power of cloud, mobile, social, big data and analytics to create value and profitable revenue. To meet these and other challenges, insurers will have to be more nimble, more innovative and better able to communicate with their customers, internally and within their industry. IBM Commerce can help insurers forge relationships with unbreakable bonds.
What Would Steve Do? 10 Lessons from the World's Most Captivating PresentersHubSpot
The document provides 10 tips for creating captivating presentations based on lessons from famous presenters like Steve Jobs, Scott Harrison, and Gary Vaynerchuk. The tips include crafting an emotional story with a beginning, middle, and end; creating slides that answer why the audience should care, how it will improve their lives, and what they must do; using simple language without jargon; using metaphors; ditching bullet points; showing rather than just telling through images; rehearsing extensively; and that excellence requires hard work with no shortcuts.
This is a company profile of Museum Ceria, the first event organizer which provide fun active learning programs for schools to visit museums in Indonesia.
The Sturgis Buffalo Chip hosted its 32nd annual music festival in 2013, attracting over 467,000 attendees from 18 countries and all 50 US states. The festival featured nine days of concerts and events, breaking previous attendance records. It also generated over $117,000 for local charities and had a significant positive economic impact on the local area. The festival achieved widespread media exposure through television specials and publications, raising its profile internationally. The dedicated staff works every year to improve the experience for loyal fans through unique concerts, charity events, and partnerships with well-known brands.
Here is a presentation of Speecheo, a tool for speaker, event organizer and their audience.
Speecheo allows speaker and event organizer to know where and why the speeches are great or not...
So they can improve those sessions, raise recognition, visibility and get leads.
For your audience, it's a great tool to learn efficiently from your presentations and share their knowledge.
If you want to use it or know more, go on http://speecheo.com/ or contact us at team [at] speecheo [dot] com .
Leaders put the customer at the center of the business….
Simply put, they are delivering value at speed and scale while treating customers as individuals and driving loyalty and advocacy.
You must transform your business and your profession to deliver the best experience possible to win the hearts and minds of you customers – keep them loyal and coming back for more.
It takes an integrated approach from marketing and selling to your customers to the orchestration of the value chain to deliver upon the promises made.
It’s about delivering relevant experiences at the right time and place. Doing so requires an integrated approach, fueled by the power of cloud, mobile, social, big data and analytics to create value and profitable revenue. To meet these and other challenges, insurers will have to be more nimble, more innovative and better able to communicate with their customers, internally and within their industry. IBM Commerce can help insurers forge relationships with unbreakable bonds.
What Would Steve Do? 10 Lessons from the World's Most Captivating PresentersHubSpot
The document provides 10 tips for creating captivating presentations based on lessons from famous presenters like Steve Jobs, Scott Harrison, and Gary Vaynerchuk. The tips include crafting an emotional story with a beginning, middle, and end; creating slides that answer why the audience should care, how it will improve their lives, and what they must do; using simple language without jargon; using metaphors; ditching bullet points; showing rather than just telling through images; rehearsing extensively; and that excellence requires hard work with no shortcuts.