This document provides information on experiential marketing opportunities with TRG-AMR North America, a storied sports car racing team. It outlines various sponsorship packages that provide branding exposure and VIP experiences at races, including hospitality access, driver meet-and-greets, garage tours, and ride-alongs. Larger packages support specific races or include custom driving experiences with the team's Aston Martin race cars.

1. EXPERIENTIAL MARKETING

2. TRG-AMR North America
TRG PROVEN RESULTS
WE ARE ONE OF THE MOST STORIED TEAMS
IN NORTH AMERICAN SPORTS CAR RACING,
BUILT ON A TRADITION OF WINNING.
! 2nd place Championship – IMSA Tudor United Sports Car Challenge GTD Class (2015)
! 5 podiums – IMSA Tudor United Sports Car Challenge GTD Class (2015)
! 1st place finishers – Pirelli World Challenge GTA Class (2015)
! 5 wins – Pirelli World Challenge in GTS Class (2015)
! 4 victories - Rolex 24 Hours at Daytona (2002, 2003, 2009, 2011)
! Overall winner – Rolex 24 (2003); only time in history for a GT car
! GT Class win – 24 Hours of Le Mans (2002)
! 3 consecutive wins – ALMS (2011) including back-to-back 1st – 2nd finishes
! 2 series championships – Grand Am series (2005, 2006)
! 1st and 2nd place finishers – Porsche World Cup (2002)
! 1st and 2nd place finishers – Daytona (2009)
! 12 podiums in last 13 Rolex 24 Hours of Daytona races
! More than 150 podium finishes in 20 years

3. TRG-AMR North America
BRAND ASSOCIATION
Associate with one of the most sophisticated and highly
esteemed brands in the world.

4. TRG-AMR North America
RACE EVENT MARKETS
IMSA WeatherTech SCC
DATE VENUE
January8-10 Daytona Beach, FL
January 28-31 Daytona Beach, FL
March 18-19 Sebring, FL
April 30-May 1 Monterey, CA
June 4 Detroit, MI
July 2-3 Watkins Glen, NY
July 9-10 Toronto, Ontario
July 23 Lakeville, CT
August 6-7 Elkhart Lake, WI
August 20-21 Alton, VA
September 16-18 Austin, TX
Sept. 30-Oct. 1 Atlanta, GA
Pirelli World Challenge
DATE VENUE
March 3-6 Austin, TX
March 11-13 St. Petersburg, FL
April 15-17 Long Beach, CA
April 22-24 Birmingham, AL
May 19-22 Toronto, Ontario
May 27-28 Lakeville, CT
June 23-26 Elkhart Lake, WI
July 29-30 Lexington, OH
August TBA
Sept. 16-18 Sonoma, CA
October Monterey, CA

5. MARKET
Las Vegas
Las Vegas
Colorado Springs
Phoenix
Salt Lake City
Seattle
Beaverton
San Francisco
San Jose, San Francisco
San Francisco
Los Angeles
Los Angeles
Palm Springs
Palm Springs
Miami
Palm Beach, Miami, Ft. Lauderdale
Savannah
Savannah
Atlanta
Atlanta
Charlotte, Columbia
Raleigh, Winston-Salem, Virginia
TRACK/CLUB
Spring Mountain Motorsport Park
Las Vegas Motor Speedway
Pueblo Motorsport Park
Arizona Motorsport Park
Miller Motorsport Park
The Ridge Motorsports Park
Oregon Raceway Park
Sonoma Raceway
Laguna Seca Raceway
Thunderhill Raceway
Buttonwillow Raceway
Willow Springs Int’l Raceway
Thermal Club
Chuckwalla
Miami Homestead Speedway
Palm Beach Int’l Raceway
Westin Savannah Harbor Road Course
Roebling Road
Road Atlanta
Atlanta Motorsport Park
Carolina Motorsport Park
Virginia International Raceway
TRG-AMR North America
DRIVING EXPERIENCE MARKETS
MARKET
Minneapolis
Detroit
Chicago, East Lansing
Columbus, Akron, Toledo Cleveland,
Cincinnati, Youngstown, Pittsburgh
Pittsburgh
Chicago
St. Louis
Nashville, Louisville
Indianapolis
Syracuse, Rochester, Buffalo, Scranton
Boston
Danbury, Hartford, Stamford
New York City
New York City
Baltimore, Washington DC
New Jersey
New Orleans
Austin, San Antonio, Dallas, Houston
Austin, San Antonio
Dallas/Ft. Worth
Kansas City
Topeka
Omaha
Iowa
TRACK/CLUB
Brainerd Int’l Raceway
Michigan Int’l Raceway
Gingerman Raceway
Mid-Ohio Sportscar Course
Mid-Ohio Sportscar Course
Pittsburgh Int’l Race Complex
Autobahn Country Club
Gateway Motorsport Park
NCM Motorsport Park
Putnam Park Raceway
Watkins Glen
Thompson Speedway
Lime Rock Park
Lime Rock Park
Monticello Motor Club
Summit Point Motorsport Park
New Jersey Motorsport Park
NOLA
Circuit of the Americas
Harris Hill Road
Motorsport Ranch
Kansas Speedway
Heartland Park Raceway
Raceway Park of the Midlands
Iowa Speedway Road Course

6. TRG-AMR North America
EVENT OPTIONS $5K - $25K
VIP RACE HOSPITAILTY
Race experience VIP package:
• Behind the scenes race team experience
• VIP hospitality (gourmet meals, beverages)
• Full access to Team paddock (garages), pit
lane, and optional suite
• Evening wine tasting reception with Adobe
Road Wine sampling and hors d'oeuvres
• TRG-AMR team apparel gift bag
• Photographer & image access for branding,
social media, PR, etc.
ADOBE ROAD WINE DINNER
Private wine dinner
with team driver or owner:
• Personal presentation by wine maker/owner
• Custom menu with chef
• Wine pairings
• Signed bottle of wine for guests
• Show car or racecar display and photo
opportunities (on-car branding available)
• Photographer & image access
SHOWCAR EVENT
Show car or racecar appearance
at your location:
• Show/racecar at your executive briefing center,
office or customer location (branding available)
• Full-motion, triple screen racing monitor
• Team owner or driver(s) to provide Tech talk,
Q&A, team race history, or custom format
• Wine tasting reception with Adobe Road Wine
sampling and hors d'oeuvres

7. TRG-AMR North America
EVENT OPTIONS $35K - $50K
WEEKEND RACE SPONSORSHIP
Associate Sponsor of GT3 or GT4 Racecar:
• Full guest access to race, paddock, and pit lane
• VIP hospitality (gourmet meals, beverages)
• Access to TRG-AMR driver and racecar for one
(1) associated appearance outside of track
• Coverage in PR and social media
• Associate sponsor listing, car/paddock branding
• Post-track wine tasting reception with Adobe
Road Wine sampling and hors d'oeuvres
• TRG-AMR team apparel gift bag
• Professional photographer & image access
GROUP VIP RACE EXPERIENCE
For groups up to 25
• Team pit open access
• Team garage/paddock access
• Access to TRG-AMR VIP hospitality area
• Chef prepared meals
• Sit in on the pre-race strategy session
• Team apparel package
• Award-winning Adobe Road wine
• Use of TRG-AMR radio headset (during race)
• Photo with cars/drivers/team owner
• Honorary pit crew position(s) (during race)
ON-SITE AUTOCROSS
Half-day autocross competition
at your location:
• On-site autocross course and competition
• 2 team GT4 race cars (two additional cars
available)
• Wine tasting reception with Adobe Road Wine
sampling and hors d'oeuvres
• TRG-AMR team apparel item for each
participant (co-branding available)
• One pro driver for hot laps/ride-along, Q&A
session, and social media interviews

8. TRG-AMR North America
EVENT OPTIONS $50K+
CORPORATE EVENTS
On-site Aston Martin presence for events:
• Motorsport experiences: parking lot autocross
competition, race simulators, in-car photos
• Team/driver speaking & photo opportunities
• Integrate race sizzle reels and content into
corporate presentations and multimedia
• VIP experience drawings for attendees
• Social media content for event support
• Hot laps for media/press and VIPs
• Show car display with optional corporate or
event branding
ARRIVE & DRIVE EXPERIENCE
Full-day private driving experience:
• Up to 4 Aston Martin V8 Vantage GT4 racecars
• GT3 right seat rides with professional driver
• Morning Tech Talk with driver instruction, car
orientation, right-seat passenger rides
• VIP hospitality (gourmet meals, beverages)
• Afternoon driving sessions (for those interested
and/or determined qualified to drive)
• Evening wine tasting reception with Adobe
Road Wine sampling and hors d'oeuvres
• TRG-AMR team apparel gift bag
• Professional photographer & image access
• In-car video content
WEEKEND RACE SPONSORSHIP
Primary Sponsor of GT3 or GT4 Racecar:
• Full guest access to race, paddock, and pit lane
• VIP hospitality (gourmet meals, beverages)
• Access to TRG-AMR driver and racecar for one
(1) associated appearance outside of track
• Coverage in PR and social media
• Primary sponsor listing, car/paddock branding
• Post-track wine tasting reception with Adobe
Road Wine sampling and hors d'oeuvres
• TRG-AMR team apparel gift bag
• Professional photographer & image access

9. TRG-AMR North America
DESIGN YOUR OWN $50K+
CUSTOM VIP HOSPITALITY
Design your own “bucket list”
VIP experience:
• VIP hospitality (including private chef)
• Private driving experiences
• Behind the scenes race team experience
• On-site corporate presence
• Luxury location and setting
• Guest gifts
• Tours or sightseeing
• Video and multimedia recap for event attendees

10. TRG-AMR North America
EXAMPLE VIP EXPERIENCE
GROUP VIP RACE HOSPITALITY
Sponsors and Business Partners can access TRG-AMR’s VIP
hospitality for any of the 20 races on the 2016 schedule for
entertaining and business networking. Your VIP guests will receive
the following as part of their weekend race experience:
• Guest information guide
• Team pit open access
• Team garage/paddock access
• Guided tour of garage/paddock
• Access to TRG-AMR VIP hospitality area
• Chef prepared meals during entire race weekend
• Sit in on the pre-race strategy session
• Team apparel package
• Award-winning Adobe Road wine
• Personal use of golf cart
• Use of TRG-AMR radio headset (during race)
• Photo with cars/drivers/team owner
• Honorary pit crew position(s) (during race)
Transportation to and from the race venue and hotel
accommodations are not included.
Costs:
$39,500 (20 guests at $1,995 each)

11. TRG-AMR North America
EXAMPLE VIP EXPERIENCE
ASTON MARTIN GT4 DRIVING EXPERIENCE
As a TRG-AMR sponsor or business partner, your company can host a
private driving event at a professional race track or private motorsport
club at over 40 markets across the USA and Canada. The full-day
program includes classroom instruction, track walk, right seat ride-
along with a professional driver, and a half-day of left-seat driving in a
real Aston Martin V8 Vantage race car.
TRG-AMR will provide the following as part of the experience:
• Aston Martin Racing hauler with hospitality tent
• Up to four (4) Aston Martin GT4 race cars with insurance
• Hospitality staff
• Aston Martin team driving instructors
• Catered meals (breakfast & lunch)
• Customized agenda to accommodate business meetings
• Customized seating charts to facilitate business introductions
• Adobe Road Wines tasting reception at end of day
• Team apparel golf shirts as guest gifts (co-branding optional)
• Personalized In-car video on USB lanyard
• Travel & expenses
.
Costs:
$70,000 – $100,000
(Up to 20 guests. contingent on location and track rental fees)

12. TRG-AMR North America
EXAMPLE VIP EXPERIENCE
ON-SITE GT4 AUTOCROSS COMPETITION
As an option to bringing your customers to a racing event, bring the
driving experience to their office or dealership parking lot. As a
TRG-AMR sponsor or business partner, your company can host a
“Top Gear” style autocross competition for fun and team building.
VIPs can test their skill behind the wheel of an Aston Martin V8
Vantage GT4 race car to determine who is fastest. Each driver will
get two laps around the autocross course and their fastest time
counts on the leaderboard. VIPs not wishing to drive have the
opportunity for a right seat hot lap in the GT4 by professional driver.
A podium ceremony with prizes will be provided, followed by
optional wine tasting of award-winning Adobe Road Wines. All
participants will receive a USB drive with in-car HD video to
commemorate the experience.
TRG-AMR will provide the following as part of the experience:
• Aston Martin Racing hauler with hospitality tent
• Up to four (4) Aston Martin GT4 race cars with insurance
• Custom branding on GT4 race cars (optional)
• Timing beacons and autocross course setup
• Aston Martin team driving instructors
• Team apparel golf shirts as guest gifts (co-branding optional)
• Personalized In-car video on USB lanyard
• Wine tasting reception and staff
• Travel & expenses
Costs:
$35,000 - $50,000 (Half day experience)

13. TRG-AMR North America
2016 TRG-AMR PARTNERSHIP OPTIONS
ANNUAL COMMITMENT
BRANDING
Race car
Team Transporter
Driver race suit
Crew race suit
Paddock signage
Product placement/display
Joint PR/media
Co-branded collateral
CONTENT
Photo
Video
Website
Case studies
Team/driver interviews
B2B NETWORKING
TRG-AMR business network
AMR business network (Int'l)
Dealership events
VIP EXPERIENCES
VIP race hospitality
Adobe Road team wine dinner
Show car appearance
Driver appearance
GT4 race track driving
GT4 "Top Gear" autocross
Trade show experiences
ACTIVATION
TRG activation workshop
Event planning
On-site event staffing
Creative design
Email/targeting campaigns
Social media campaigns
Included
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$1,995 / guest
$6,000
$7,500
$5,000
$2,995 / guest
$45,000
Inquire
Included
$5,000 / month
Cost + 20%
$125 / hour
$4,500+
$4,500+
$300k - $2.5 M
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$250,000
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Sponsor Partner Individual Fees

14. TRG-AMR North America
CONTACT INFORMATION
Kevin Buckler
Chief Executive Officer
(415) 860-7223
Steve Patti
Chief Marketing Officer
(214) 693-3276
Paul Zindrick
SVP – Sponsorship Marketing
(651) 592-2131
Offices (707) 935-3999
Steve@trg-amr.com
Kevin@trg-amr.com
Paul@trg-amr.com