3. Uniqueposition
ondataandprivacy
• TomTom is a big data company – customer data is used
to provide services back to our customers
• It is only used for the purpose of enhancing our
products and services
• Privacy, trust and responsible use of data is critical to
our operations, not a mere legal or compliance issue
• More than 600 million connected devices
4. DataReliability
› Over 600 million GPS devices globally
› Smartphone partners
› Automotive OEM partners
› TomTom PNDs, Apps & Fleet data
› Detector loops & data
› Journalistic incident data
› Historical data (+10-yeararchive)
5. TOMTOM TRAFFIC IS BEST-IN-CLASS
BEST IN BIG DATA
Our Trafficispoweredby 600 millionconnectedGPSdevices, significantlymore thanINRIX(300million) orHERE
DATA FRESHNESS
Our bigdata fusionengine createsnew trafficinformationevery30s, comparedtoHERE (~60 sec.) or SiriusXM(~2 min.)
DATA GRANULARITY
Our Trafficisavailable downto10m accuracy level whichissignificantlymore accurate thancompetition(INRIX ~100m)
GLOBAL COVERAGE
We offerTrafficin79 countriescomparedto HERE (63; 31 incidentdata) and INRIX (47)
LEADING INNOVATION
We offerall lane-leveltrafficfeaturesinthe market,andhave the mostadvancedpredictionfeatures
22. TRAFFIC INCIDENTS TRAFFIC FLOW
TrafficFeeds&Features
Real-Time Traffic
Locations and delays of traffic jams, road works, road closures,
accidents, etc.
Current measured speeds and travel times by road segment
23. TomTom Traffic
Incidents
Locations and delays of traffic jams, road works, road closures,
accidents, etc.
Turn-Dependent Jams
Weather Messages
Jam Tail Warning
24. TURN-DEPENDENTJAMS
FEATUREDETAILS
• Enhanced ETA estimation
• Improved routing decision making
• Available in 79 countries
• Part of TomTom Traffic Incidents
• Integrated in TomTom NavKit
LANE-LEVEL TRAFFIC
FEATURE DESCRIPTION
TomTom automatically detects the different ‘turn-
dependent’ traffic situations at junctions, and enables
the navigation systemto only consider jams specific to
the driver’s turn intention on their route.
Traveling straight Turning right
25. JAMAHEADWARNINGS
FEATUREDETAILS
• Enhanced safety
• Improved comfort
• Highways only
• Available in 79 countries
• Part of TomTom Traffic Incidents
TRAFFIC INCIDENTS
FEATURE DESCRIPTION
Alert drivers on upcoming jams where the speed is
significantly lower than the approaching traffic. Warning
drivers so they can slow down earlier than brake sharply,
26. TomTom TrafficFlow Travel times by road segment
Speed updates for every stretch of the road
Highly precise delay information
HOV Lane Speeds (USA)
28. JAM
TENDENCY
An indication of the current
status of a jam(e.g.:
decreasing, stable or
increasing)
JAMLIFETIME
Each jamhas a computed
expected duration to return to
normalfree-flow conditions.
PREDICTIVE
FLOW
Predicted speed for 15, 30 and
45 minutes ahead.
32. WE ARE
TOMTOM
Leading independent location technology
specialist, shaping mobility with highly
accurate maps, navigation software,
real-time traffic information and services.
