This document introduces Jerry Shapiro as an experienced freelance copywriter and creative director with over 25 years of experience. He has worked on advertising campaigns for many categories including medical, insurance, consumer goods, automotive, and non-profits. Some of his recent clients include Allergan Pharmaceuticals, American Philatelic Society, and Hunterdon Hospital. The document provides details on Jerry's background and experience in direct response, branding, and political advertising. It concludes with contact information for Jerry Shapiro.