The document outlines the components of a search engine optimized text, including 10% of the main keyword "McDonalds", 35% of various secondary keywords related to McDonalds, 25% of clickbait phrases like "Click Here", and 30% of the raw McDonalds website URL in various forms.

1.  10% Main Keyword
 35% Various other Keywords
 25% Click Here/Here/(variation)
 30% Raw link
Main Keyword:
McDonalds
Various other Keywords (5-15):
McDonalds Restaurant
McDonalds Burgers
…
Raw Link:
mcdonalds.com
mcdonalds.com/
www.mcdonalds.com
www.mcdonalds.com/tastyburgers.html
http://mcdonalds.com
http://mcdonalds.com/
http://www.mcdonalds.com/
http://www.mcdonalds.com/tastyburgers.html