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A VERY SPECIAL HACKATHON FOR CREATORS, DISRUPTORS AND INNOVATORS.
ZUBIN DAVAR
LAHORE, PAKISTAN
JULY 25, 2015
@ZubinDavar
THROW- A-THON
MY STORY
Born & Raised
in CA
Why I love
tech
B.A. & M.B.A
@UCLA
THROW- A-THON
Career
• 4 BASES FOR IDEA GENERATION
• THE FEASIBILITY FRAMEWORK
• WHAT VCs LOOK FOR
• 60 SECOND PITCH
THROW- A-THON
4 BASES FOR IDEA GENERATION
THROW- A-THON
BASIS 1: PRODUCT SHOULD BE MORE
“NEED TO HAVE” THAN
“NICE TO HAVE”.
THROW- A-THON
THROW- A-THON
BASIS 2: IT’S OK IF IT’S NOT FOR
EVERYONE.
THROW- A-THON
BASIS 3: CONSIDER THE COMPETION
THROW- A-THON
BASIS 4: DREAM BIG…
…BUT BE PRACTICAL.
CONSIDER THE FEASIBILITY!!
WHAT IS A FEASIBILITY FRAMEWORK?
& WHY DO WE USE IT?
THROW- A-THON
• Process for determining viability – can you pull it off?
• Foundation for a compelling business plan
• Understand the financial implications
• Address key risks
There is no universal format!
THROW- A-THON
Feasibility Framework
Business Concept
• Problem
• Solution
• Management
• Key Risks - product, management
Marketplace
• Market overview
• Target market & value proposition
• Competitive matrix, differentiators
• Key risks - market, competitive
Financials
• Startup costs & overhead
• Revenue estimates
• Business model - primary and any secondary sources of profit
• Feasibility financial model
THROW- A-THON
• The Problem – what are you trying to solve? And
why do people care?
• Solution – why is it right?
• Management – why are you the right
person/team to do this?
Questions that your biz concept must answer
Business Concept
THROW- A-THON
Marketplace
i. Market Overview – size, growth, key
players, etc. **Logically back it up
**consider top-down and bottom-up market sizing
ii. Target market & value prop (to that market)
i. Understanding your target market….really
iii. Competitive matrix, differentiators
iv. Key risks – market, competitive
THROW- A-THON
Financials
• Startup costs & overhead
• Revenue estimates (based on market size & target)
• Biz model – primary & secondary sources of profit
• Feasibility of financial model
**Keep in mind that it’ll take longer to gain a customer, and
it’ll cost more!
Important financial indicators: (know these!)
• Break-even point: Break Even Point = Fixed Cost / (Price – Variable
Cost)
• Burn rate
• Margins & contribution
• Time to cash-flow positive
WHAT ARE VCs LOOKING FOR?
THROW- A-THON
The Big 3 Buckets
1. MANAGEMENT TEAM
• Domain expertise, experience, passion, level of “high
quality”
• Determined based on references, on talking with you,
can you make them $$?
2. MARKET
• How big is the market? How fast is it growing? What’s
the competitive environment look like?
• Is the market size logical?
• Most investments are on a 5-7 year horizon.
3. HOW UNIQUE IS THE BUSINESS?
• What are you doing to establish a differentiating
leadership position?
THROW- A-THON
• Concept: identified a
problem/described a solution
• Competition: how you’re
differentiated
• Business Model: how do you make
$$?
• Target Market
• Team/Experience
• Consumer Acquisition Strategy
• What stage of development are you
in?
THE FUTURE IS YOURS.
NOW GO MAKE IT!
THANK YOU

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Throw-a-thon - Zubin's Presentation Slides

  • 1. A VERY SPECIAL HACKATHON FOR CREATORS, DISRUPTORS AND INNOVATORS. ZUBIN DAVAR LAHORE, PAKISTAN JULY 25, 2015 @ZubinDavar
  • 2. THROW- A-THON MY STORY Born & Raised in CA Why I love tech B.A. & M.B.A @UCLA
  • 4. • 4 BASES FOR IDEA GENERATION • THE FEASIBILITY FRAMEWORK • WHAT VCs LOOK FOR • 60 SECOND PITCH
  • 5. THROW- A-THON 4 BASES FOR IDEA GENERATION
  • 6. THROW- A-THON BASIS 1: PRODUCT SHOULD BE MORE “NEED TO HAVE” THAN “NICE TO HAVE”.
  • 8. THROW- A-THON BASIS 2: IT’S OK IF IT’S NOT FOR EVERYONE.
  • 9. THROW- A-THON BASIS 3: CONSIDER THE COMPETION
  • 10. THROW- A-THON BASIS 4: DREAM BIG… …BUT BE PRACTICAL. CONSIDER THE FEASIBILITY!!
  • 11. WHAT IS A FEASIBILITY FRAMEWORK? & WHY DO WE USE IT?
  • 12. THROW- A-THON • Process for determining viability – can you pull it off? • Foundation for a compelling business plan • Understand the financial implications • Address key risks There is no universal format!
  • 13. THROW- A-THON Feasibility Framework Business Concept • Problem • Solution • Management • Key Risks - product, management Marketplace • Market overview • Target market & value proposition • Competitive matrix, differentiators • Key risks - market, competitive Financials • Startup costs & overhead • Revenue estimates • Business model - primary and any secondary sources of profit • Feasibility financial model
  • 14. THROW- A-THON • The Problem – what are you trying to solve? And why do people care? • Solution – why is it right? • Management – why are you the right person/team to do this? Questions that your biz concept must answer Business Concept
  • 15. THROW- A-THON Marketplace i. Market Overview – size, growth, key players, etc. **Logically back it up **consider top-down and bottom-up market sizing ii. Target market & value prop (to that market) i. Understanding your target market….really iii. Competitive matrix, differentiators iv. Key risks – market, competitive
  • 16. THROW- A-THON Financials • Startup costs & overhead • Revenue estimates (based on market size & target) • Biz model – primary & secondary sources of profit • Feasibility of financial model **Keep in mind that it’ll take longer to gain a customer, and it’ll cost more! Important financial indicators: (know these!) • Break-even point: Break Even Point = Fixed Cost / (Price – Variable Cost) • Burn rate • Margins & contribution • Time to cash-flow positive
  • 17. WHAT ARE VCs LOOKING FOR?
  • 18. THROW- A-THON The Big 3 Buckets 1. MANAGEMENT TEAM • Domain expertise, experience, passion, level of “high quality” • Determined based on references, on talking with you, can you make them $$? 2. MARKET • How big is the market? How fast is it growing? What’s the competitive environment look like? • Is the market size logical? • Most investments are on a 5-7 year horizon. 3. HOW UNIQUE IS THE BUSINESS? • What are you doing to establish a differentiating leadership position?
  • 19. THROW- A-THON • Concept: identified a problem/described a solution • Competition: how you’re differentiated • Business Model: how do you make $$? • Target Market • Team/Experience • Consumer Acquisition Strategy • What stage of development are you in?
  • 20. THE FUTURE IS YOURS. NOW GO MAKE IT!

Editor's Notes

  1. Roots in Lahore
  2. Worked on google maps last summer and now I’ll be returning to google with a focus on bringing internet access and infrastructure to emerging markets. That led me to become interested in the work that’s happening here. Pakistan’s Best Hope. Don’t be Afraid. How impressed I am with everyone in this room. This is tough stuff. It takes a lot of courage to pitch your idea to a room of these people. All the movies tell us to follow and reach our dreams. Well, you’re doing exactly that right here, right now. There’s highs and lows and these high moments with all of us together make the lows worth it. But you’ll have to make difficult decisions. Do you.
  3. We’re going to talk about how you think through the business side of your ideas. And we’ll discuss how you should communicate it, not just here for the competition, but within the broader tech and investor community. Help you think strategically
  4. I see so much opportunity here in pakistan that technology companies can solve. Energy, information access, transportation, health care, commerce, education Think about how “needed” your product is. Otherwise, the company you aspire to create will not offer enough value to consumers and you will not get traction.
  5. So much opportunity….this graph does a good job of categorizing and thinking about what could be out there.
  6. Use the Facebook story. You need to start with a particular segment otherwise you’ll have trouble connecting the value of your particular product to your customers.
  7. We’ll talk more about this later…however, competition is a good thing! If no one is doing what you’re doing, you may have a hard time justifying that the market actually exists.
  8. Take on the big problems. Start the biggest ideas today. NetSol is a great role model. However, no matter how big or small the business is…you must consider the feasibility
  9. What I’m sharing with you now is meant to get your creative juices going, not to limit your thinking as the only way to go about entrepreneurship
  10. Tesla’s go-to-market strategy is a great example of how I’m asking you to think about competition.
  11. Draw the graph: “all the investors care about is the bottom of that trough and how long till they see the peak of the inflection point.” Add the breakeven calculation.   At a minimum, all of that should be considered before presenting. You may not speak to everything, however, all of that research and thought will inform how you communicate and explain your business.
  12. Just a couple of hours ago I saw President Obama speak at the Global Entrepreneurship Summit in Kenya. Entrepreneurship is moving at light speed in the developing world and the everyone is taking notice. Entrepreneurship means Ownership. Your work is important. It breaks down barriers between cultures and gives people a future who otherwise wouldn’t have one. What I see here is amazing people turning o