This document outlines a study on the symbolic and expressive value of second-hand apparel shopping. The researchers aim to understand how consumers express themselves through second-hand shopping and what meanings and identities are embodied in this activity. Specifically, they seek to examine the role of ethics. The framework draws on self-concept and symbolic consumption theories. Methods include ethnographic interviews with second-hand shop owners and consumers, as well as netnographic analysis of blogs. The research questions have been modified to focus on meanings rather than motives. Interviews are complete and next steps include transcription and analysis.