In a very short span of time, social login has gained its importance in web applications. But to get the best out of it, one must have the in-depth knowledge of it. http://www.loginradius.com/social-login

1. Things one must know
about Social
Login
Submitted by : Serrah Mark

2. Introduction
● In a very short span of time, Social Login has become an integral part of
several web applications.
● With its increasing popularity, many websites are getting benefited out of
Social Login.
● But still, most of the marketers are not acquainted with how Social login can
be optimized in order to get the best out of it.
References :
● http://thedigitaleraa.blogspot.in/2014/12/things-one-must-know-about-social-login.html
● http://en.wikipedia.org/wiki/Social_login

3. Tips for Social Login
Implementation
Here are four main factors that must be kept in mind while optimizing
social login:
● Selecting the suitable social ID provider
● Selecting Social Login Interface theme
● User profile data utilization
● Using Social Analytics
References :
● http://thedigitaleraa.blogspot.in/2014/12/things-one-must-know-about-social-login.html
● http://en.wikipedia.org/wiki/Social_login

4. 1. Selecting Suitable Social ID provider :
● Selecting the most suitable social ID provider is the most important step.
● The selection of social ID provider depends on two factors.
● The first one is the preferences of your audience and the second one is the
type of product.
References :
● http://thedigitaleraa.blogspot.in/2014/12/things-one-must-know-about-social-login.html
● http://en.wikipedia.org/wiki/Social_login

5. 2. Selecting Social Login Interface Theme :
● The perfect social login interface theme should be selected as per the
navigation and design of your website.
● Social login buttons should be placed where it get full visibility and easy to
locate.
References :
● http://thedigitaleraa.blogspot.in/2014/12/things-one-must-know-about-social-login.html
● http://en.wikipedia.org/wiki/Social_login

6. 3. User Profile Data Utilization:
● Social login fetches user profile data and stores it in database.
● This precious data can be used to understand the audience.
● Later on, more user oriented business strategies can be prepared on the
basis of this data.
References :
● http://thedigitaleraa.blogspot.in/2014/12/things-one-must-know-about-social-login.html
● http://en.wikipedia.org/wiki/Social_login

7. 4. Using Social Analytics :
● Social Analytics plays an important role in understanding user preferences.
● Social Analytics performs in-depth analysis on user profile data.
● After analysis, it provides useful insights for the business.
References :
● http://thedigitaleraa.blogspot.in/2014/12/things-one-must-know-about-social-login.html
● http://en.wikipedia.org/wiki/Social_login

8. Conclusion
As many SMBs are already using social media as a part of
their marketing strategy, its high time to include social login
to your website.
To know more about social login, read the complete article
here : Best Practices : Social login
References :
● http://thedigitaleraa.blogspot.in/2014/12/things-one-must-know-about-social-login.html
● http://en.wikipedia.org/wiki/Social_login

9. Thank-you