The King’s Speech Case StudyProduction, Distribution and Exhibition
Based in London and Sydney, See-Saw was founded by producers Emile Sherman and Iain Canning and is an Independent Company.  See-Saw Films has a first-look deal with Momentum Pictures in the UK and a film finance/equity deal with Paramount Pictures .  See-Saw also works closely with sister company Transmission Films, an Australian/NZ distributor. Emile Sherman is one of Australia’s leading producer’s and has produced films which have been nominated and even picked up Golden Globes, Emile was the recipient of the "Independent Producer of the Year Award" at the 2009 Screen Producers Association Australia Conference.
There is another producer in See-Saw as well, Gareth Unwin ,who has spent most of the last decade as an assistant director on small movies and British television shows. See-Saw has produced Tom Hooper's “The King's Speech”, starring Colin Firth, Geoffrey Rush and Helena Bonham Carter which received 4 Oscar’s, including Best Picture . Jim Loach's “Oranges and Sunshine” starring Emily Watson, Australian box office hit comedy “The Kings of Mykonos” and Anton Corbjin's “Linear”.
An interview by The New York Time’s said… Mr Sherman and Mr Canning are as close as anyone gets to being a sure bet in this town. By early this month, 14 out of 15 Oscar observers monitored by the Web site Movie City News pegged “The King’s Speech” as this year’s winner. The holdout saw an upset by “The Social Network,” an early favourite that faded as those who vote on the film industry’s myriad awards, one after another, instead came down in favour of “The King’s Speech.”
The Three Producer’s of See-Saw Films picking up their award for Best Picture.
SEESAW FilmsPrevious WorkThe Kings of MykonosThe Kings of Mykonos is a film produced by SEESAW films. The main cast in the film is; Nick Giannopoulos, Vince Colosimo and Alex Dimitriades. The film is about how one of the characters inherits a beach on a resort island. The film itself received a 4.6/10 on the Internet Movie Database, with reviews commenting on the poor storyline. Oranges and SunshineOranges and Sunshine is another film produced by SEESAW films. This film is a story about how a woman uncovers a massive social scandal – the forced migration of children from the UK.Reviewers of this film gave it a 7.8/10 on the IMDb, with more positive reviews from critics on websites such as Best for Film - http://bestforfilm.com/film-reviews/thriller/oranges-and-sunshine/ 
Fulcrum Media FinanceSee-Saw films are in a partnership with Sharon Menzies (another producer) with the company Fulcrum Media Finance Pty Limited. Created in 2008, there aim was the arrange cash flow for the Producer Offset and New Zealand SPIF. Some of the films Fulcrum has helped with are;TriangleSleeping BeautyGriff the InvisibleWho Do You Think You Are (Series 3) The King’s SpeechThe King’s Speech has been “crowned” best film at the Producers Guild of America Awards.The producers of The King’s Speech (Iain Canning, Emile Sherman and Gareth Unwin) received the Darryl F. Zanuck Award Producer of the Year for Theatrical Motion Pictures, beating films such as;127 HoursBlack SwanInceptionThe Social NetworkToy Story 3http://vimeo.com/19266271
The Production TeamProduced byPaul Brett		-	Executive Producer	Iain Canning		-	ProducerCharles Dorfman	-	Associate ProducerSimon Egan		-	Co-producerMark Foligno		-	Executive ProducerPeter Heslop		-	Co-producerPhil Hope		- 	Co-executive ProducerGeoffrey Rush		- 	Executive ProducerLisbethSavill		-	Co-executive ProducerEmile Sherman		-	ProducerDeepak Sikka		-	Co-executive ProducerTim Smith		- 	Executive ProducerGareth Unwin		-	ProducerBob Weinstein		- 	Executive ProducerHarvey Weinstein	- 	Executive Producer 
Production ManagementDavid Bell 		-	Unit ManagerErica Bensly		-	Unit Production ManagerJeff Maynard		-	Executive in charge of post-productionAlan Pritt		-	Post-production managerEmma Zee		-	Post-production supervisor
Filmingof the King’s Speech
Filming LocationsThe Duke and Duchess lived in London at 145 Piccadilly, near Hyde Park Corner. The actual house was destroyed in WW11  after a bomb raid, but the house used for the film was 33 Portland Place, dating from 1775.33 Portland PlaceThe consulting room of Lionel Logue’s (the speech therapist) was originally in London on the exclusive Harley Street, although since the 1920’s the street has become more modernised. This street can be found in the original Italian Job film (1969). Even though 33 Portland Place was used for the royal house it was also used for the consultants room, because of the distressed wallpaper and interior that worked incredibly well for the setting.The setting was also used for the  famous Amy Winehouse video ‘Rehab’. Lionel’s home supposedly in Kensington, but in the film it is 89-96, Campton street. It originally looked dull and grim, but for the film it was given a coat of paint and looked a lot more lively.
ShootingFor most of the movie the filming was inside, where oblong sets, corridors and small spaces produced constriction and tightness in the shots, in contrast to the usual emphasis on sweep and majesty in historical dramas. To create the feel of entrapment in the kings head a wider lenses was used when photographing the film. They also used wider shots to enhance the body language of the actors.
Extra information.The filming times were based on Helena Bomhom Carter’s schedule due to her filming Harry Potter and the Deathly Hallows
The filming was spread out for several weeks from November to 2009 to January 2011
On 26 November, filming began at Ely Cathedral - the location used for Westminster Abbey. Even though Lincoln Cathedral is architecturally similar to  the Abbey, the crew preferred Ely, a favoured filming location. The size was a lot more bigger and had more space for setting up extra scenes and preparing for filming.http://www.movie-locations.com/movies/k/Kings_Speech.html
Distribution
- An independent American film studio company- The company was founded by two brothers, Bob and Harvey weinstein in 2005, who were the owners of Miramax films which was then owned by Disney.- Private Company
Digital distribution- The film was distributed digitally in the US - This meant it was cheaper because they didn’t have to pay for travel expenses as it was sent through technology
The Weinstein Company has released such popular franchises as SCREAM
SPY KIDS
SCARY MOVIE. - TWC and Dimension Films have also released such films as
FACTORY GIRL
PIRANHA 3D
The 2010 Oscar® winner INGLOURIOUS BASTERDS
2010 Oscar® nominees A SINGLE MAN and NINE
2011 Golden Globe®
Best Foreign Language Film nominee THE CONCERT- THE KING'S SPEECH, which has been nominated for twelve 2011 Academy Awards.Weinstein is contemplating editing The King's Speech to get its rating reduced to PG-13 so it targets a bigger market. In comparison in Britain, the film has a 12-and-over rating, which allows it to be a family movie. "The British numbers are huge because the rating lets families see the movie together.”The Distributor
Background InformationMomentum Pictures is a subsidiary company of Alliance Films, a major Canadian film distributor and producer, and is known for being one of the larger independent film distributors within the UK.It was founded in London in 2000I have no idea who founded it, but I’ll assume it was the guys who founded Alliance Films – another set of names I can’t seem to find
Eternal Sunshine of the Spotless MindMP distributed the rental and retail versions of Eternal Sunshine of the Spotless Mind, an American independent film produced by Anthony Bregman and Steve Golin, and directed by Michel Gondry (who, more recently, directed Be Kind Rewind and The Green Hornet).
Le Fabuleux Destin d'Amélie PoulainMP distributed the rental and retail versions of Amélie, a French romantic comedy directed by Jean-Pierre Jeunet, probably better known for directing Alien Resurrection. It also stars Audrey Tautou, known for her role as Sophie Neveu in 2006’s The Da Vinci Code.
Let The Right One InMP distributed the retail versions of Let The Right One In, a Swedish independent horror film that I’m sure we all know from our time in media.
Distribution of‘The King’s Speech’Momentum Pictures handles the UK distribution of The King’s Speech.The film received investment from Momentum Pictures as well as Molinaire, a bold move considering on the low expectations that the film had and the fact that Momentum only helps fund / distributes around 20 films per year.
Marketing The Kings Speech
The Kings Speechhttp://www.youtube.com/watch?v=-aS4hoOSlzoThey also have the official website which is http://www.kingsspeech.com/I did find this very useful for my presentation
Advertising on the WebsiteThe official Kings speech website has Twitter and Facebook to advertise it to the younger community.
They have “BUY TICKETS”  on the website and links to where to buy them below them to make it easier for the customer.
You can also but the sound track on iTunes and amazon
There are pictures on the website of the film flicking through it, to give you sneak previews  PostersThree dominant figures, that could reflect them in the filmAll of the posters are very formal looking, which I think is trying to say it’s a very mature film.
The King’s SpeechAudience appeal/ Target audience
Who is the target audience?Originally aimed at an older audienceHowever the films executive producer wanted to edit it to create a PG 13 version so that it would reach a larger target audience
http://www.guardian.co.uk/film/2011/jan/18/the-kings-speech-box-officePeople who are interested in History -The film mirrors real historic peoplePeople who are interested in the Royal Family
Aimed at the same audience as ‘The Blind Side’ which also won an Oscar. UK audience?- was shown in more cinemas compared to USAAbout the British Royal FamilyFacts Well known actors-Colin Firth, Helen Bonham Carter‘Feel good film’ How did it appeal to the target audience?

The king’s speech case study final powerpoint

  • 1.
    The King’s SpeechCase StudyProduction, Distribution and Exhibition
  • 2.
    Based in Londonand Sydney, See-Saw was founded by producers Emile Sherman and Iain Canning and is an Independent Company. See-Saw Films has a first-look deal with Momentum Pictures in the UK and a film finance/equity deal with Paramount Pictures . See-Saw also works closely with sister company Transmission Films, an Australian/NZ distributor. Emile Sherman is one of Australia’s leading producer’s and has produced films which have been nominated and even picked up Golden Globes, Emile was the recipient of the "Independent Producer of the Year Award" at the 2009 Screen Producers Association Australia Conference.
  • 3.
    There is anotherproducer in See-Saw as well, Gareth Unwin ,who has spent most of the last decade as an assistant director on small movies and British television shows. See-Saw has produced Tom Hooper's “The King's Speech”, starring Colin Firth, Geoffrey Rush and Helena Bonham Carter which received 4 Oscar’s, including Best Picture . Jim Loach's “Oranges and Sunshine” starring Emily Watson, Australian box office hit comedy “The Kings of Mykonos” and Anton Corbjin's “Linear”.
  • 4.
    An interview byThe New York Time’s said… Mr Sherman and Mr Canning are as close as anyone gets to being a sure bet in this town. By early this month, 14 out of 15 Oscar observers monitored by the Web site Movie City News pegged “The King’s Speech” as this year’s winner. The holdout saw an upset by “The Social Network,” an early favourite that faded as those who vote on the film industry’s myriad awards, one after another, instead came down in favour of “The King’s Speech.”
  • 5.
    The Three Producer’sof See-Saw Films picking up their award for Best Picture.
  • 6.
    SEESAW FilmsPrevious WorkTheKings of MykonosThe Kings of Mykonos is a film produced by SEESAW films. The main cast in the film is; Nick Giannopoulos, Vince Colosimo and Alex Dimitriades. The film is about how one of the characters inherits a beach on a resort island. The film itself received a 4.6/10 on the Internet Movie Database, with reviews commenting on the poor storyline. Oranges and SunshineOranges and Sunshine is another film produced by SEESAW films. This film is a story about how a woman uncovers a massive social scandal – the forced migration of children from the UK.Reviewers of this film gave it a 7.8/10 on the IMDb, with more positive reviews from critics on websites such as Best for Film - http://bestforfilm.com/film-reviews/thriller/oranges-and-sunshine/ 
  • 7.
    Fulcrum Media FinanceSee-Sawfilms are in a partnership with Sharon Menzies (another producer) with the company Fulcrum Media Finance Pty Limited. Created in 2008, there aim was the arrange cash flow for the Producer Offset and New Zealand SPIF. Some of the films Fulcrum has helped with are;TriangleSleeping BeautyGriff the InvisibleWho Do You Think You Are (Series 3) The King’s SpeechThe King’s Speech has been “crowned” best film at the Producers Guild of America Awards.The producers of The King’s Speech (Iain Canning, Emile Sherman and Gareth Unwin) received the Darryl F. Zanuck Award Producer of the Year for Theatrical Motion Pictures, beating films such as;127 HoursBlack SwanInceptionThe Social NetworkToy Story 3http://vimeo.com/19266271
  • 8.
    The Production TeamProducedbyPaul Brett - Executive Producer Iain Canning - ProducerCharles Dorfman - Associate ProducerSimon Egan - Co-producerMark Foligno - Executive ProducerPeter Heslop - Co-producerPhil Hope - Co-executive ProducerGeoffrey Rush - Executive ProducerLisbethSavill - Co-executive ProducerEmile Sherman - ProducerDeepak Sikka - Co-executive ProducerTim Smith - Executive ProducerGareth Unwin - ProducerBob Weinstein - Executive ProducerHarvey Weinstein - Executive Producer 
  • 9.
    Production ManagementDavid Bell - Unit ManagerErica Bensly - Unit Production ManagerJeff Maynard - Executive in charge of post-productionAlan Pritt - Post-production managerEmma Zee - Post-production supervisor
  • 10.
  • 11.
    Filming LocationsThe Dukeand Duchess lived in London at 145 Piccadilly, near Hyde Park Corner. The actual house was destroyed in WW11 after a bomb raid, but the house used for the film was 33 Portland Place, dating from 1775.33 Portland PlaceThe consulting room of Lionel Logue’s (the speech therapist) was originally in London on the exclusive Harley Street, although since the 1920’s the street has become more modernised. This street can be found in the original Italian Job film (1969). Even though 33 Portland Place was used for the royal house it was also used for the consultants room, because of the distressed wallpaper and interior that worked incredibly well for the setting.The setting was also used for the famous Amy Winehouse video ‘Rehab’. Lionel’s home supposedly in Kensington, but in the film it is 89-96, Campton street. It originally looked dull and grim, but for the film it was given a coat of paint and looked a lot more lively.
  • 12.
    ShootingFor most ofthe movie the filming was inside, where oblong sets, corridors and small spaces produced constriction and tightness in the shots, in contrast to the usual emphasis on sweep and majesty in historical dramas. To create the feel of entrapment in the kings head a wider lenses was used when photographing the film. They also used wider shots to enhance the body language of the actors.
  • 13.
    Extra information.The filmingtimes were based on Helena Bomhom Carter’s schedule due to her filming Harry Potter and the Deathly Hallows
  • 14.
    The filming wasspread out for several weeks from November to 2009 to January 2011
  • 15.
    On 26 November,filming began at Ely Cathedral - the location used for Westminster Abbey. Even though Lincoln Cathedral is architecturally similar to the Abbey, the crew preferred Ely, a favoured filming location. The size was a lot more bigger and had more space for setting up extra scenes and preparing for filming.http://www.movie-locations.com/movies/k/Kings_Speech.html
  • 16.
  • 17.
    - An independentAmerican film studio company- The company was founded by two brothers, Bob and Harvey weinstein in 2005, who were the owners of Miramax films which was then owned by Disney.- Private Company
  • 18.
    Digital distribution- Thefilm was distributed digitally in the US - This meant it was cheaper because they didn’t have to pay for travel expenses as it was sent through technology
  • 19.
    The Weinstein Companyhas released such popular franchises as SCREAM
  • 20.
  • 21.
    SCARY MOVIE. - TWCand Dimension Films have also released such films as
  • 22.
  • 23.
  • 24.
    The 2010 Oscar®winner INGLOURIOUS BASTERDS
  • 25.
    2010 Oscar® nomineesA SINGLE MAN and NINE
  • 26.
  • 27.
    Best Foreign LanguageFilm nominee THE CONCERT- THE KING'S SPEECH, which has been nominated for twelve 2011 Academy Awards.Weinstein is contemplating editing The King's Speech to get its rating reduced to PG-13 so it targets a bigger market. In comparison in Britain, the film has a 12-and-over rating, which allows it to be a family movie. "The British numbers are huge because the rating lets families see the movie together.”The Distributor
  • 28.
    Background InformationMomentum Picturesis a subsidiary company of Alliance Films, a major Canadian film distributor and producer, and is known for being one of the larger independent film distributors within the UK.It was founded in London in 2000I have no idea who founded it, but I’ll assume it was the guys who founded Alliance Films – another set of names I can’t seem to find
  • 29.
    Eternal Sunshine ofthe Spotless MindMP distributed the rental and retail versions of Eternal Sunshine of the Spotless Mind, an American independent film produced by Anthony Bregman and Steve Golin, and directed by Michel Gondry (who, more recently, directed Be Kind Rewind and The Green Hornet).
  • 30.
    Le Fabuleux Destind'Amélie PoulainMP distributed the rental and retail versions of Amélie, a French romantic comedy directed by Jean-Pierre Jeunet, probably better known for directing Alien Resurrection. It also stars Audrey Tautou, known for her role as Sophie Neveu in 2006’s The Da Vinci Code.
  • 31.
    Let The RightOne InMP distributed the retail versions of Let The Right One In, a Swedish independent horror film that I’m sure we all know from our time in media.
  • 32.
    Distribution of‘The King’sSpeech’Momentum Pictures handles the UK distribution of The King’s Speech.The film received investment from Momentum Pictures as well as Molinaire, a bold move considering on the low expectations that the film had and the fact that Momentum only helps fund / distributes around 20 films per year.
  • 33.
  • 34.
    The Kings Speechhttp://www.youtube.com/watch?v=-aS4hoOSlzoTheyalso have the official website which is http://www.kingsspeech.com/I did find this very useful for my presentation
  • 35.
    Advertising on theWebsiteThe official Kings speech website has Twitter and Facebook to advertise it to the younger community.
  • 36.
    They have “BUYTICKETS” on the website and links to where to buy them below them to make it easier for the customer.
  • 37.
    You can alsobut the sound track on iTunes and amazon
  • 38.
    There are pictureson the website of the film flicking through it, to give you sneak previews PostersThree dominant figures, that could reflect them in the filmAll of the posters are very formal looking, which I think is trying to say it’s a very mature film.
  • 39.
    The King’s SpeechAudienceappeal/ Target audience
  • 40.
    Who is thetarget audience?Originally aimed at an older audienceHowever the films executive producer wanted to edit it to create a PG 13 version so that it would reach a larger target audience
  • 41.
    http://www.guardian.co.uk/film/2011/jan/18/the-kings-speech-box-officePeople who areinterested in History -The film mirrors real historic peoplePeople who are interested in the Royal Family
  • 42.
    Aimed at thesame audience as ‘The Blind Side’ which also won an Oscar. UK audience?- was shown in more cinemas compared to USAAbout the British Royal FamilyFacts Well known actors-Colin Firth, Helen Bonham Carter‘Feel good film’ How did it appeal to the target audience?
  • 43.
    “The King's Speechinspires two pupils living with a stammer”-http://news.bbc.co.uk/1/hi/school_report/9407271.stm“Magnificent acting, a fine script, classy production design and, for that matter, impressive cinematography, costumes, editing, score and sound-mix.” -http://www.guardian.co.uk/film/filmblog/2011/feb/22/the-kings-speech-political-leadership
  • 44.
  • 45.
    Best picture BestOriginal ScreenplayBest Actor - Colin Best Director - Tom HooperNominated for 12 - The highest number of nominations in 2011
  • 46.
    Best Film OutstandingBritish FilmBest Actor - Colin FirthBest Supporting Actor - Geoffrey Rush Best Supporting Actress - Helena Boham Carter Best Original ScrenplayBest Film MusicBest Cinematography
  • 47.
    Best Actor -Colin FirthNominated for 5 others including Best Motion Picture Drama
  • 48.
    Best Actor -Colin FirthBest Ensemble Cast
  • 49.
    Best British Independantfilm Best Actor - Colin FirthBest ScreenplayBest supporting actor - Geoffrey RushBest supporting actress - Helena Bonham Carter
  • 50.
    Colin FirthAcademy Awardfor Best ActorAlliance of Women Film Journalists Eda Award for Best ActorAustin Film Critics Association Award for Best ActorBAFTA Award for Best Actor in a Leading RoleBritish Independent Film Award for Best ActorBroadcast Film Critics Association Award for Best ActorChicago Film Critics Association Award for Best ActorChlotrudis Award for Best ActorDenver Film Critics Society Award for Best ActorDetroit Film Critics Society Award for Best ActorFlorida Film Critics Circle Award for Best ActorGolden Globe Award for Best Actor – Motion Picture DramaIowa Film Critics Award for Best ActorKansas City Film Critics Circle Award for Best ActorLondon Film Critics Circle Award for Actor of the YearLos Angeles Film Critics Association Award for Best ActorNew York Film Critics Circle Award for Best ActorNorth Texas Film Critics Award for Best ActorOnline Film Critics Society Award for Best ActorPhoenix Film Critics Society Award for Best ActorSan Francisco Film Critics Circle Award for Best ActorSatellite Award for Best Actor – Motion Picture DramaScreen Actors Guild Award for Outstanding Performance by a Cast in a Motion PictureScreen Actors Guild Award for Outstanding Performance by a Male Actor in a Leading RoleSoutheastern Film Critics Association Award for Best ActorSt. Louis Gateway Film Critics Association Award for Best ActorVancouver Film Critics Circle Award for Best ActorWashington D.C. Area Film Critics Association Award for Best ActorColin Firth’s royal role could see him honored by Her Majesty herself. The Queen is believed to have been touched by Colin Firth's portrayal of her late father and may now be set to honor him with a knighthood.
  • 51.
    Directors Guild ofAmerica Award Outstanding Directorial Achievement in Motion Pictures London Film Critics' Circle Award British Director of the Year British Academy Film AwardOutstanding British Film Independent Spirit Award Best Foreign Film Academy Award Best DirectorTom Hooper