The future of travel and tourism in the uk to 2016
1. The Future of Travel and Tourism in the UK
to 2016
According to the World Economic Forum Travel and Tourism Competitiveness Index 2011, which ranks
139 countries on parameters pertinent to tourism, the UK ranked seventh. In terms of cultural resources,
it is viewed as the third-most exciting country. London was already one of the most popular tourist
destinations in the world and that popularity increased after the city hosted the 2012 Olympic and
Paralympics Games. It is also home to many teams in the FA Premier League and Wimbledon. The UK’s
travel and tourism industry comprised 7% of the nation’s GDP in 2011, and represented 10.6% of the
country’s total employment in the same year. In a global economy that is dominated by multi-national
businesses, tourism is one of the few industries that can easily accommodate start-up businesses,
allowing people to take that vital first rung on the ladder to entrepreneurial success.
Scope
This report provides an extensive analysis of tourism demands and flows in the UK:
• It details historical values for the UK tourism industry for 2007–2011, along with forecast figures for
2012–2016
• It provides comprehensive analysis of travel and tourism demand factors with values for both the 2007–
2011 review period and the 2012–2016 forecast period
• The report makes a detailed analysis and projection of domestic, inbound and outbound tourist flows in
the UK
• It provides employment and salary trends for various categories of the travel and tourism industry
• It provides comprehensive analysis of the airline, hotel, car rental and travel intermediaries industries
with values for both the 2007–2011 review period and the 2012–2016 forecast period
Get your copy of this report @ http://www.reportsnreports.com/reports/196017-
the-future-of-travel-and-tourism-in-the-uk-to-2016.html
Report Details:
Published: October 2012
No. of Pages: 264
Price: Single User License – US$1950 Corporate User License – US$3900
Reasons To Buy
• Take strategic business decisions using historic and forecast market data related to the UK travel and
tourism industry
• Understand the demand-side dynamics within the UK travel and tourism industry, along with key market
trends and growth opportunities
• Identify the spending patterns of domestic, inbound and outbound tourists by individual categories
2. • Analyze key employment and compensation data related to the travel and tourism industry in the UK
• Understand the market size of other tourism sub-sectors such as airlines, hotels, car rental and travel
intermediaries
Key Highlights
• The UK recorded a revival in domestic tourism sector in 2011. Domestic overnight trips, where the
spend per trip is significantly higher than day trips and adds more value to the economy, recorded an
increase of 11.5 million trips between 2010 and 2011, to reach 385.3 million in 2011. However, the
average length of domestic trips, as measured by number of nights spent, remained flat at 3.17 in 2011
as compared to 3.13 in 2010.
• Inbound tourism, as measured by the arrival of international tourists, recovered in 2011 following a three
year slump due to the adverse impact of the global financial crisis. A total of 30.47 million international
visitors arrived in the UK in 2011, as compared to 29.8 million in 2010. Of these, the majority, 67%,
travelled for holiday purposes. Numbers grew marginally from 20.07 million in 2010 to 20.35 million in
2011.
• Spain, France, the US, Italy and Germany remain the most visited destinations by British travelers. In
2011, Spain, Italy, Germany and the US recorded a marginal increase in UK tourists, while France
recorded a marginal decrease. In the Asia-Pacific region, the most visited destinations are India followed
by Australia and Pakistan. In the Middle East, the UAE figures the most in the British travel itinerary.
Other key destinations for UK visitors are Turkey, the Netherlands, Belgium and Greece with over one
million UK visitors in 2011.
• Air travel in the UK revived in 2011, following a continuous decline during the review period, as the
economy emerged out of the global financial crisis. However competition from other modes of transport
seems to have affected domestic traffic, particularly as a result of both changes in airport security,
increasing the total journey time for air travel and improvements to long-distance rail services.
• During the review period, the global financial crisis, and subsequent recession, marred the performance
of hotels operating in the UK. The recession had a detrimental effect on household wealth, with corporate
profits falling substantially as a direct result of the crisis.
• Car rental is a significant section of the transport industry, with its importance closely correlating to
various factors such as an increase in the number of air travelers and GDP growth.
• The Internet is used as a means to deliver real-time content. As a conclusion it created the conditions
for the emergence of a range of new tourism intermediaries. The proliferation of intermediaries followed a
period when many firms hoped to generate a high volume of profit by targeting the tourism industry.
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