The document emphasizes the importance of well-written proposals for effectively communicating with diverse audiences. It outlines a four-point system used by Madrigal tender writers focusing on compliance, comprehensiveness, competitive value, and persuasiveness to enhance proposal quality. By understanding client needs, proposals can stand out against competitors and improve the chances of winning contracts.

1. Introduction
It is common practice to overlook the significance of
well-written proposals. However, even experienced
professionals frequently struggle to communicate and
connect with a diverse target audience.

2. The Four-Point
System
Madrigal tender writers follow a customer-centric
approach to produce persuasive and expert
proposals that distinguish you from your rivals.
Our tender response approach follows a four-
point system.

3. Compliant
You must adhere to all the mentioned
specifications. The client will assess your
contribution as per the given guidelines. They will
strictly adhere to these standards, especially if it
is a government contract.

4. Comprehensive
You must offer sufficient details to demonstrate
your ability to complete the entire task, not just
the most crucial parts.

5. Competitive
Value for money (VfM) is the key factor in
evaluating the quality of a service or a product.
The whole range of commercial benefits to the
client should be highlighted in your proposal.

6. Convincing
To persuade the selection committee to choose
you, you must comprehend their needs and
desires. This will empower you to easily explain
your superiority over your rivals.

7. Contact
Visit us: http://www.madrigal.com.au
Or call us now at (02) 9016 4589